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Donor Retention: The Easiest Money You’ll Ever Raise

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And it’s all about our donors , the ones who are deserting us. Roughly one out of every two donors renewed their gifts last year.

How To Decipher What Donors Really Want

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What do donors really want? Or, it leads to endless surveys which often tell us what donors wish they did, not what they really do.

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The Art of Building Lasting Donor Relationships with One-To-One Marketing

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The power of one-to-one marketing is harnessed when data points are leveraged to create a personalized experience for prospective donors.

Technology and the Shift to Donor-Centric Fundraising

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Technology facilitates smarter messaging, smarter asks, and more personalized experiences with our organization. First, let’s talk about data.

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4 Ways to Stand Out and Boost Donor Retention

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According to Foundation Center , there are just 12 items on the checklist for beginning a nonprofit organization. So we look for shortcuts.

Three New Ways to Delight Your Donors

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Still, donors want to be delighted and feel connected to the organizations they support. your organization’s founding date.

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Is Your Organization Prepared to Dodge Donor Data Disasters?

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You also most likely have some experience with accepting and tracking financial gifts from donors to a charitable organization. Now what?

3 Ways Community Foundations Can Become the Donor’s Choice

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According to the latest statistics from the Urban Institute , donors gave over $350 billion in 2014, a five percent increase from 2013. Trust.

Donor Acquisition: The #1 Way to Acquire More Donors Online

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And donors are no different. If you want more donors , your  online donor acquisition strategy  should include a  little selling.

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Turning Event Donors into Annual Donors

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How do I get more out of my event donors ? However, it also seems that most have yet to put a real strategy behind engaging event donors.

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How KidsQuest Converted Members into Loyal Donors

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What if I told you that real organizations were raising 5x what they spent and seeing 100% retention on new donors through telefunding?

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The #1 Reason You Should Tell Your Event Donors You Like Them

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After all, I believed in the mission of this organization. These are common enough scenarios at any organization. raised over $7,000!

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The 3 Principles of Fundraising Success: Donor Acquisition, Donor Retention, and Donor Upgrades

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The “Donors are Customers” Premise. believe that donors are customers of your organization. Donors are no different.

One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

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In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. Great donor service. 2.

The One-Size-Fits-All Donor Model Is so Last Century

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What really motivates giving is the level of education, wealth and income, and engagement with a cause, issue or charitable organization.

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Why Online Donors are Worth More than Offline Donors [INFOGRAPHIC]


The majority of giving still comes from offline channels, but online fundraising continues to be a significant source for  acquiring new donors.

The #1 Reason You Should Pay More Attention to Your Event Donors

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After all, I believed in the mission of this organization. These are common enough scenarios at any organization. raised over $7,000!

Improving the Donor Experience Across National and Affiliate Offices

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Every nonprofit organization has a mission that drives and defines the good work it accomplishes on a daily basis.

15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results

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Online fundraising has also proven to be an extremely effective donors acquisition vehicle. 13) Give Donors Something Nice. Tweet It] !

America’s Fundraising Playbook? [Hint: You’re probably not reaching today’s donors]

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In the past, the supporter pool might have better reflected the population, so of course we targeted and solicited those donors.

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#GivingTuesday: No Organization too Small

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Don’t be fooled into thinking your organization is too small to participate in the success of #GivingTuesday. Get excited for the possibilities!

Retaining Your New P2P Donors [Hint: Acquiring Their Emails Is Only the First Step]

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I was recently asked for advice on how to engage with all of the new donors that were added to a database as a result of a walk-a-thon.

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3 Fundraising Experts Sound off on Donor Retention from the Donors Perspective

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How do your donors feel about you? Better yet, it seems like a good question to ask your donors once in a while! After that get involved. 

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5 Content Marketing Tips That Yield Donors


Now more than ever it is being utilized to extend reach, bring in more traffic and produce leads for organizations. The post 5 Content Marketing Tips That Yield Donors appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Content marketing is constantly transforming the information we produce and consume.

Diners, Drive Ins and Donors

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Just like those dives in strip shopping centers, these potential donors are often overlooked. Why is this focus so important?

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5 Steps to Boost Donor Acquisition with Ticketing

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Are you struggling to find ways to meet potential new donors? So what’s an organization to do? Guest post by Ryan King , Blackbaud’s Sr.

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It’s Me, Your Donor. Are You Listening?| Insights from the $FG Report

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Donors somewhat agree (30%) that their giving makes a difference, while only 18% strongly believe it does. Never heard of the $FG report?

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Engaging Young Donors

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Younger Generations Engage with Fewer Organizations, but in More Ways. charities, while members of Generation X give $272 to 4.2

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From an Event Manager | Focus on the End Goal: Donor Engagement + Retention

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Initially, it was difficult to carve out time to take a step back and think about the bigger picture when it came to donor engagement and retention.

How to Effectively Use an Email Welcome Series to Boost New Donor Acquisition

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How do you make sure your organization is creating a positive experience for people looking to engage with your organization? Click here.

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9 Underutilized Emails that Improve Donor Retention

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As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Nearly 3 out of 4 new donors never make a second gift.

The Multichannel Giving Paradox: Online Donors vs. Offline Donors


Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. Growing Your Donor Base.

13 #npEXPERTS Share their Most Valuable Donor Acquisition & Fundraising Ideas

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In our latest installment of npEXPERTS – “ Cupids Arrow: Targeted Strategies to Acquire Supporters “ - you’ll find 36-pages of thoughtful advice on donor acquisition strategies, written collaboratively by a cross-section of nonprofit fundraising experts. online organizer at @westendstrategy. Know Your Type.

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Put Donors First—Tips to Succeed

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She’ll be talking about how to further engage mid-level donors and ensuring that annual donors are inspired by your organization.

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How to Keep Your Donors for Life

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Three out of four first time donors will never make a second gift. In In the nonprofit world, most donors are a one night stand.

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Three Simple Donor Retention Strategies for Social Media

John Haydon

Donor retention rates declined from 50% in 2006 to less than 39% in 2014. Online Fundraising Donor Cultivation donor retention social media

Video Is A Must For Your Organization’s Content Strategy

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Video is Real-time – Live-broadcasted video is quickly becoming a way for organizations to demonstrate impact and connect intimately with donors – real time ! What would you rather do: Watch Indiana Jones and the Temple of Doom in a movie theater, or flip through the storyboards? Why we love video. Can they do it?

Donor Data And Your Nonprofit


There are more tools available to nonprofits today that can be used for measuring their donor data than ever before. The truth is, without the help of data, effectively planning a fundraising strategy or maintaining high donor retention numbers makes a hard job near impossible. Have you cleaned out your donor database lately?

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Easy Ways to Keep Your Data Clean and Donors Happy

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Additionally, services provided by Blackbaud can be very helpful in keeping your data clean and your donors happy , specifically Deceased Record Finder. It’s nonproductive to send mail to donors who are deceased, and doing so is a great way to upset surviving spouses. Picture this…. Your membership has expired. How could this be?

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Three Things Nonprofits Must Start Doing to Cultivate Supporters

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Yet sadly, too many donors aren’t progressing along the continuum; in fact, they are jumping off almost as quickly as they get on. think so.