Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. This article will dissect the different types of nonprofit sector reports you may come across in your own research. This is where the increasing amount of nonprofit sector research reports can help.

Hype 52

Hype Research Marketing Benchmark 52

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. Now, however, we’ve got three different open rates to think about. You’ll see them go by different names, but for the sake of this blog I’m going to call them: Human opens — what “opens” were before this change rolled out. Make strategic adjustments?

Mail 106

Mail Spam Rate email 106

sgEngage

JULY 20, 2021

As I looked a little deeper into social justice issues that companies try to address with their programs, I found that these initiatives can look vastly different around the globe. Different countries face different challenges when it comes to social justice. These will be critical metrics for us to gauge our performance.

Government 98

Government Social Blackbaud Companies 98

NTEN

JULY 3, 2012

[This is part one of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. You can download the complete report for free here.] incidentally, the mode was also 1.0 -- the most frequently reported number). now you have 0.25

Benchmark 85

Benchmark Technology Nonprofit Survey 85

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 221

Facebook Raise Fundraising Audience 221

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) It's worth taking the time to set up a different page for each traffic source.

Metrics 55

Metrics Benchmark Rate Newsletter 55

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Candid

FEBRUARY 9, 2023

For example, in The Battle for the Soul of Capitalism , John Bogle estimated a nationwide ratio to be approximately 280:1 in 2004 (up from 42:1 in 1980). While not a representative sample of institutional funders, it’s one of best avenues for detailed exploration and benchmarking of salaries. of grantmakers 0.2 Salaries as of 2/1/2022.

Ratio 105

Ratio Survey Sample Report 105

sgEngage

OCTOBER 9, 2023

We all want to know whether our work makes a difference. Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. We offer some practical tips, some examples of funders doing this work, and some resources. Their goals and indicators of success may be different from yours.

Participatory 87

Participatory Evaluation Empowerment Grant 87

sgEngage

NOVEMBER 10, 2023

For example, they can expand their operations by hiring new staff or budgeting for a multiyear capital project. How to Prioritize Recurring Donations in Your Campaigns While every nonprofit organization is different, there are some common factors in all successful recurring donation programs.

Donation 52

Donation Blackbaud Retention Gift 52

NetWits

NOVEMBER 29, 2011

Examples and practical tips to live by. 3) A university found their newsletter open rates increased by 7-12% when they personalized the first story within a newsletter to different audiences. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

email 230

email Raise Cancer Info 230

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). We also check for metrics for existing posts for a set length of time. (We've

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. For example, you might find that your annual fundraising 5K is well-attended, but you have a hard time maintaining supporters’ attention in the aftermath. Offers accountability. Matching gift database.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

Classy

JULY 28, 2021

You can use these to send custom donation pages with tailored gift sizes and recommendations to different cohorts of donors. For example, you can use pass-through parameters to send targeted campaign emails to your high-tier donors. Incorporate Different Payment Options. See Where Your Fundraising Stacks Up.

Experiment 93

Experiment Donation Ideas Create 93

sgEngage

SEPTEMBER 7, 2022

This means that a donor may have two or even three different people from the same organization soliciting them before they finally make a gift. Successful organizations create a quantifiable performance evaluation using fundraising software to identify the top 3–4 metrics. Help create solidarity in your team with agreed-upon metrics.

Develop 79

Develop Management Gift Proposal 79

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making. I’ve also used this as benchmark for my training and peer learning projects so one could quantify transformation. There is also the issue of social media measurement tools.

Measure 103

Measure Learning Metrics Social Media 103

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Step 4: Define your benchmarks. Step 5: Define your metrics. The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Flickr Photo by HorrorTaxi.

Results 97

Results Metrics Measure Associations 97

Allegiance Group

FEBRUARY 14, 2023

We recommend you start with these 7 Key Database Metrics. 7 Key Database Metrics – Allegiance Group | (teamallegiance.com) At the most basic level, the goal is to understand if your donor base is growing or shrinking and how many new donors you will need to acquire each year to offset any projected attrition.

Mail 52

Mail Donor Strategy Files 52

Pamela Grow

JUNE 28, 2023

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. Don’t get lost in the social media sea — put your focus where it counts and make waves that truly make a difference! of their total audience.

email 52

email Rate ROI Social Media 52

3rd Sector Labs

JUNE 17, 2014

QUESTION: Caity talked about calculating the ‘growth score’, then used an example of the benefit of moving that metric just 2%. ” In Caity’s example, we saw an organization where a 2 percentage point improvement in its donor retention resulted a fundraising increase of over $150,000 on a donor file of 60,000.

Retention 148

Retention Donor Data Advice 148

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. It uses metrics to measure your results and help you improve your strategy over time.

ROI 103

ROI Social Media Media Social 103

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

They had different levels, from basic introductions to more advanced topics. Dave Taylor says the secret to success was using their own examples. “If we did a session Twitter, we’d share our best and worst tweets and why.&# It is important to note that the training effort was 20% of their department’s annual work plan.

Measure 98

Measure Social Media Media Social 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2012

I’m now on the prowl for examples from the nonprofit world of “Little Bets” and was excited to read about how Unicef created a fictional profile for a 13-year-old girl named Ami Musa, from the poor, war torn African country of Sierra Leone. Please tell us if you know of one! Pinterest has only been around for short time.

Sierra Leone 126

Sierra Leone Case Study Benchmark Comparison 126

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

What are the valued metrics? While there have been different surveys on nonprofit adoption, for example, these two recent studies I profiled last month, I wish there was a benchmarking study. How much are nonprofit organizations spending on social media? What are the returns? I mentioned this on Twitter.

Social Media 92

Social Media Survey Media Social 92

Care2

AUGUST 28, 2013

In my experience, the biggest difference in the varying payback on a Care2 multi-channel donor acquisition campaign (or any online acquisition) tends to be the total number of fundraising appeals that an organization sends to its supporters. In short, more good emails = more revenue. If you break that down, it''s two per month, on average.

email 77

email Fundraising Rate ROI 77

Connection Cafe

APRIL 15, 2019

In this post, you’ll learn from my mistakes and create better charts for your audience – to show fundraising results, organization’s impact or benchmarking. Different shapes or chart types have their uses. For example, in the following chart, we can say that the Vandelay Center for Marine Biology raised $100,000 in FY19.

Chart 27

Chart Results Create Fundraising 27

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2013

If this is your first Giving Day, keep it simple and pick the right metric. (See See this for Giving Day metrics to track your goals.). What are the different options for matching funds and prizes that are awarded to nonprofits during the Giving Day?

Hosting 94

Hosting Foundation Question Giving 94

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. industry benchmarks.

Social Media 102

Social Media Map Strategy Media 102

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Connection Cafe

MAY 23, 2012

Some common examples are: Number of visitors. Rather than simply “donations” you might choose to track general donations and donations to a special fun separately, giving you 2 different donation KPIs. ” In that case you should skip straight to the important metric and use event signups as a KPI instead.

Benchmark 42

Benchmark Metrics Analytics Track 42

Nonprofit Tech for Good

MAY 25, 2024

After all, the difference between a decent strategy and a great strategy could be the difference between failure and success. Lead nurturing could look different depending on your needs, but automated follow-up emails with the right content will keep these leads in the fold — and help them eventually turn into donors.

Marketing 193

Marketing Fundraising Test Nonprofit 193

NTEN

MAY 20, 2013

You can download the complete report here , and don''t forget the companion online benchmarking tool , where you can compare some of your organization''s data against your peers in our research. In our latest survey, we decided to ask about technology staffing levels differently. This gives us (and you) a more comparable metric.

Ratio 85

Ratio Report Technology Roles 85

Connection Cafe

MAY 13, 2019

As you begin to think about your strategy and goals for next fiscal year, it’s good to spend some time understanding the current climate and key metrics within higher education fundraising. Unlike some metrics in this analysis, there is little difference between public and private institutions. .

Report 21

Report Strategy Giving Analysis 21

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 31

Convio Benchmark Studies Social Media 31

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The image above is deck of cards and there are 52 cards in a deck. This gives me the opportunity to brainstorm 52 different tips, one to write about in more depth for each week of 2009. There are many different options to executive a social media strategy, but only so much time. Mapping Strategy to Metrics, Benchmarking, and ROI.

Social Media 98

Social Media Media Tips Social 98

Connection Cafe

JUNE 22, 2017

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. Fundraising Programs: Four Metrics to Measure the Success of Your Major Gift Program : It’s not enough to simply measure dollars raised by major gifts. Include a shareable.

Resource 48

Resource Blackbaud Chart Retention 48

Connection Cafe

AUGUST 9, 2013

Use Personalized Messaging on Different Audiences. For example, if you know I’m interested in lung cancer issues, send me a lung cancer project or research to fund. After testing 5 different ones, they finally found one that really resonated with constituents. Send another one to a different 10 percent. How to Test.

email 48

email Campaign Test Benchmark 48