Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. M+R Benchmarks ] 25% of online donations were made on a mobile device in 2022. [ increase in revenue.

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Statistics Online Fundraising Benchmark 225

Tech Soup

JANUARY 20, 2023

Between June and September of 2022, TechSoup, in partnership with the digital marketing and technology agency Tapp Network, built the Nonprofit Digital Marketing Benchmark Survey. We compared the findings to those gathered in the 2020-2021 Nonprofit Digital Marketing Benchmark Survey and Report.

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Benchmark Marketing Technology Survey 101

Nonprofit Tech for Good

MAY 7, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Statista ] 96% of nonprofits use Facebook Pages. Nonprofit Tech for Good Report ] On average, posts reach 1.4%

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Social Media Statistics Media Social 175

sgEngage

MARCH 8, 2024

The 16th annual Blackbaud Luminate Online Benchmark Report is here! It’s a reliable touchstone to identify giving trends as well as shifts in sustainer and email engagement in the nonprofit digital space. Putting Benchmarks into Action What does all this mean for nonprofit marketers and fundraisers?

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Benchmark Blackbaud Report Online 84

Nonprofit Tech for Good

JULY 4, 2023

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the website statistics listed below can guide your nonprofit in creating and maintaining a website that maximizes the user experience and fundraising success. M+R Benchmarks ] Average online gift and mobile giving.

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Statistics Websites Benchmark Drupal 245

NonProfit PRO

JANUARY 19, 2023

TechSoup and Tapp Network released the results of the 2022-2023 Nonprofit Digital Marketing Benchmark Report, which reveals the strategies used by over 100 nonprofits in 2022 and their plans for improvement in 2023.

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Report Marketing Benchmark Technology 246

M+R

APRIL 16, 2024

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? This made the Benchmarks’ website data much more difficult to analyze.

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Benchmark Analytics Google Comparison 66

M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined.

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Benchmark Studies Ireland Metrics 69

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. M+R Benchmarks Report.

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Trend Digital Marketing Fundraising 309

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. Every nonprofit has the goal of extending their impact as far as they can by helping as many people as possible. Many nonprofits overlook engagement as a valuable metric. 1) Traffic.

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Metrics Digital Marketing Retention 303

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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email Marketing Data Digital 333

Tech Soup

FEBRUARY 15, 2023

Last year TechSoup partnered with the digital marketing and technology agency Tapp Network to analyze data on six core aspects of digital marketing most relevant to nonprofits and the challenges they face. We're pleased to share these findings in the 2022-2023 Nonprofit Digital Marketing Benchmark Survey and Report.

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Benchmark Websites Nonprofit Survey 66

Tech Soup

FEBRUARY 2, 2023

To take your nonprofit digital marketing strategy to the next level, you must understand the latest technology and tools available to you.

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Benchmark Social Media Media Social 75

Tech Soup

FEBRUARY 10, 2023

In one way or another, all nonprofits have been faced with the challenge of adapting their marketing technology over the past few years. TechSoup, in collaboration with Tapp Network, sought to discover just how nonprofits were doing this in 2020 by conducting the 2020-2021 Nonprofit Digital Marketing Benchmark Study and Report.

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Benchmark Nonprofit Industry Collaboration 66

M+R

APRIL 27, 2023

The maître d’ has called your name, the table is set, and the napkins are folded up like fancy little swans: it’s time to dig in to a year’s worth of M+R Benchmarks charts, findings, and insights at mrbenchmarks.com ! But the results for nonprofits in the Disaster/International Aid space looked very different.

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Benchmark Studies Social Media Chart 100

Bloomerang

AUGUST 29, 2022

At the start of my career, “advertising” was a dirty word in the nonprofit sector—as was “ marketing.” We’ve come to realize that just like for-profit brands, nonprofits are businesses that need to spend money to make money online. So… how does a nonprofit advertise successfully? . Use benchmarks to set your budget.

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Digital Program Tips Nonprofit 121

M+R

OCTOBER 26, 2023

Read time: 2 minutes The Benchmarks UK Study is our annual spin through the world of nonprofit digital programmes – web traffic, email, advertising, social media, and more. We rely on data and survey responses from a wide range of nonprofits, and we hope you’re game to join us for this upcoming year. Click here.

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Benchmark United Kingdom Europe Studies 59

Tech Soup

MAY 5, 2021

Between April and July of 2020, TechSoup, in partnership with the digital marketing and technology agency Tapp Network, built our first Nonprofit Digital Marketing Benchmark Survey.

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Benchmark Nonprofit Survey Digital 68

M+R

APRIL 28, 2022

You might be feeling a little of that frustration and FOMO if you missed the M+R Benchmarks webinar on April 27, but don’t worry — we would never leave you behind. . Finally, what would a journey like Benchmarks be without a custom roadtrip mixtape? The full webinar recording is available here.

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Benchmark Social Media Training Train 91

M+R

NOVEMBER 28, 2022

The deadline to join the 2023 Benchmarks Study is THIS Friday, December 2. The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. We hope you’ll join us and participate in our upcoming 2023 M+R Benchmarks. And reach out to benchmarks@mrss.com if you have any questions!

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Benchmark Studies Analysis Trend 76

Tech Soup

MARCH 1, 2023

TechSoup partnered up with Tapp Network, a digital marketing and technology agency, to understand how nonprofits approach digital marketing. We surveyed TechSoup's member base between June 2022 and September 2022 and collected 110 survey responses.

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Marketing Benchmark United States email 91

M+R

NOVEMBER 29, 2021

Hoping to hop on the 2022 Benchmarks train? This Friday (December 3) is the last day to sign up to be part of the next Benchmarks journey ! And please reach out to benchmarks@mrss.com with any questions. The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data.

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Benchmark Analysis Aggregator Advocacy 87

Nonprofit Tech for Good

MARCH 31, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about of the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Websites Stats Data NGO 363

M+R

APRIL 29, 2021

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . Online revenue for nonprofits increased by 32% in 2020.

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Benchmark Hunger Headline FAQ 75

Nonprofit Tech for Good

JANUARY 9, 2020

Ngonzi on Twitter and LinkedIn and register for her upcoming on March 24, Digital Storytelling to Access, Attract and Activate U.S. But many international nonprofits/NGOs are unaware of the extent of the available funding, and many do not know how to effectively access, attract and activate U.S.-based Please follow Ms. based donors.

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Storytelling Accessibility Activities Active 256

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. . Related Links: Benchmarks UK is here!

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Benchmark Data Map Help 97

M+R

APRIL 11, 2022

Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. Visit mrbenchmarks.com on April 27 to get the lay of the fundraising, advocacy, and digital marketing land. Read time: 1 minute. Sign up for the webinar now. .

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Benchmark Map Social Media Advocacy 52

M+R

APRIL 27, 2022

Pack your bags, lock your tray table, and fasten your seatbelt: the 2022 M+R Benchmarks Study is ready for takeoff. We’ve put a year’s worth of data from 187 amazing nonprofit partners through the X-ray machine, and we’re ready to take you on a tour of digital ads, social media, email, web traffic, and more. .

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Benchmark Studies PDF Analysis 84

M+R

OCTOBER 31, 2023

Sign-ups for the 2024 M+R Benchmarks Study are now live! The annual M+R Benchmarks Study is our annual spin through the world of nonprofit digital programs – web traffic, email, advertising, social media, and more. The post Be Part of the 2024 M+R Benchmarks Study! Read time: 2 minutes Check it out! Click here.

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Benchmark Studies Europe Info 52

M+R

APRIL 26, 2022

Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. Visit mrbenchmarks.com on April 27 to get the lay of the fundraising, advocacy, and digital marketing land. Read time: 1 minute. Sign up for the webinar now. .

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Benchmark Map Social Media Advocacy 52

M+R

APRIL 22, 2021

We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Thanks to contributions from 220 amazing nonprofit participants, this year’s Benchmarks Study covers detailed data including digital ads, social media, email, web traffic, mobile messaging, and more. . Audiences grew across all digital channels.

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Benchmark Studies Hunger FAQ 90

M+R

APRIL 11, 2023

READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. Visit mrbenchmarks.com on the 27th to get a flavor for all the trends in fundraising, advocacy, and digital marketing. April 27, 2023, ONLINE Benchmarks Webinar. RSVP via Zoom here.

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Benchmark Connecticut New York DC 40

EveryAction

SEPTEMBER 2, 2022

It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. What is mobile messaging?

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Mobile Digital Fundraising Advocacy 130

M+R

APRIL 19, 2023

Don’t forget to make your reservations for our Benchmarks launch events if you haven’t already. READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. April 27, 2023, ONLINE Benchmarks Webinar. RSVP via Zoom here.

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Benchmark Connecticut New York DC 45

M+R

APRIL 7, 2021

Here it comes, hot off the presses: The 2021 M+R Benchmarks Study will go live on Wednesday, April 21. It’s all the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . 2021 Benchmarks UK FAQ. Everything you need to know about participating in the 2021 Benchmarks.

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Benchmark Studies News FAQ 66

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. How Should Nonprofits Use Ad Libraries? Shows ad performance data like impressions, spend, and demographic reach.

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Library Influence Demographics Nonprofit 104

Classy

JUNE 23, 2021

When your work changes the world daily, your nonprofit board should see just how impactful it is. Fundraising benchmarks help you elevate where your current strategy shines compared to peers in the sector. Step 1: Understand the Common Priorities of a Nonprofit Board. NONPROFIT BOARD PRIORITY: Advance the mission.

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Slideshare Benchmark Share Fundraising 56