Benchmark, Data and Influence - Nonprofit Technology

Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. The 2024 M+R Benchmarks Study is here! Sign up now! RSVP for either party here!

Benchmark

Benchmark Studies Ireland Metrics

Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

APRIL 5, 2024

Shows ad performance data like impressions, spend, and demographic reach. TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities.

Library

Library Influence Demographics Nonprofit

Data to support the relentless pursuit of racial equity

Candid

FEBRUARY 6, 2024

Based on Candid data processed as of October 2023, approximately 78,133 grants valued at $16.8 My many years of experience collecting and analyzing data as an evaluator naturally lead me to ask: What has been the measurable impact of this important shift? The best way to answer these questions is to measure and analyze consistent data.

Data

Data Support Demographics Evaluation

Webinars

How To Cultivate Community Affinity Throughout The Generosity Journey

MORE WEBINARS

How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

MAY 5, 2022

Perceptions of spending levels – from donors, the board, or other stakeholders – can influence campaign and fundraising management. With careful record keeping and data management, you are likely able to make the case that your nonprofit’s return on investment (ROI) is acceptable no matter the number. . About the Sponsor.

ROI

ROI Demonstration Metrics Analysis

4 Easy ways to recruit for your virtual lobby day

EveryAction

MAY 30, 2023

We’re also seeing data to support the idea that virtual events are here to stay: our friends at Mobilize have found that virtual events still drove the majority of signups (67%!) on the Mobilize platform for the 2022 cycle. Petitions Looking for an easy way to get people in the door for advocacy work?

Virtual

Virtual Advocacy Channel Mobile

Use Engagement Scores to Point Your Members in the Right Direction

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Start by looking at your data from a wide lens. Influencers. Other roles this can help you pinpoint include: Buyers. Award Nominees. Volunteers.

Aggregator

Aggregator Associations Activities Active

For Positive Outcomes, Hold a Mirror Up to Board Performance

.orgSource

OCTOBER 17, 2023

Recent data from the global consulting firm Spencer Stuart shows that 98% of S&P 500 boards conduct a board evaluation of some type, although only about a third review the board as a whole, individual directors, and committees as part of the process. You’ll want to enlist directors with influence to champion the idea.

Evaluation

Evaluation Government Director Facilitation

Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. But they often find it difficult to know where to begin.

Hype

Hype Research Marketing Benchmark

Trendy TikTok Tactics for Teams

M+R

AUGUST 23, 2023

Data from this year’s Benchmarks made it clear that TikTok is being used by many nonprofits—30% of Benchmarks participants were active on the platform in 2022. Get Ready With Me (GRWM)/A Day in the Life TikTok is the social media platform of choice for influencers showing their day-to-day life.

Team

Team Meme Sound Trend

How Nonprofits Can Benefit from Continued Marketing During Times of Change

Media Cause

FEBRUARY 16, 2024

One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift that deeply impacts society, like tough financial times or global events. Based on the data, shifting funds away from acquisition spend may become a reality.

Benefit

Benefit Marketing Change Time

BACK TO SCHOOL Webinar Series

M+R

AUGUST 7, 2023

REGISTER NOW Wednesday, August 16 at 1pm ET August 29: The Top Three Strategies You Probably Aren’t Doing (But Should Consider) Before EOY This year’s Benchmarks survey confirmed an overall drop in digital end-of-year fundraising last year, especially in some sectors. We look forward to Zooming with you in the next couple of months.

Test

Test Broadcast Influence Fun

3 Grassroots advocacy milestones to meet this month

EveryAction

JANUARY 11, 2023

Pro tip: you might need to use a benchmark lower than four actions if your action opportunities were sparse over the past six months. Check out some of our findings and data-driven recommendations from our first nonprofit advocacy email welcome series study ! Prepare to schedule recess meetings for the President’s Day recess.

Advocacy

Advocacy Volunteer Analysis Action

Audience & Message Research: free webinar on August 16

M+R

AUGUST 14, 2023

REGISTER NOW Wednesday, August 16 at 1pm ET August 29: The Top Three Strategies You Probably Aren’t Doing (But Should Consider) Before EOY This year’s Benchmarks survey confirmed an overall drop in digital end-of-year fundraising last year, especially in some sectors. We look forward to Zooming with you in the next couple of months.

Audience

Audience Research Free Test

6 Ways to Raise More with Facebook Fundraisers

Nonprofit Tech for Good

OCTOBER 25, 2019

The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. Take advantage of the data Facebook collects to contact people who have run successful Fundraisers in the past. Campaign Tactics.

Facebook

Facebook Raise Fundraising Audience

More Nonprofit Benchmarks

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. Tags: Influence Performance Measurement Tips & Trends.

Benchmark

Benchmark Convio Trend Statistics

Inspired by Corporations’ Investment in Purpose and Social Responsibility Throughout the Crisis and Hardships of 2020

sgEngage

AUGUST 3, 2021

We are inspired by the work of our partners and the clients we support as we review this year’s 9 th Employee Engagement and Corporate Social Responsibility industry report , covering data collected from January-December 2020. We believe the lower volunteering and overall engagement rates were heavily influenced by the pandemic.

Disaster

Disaster Social North America Companies

Healthcare Ad Awards Winners Announced

Forum One

JUNE 9, 2023

To do this, the dashboard provides city leaders and communities with an array of regularly updated data that is specific to neighborhood and/or city boundaries. Forum One helped the AARP Livability Index meet the needs of their audiences with an easier-to-use website and accessible data that informs consumer and policy decisions nationwide.

Award

Award Colorado Washington Wisconsin

How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size. Sysomos did a benchmarking study of all Fan Pages on Facebook that looked Fan Page "popularity" (number of fans) against content posting frequency. Is this a meaningless set of data or useful?

Metrics

Metrics Benchmark Facebook Experiment

What Are Recurring Donations?

sgEngage

NOVEMBER 10, 2023

Recurring donors lend credibility to the organization and help influence prospective donors’ decision to donate for the first time and even become recurring donors themselves. This data is important for donors to access for tax purposes.

Donation

Donation Blackbaud Retention Gift

5 Tips For A Winning Nonprofit Digital Advertising Program

Bloomerang

AUGUST 29, 2022

Use benchmarks to set your budget. The M+R 2022 Benchmarks have a section devoted to nonprofit digital advertising with breakdowns by format, organization size, and cause area. The M+R 2022 Benchmarks have a section devoted to nonprofit digital advertising with breakdowns by format, organization size, and cause area.

Digital

Digital Program Tips Nonprofit

7 Ideas to Create a Modern and Easy Donation Experience

Classy

JULY 28, 2021

Our latest report, The State of Modern Philanthropy 2021 , elevated data trends from over 4,800 nonprofits to consider when establishing a modern donation experience. Get ready to deep dive into new considerations based on new data and what it shows us for the future of fundraising. See What’s New In Fundraising.

Experiment

Experiment Donation Ideas Create

Small is the New Big: 2009 eNonprofit Benchmarks Study Released

NTEN

MAY 15, 2009

We just released the 2009 eNonprofit Benchmarks Study with our fantastic friends at M+R Strategic Services. Get the recording to see how Children's Defense Fund and HRC use benchmarks to increase the performance of their online campaigns. This may indicate the influence of social media on email. Small is the new big.

Benchmark

Benchmark Studies Advocacy Case Study

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

MAY 27, 2009

Skip to Navigation Careers News Client login About Us Services Our Work Blogs Events Contact Us Home › Blogs › Influence Social Networking and #AIDS2010 Suzanne Rainey in Influence 15 Jul 2010 There’s a flurry of action this week as we await the start of the XVIII International AIDS Conference (#AIDS2010) in Vienna, Austria, next week.

Check it out, mate! The 2024 M+R Benchmarks Study is here!

Using Ad Libraries to Understand Nonprofit Competition

Webinars

Trending Sources

Data to support the relentless pursuit of racial equity

Webinars

How to Demonstrate ROI to Your Nonprofit Board Members

4 Easy ways to recruit for your virtual lobby day

Use Engagement Scores to Point Your Members in the Right Direction

For Positive Outcomes, Hold a Mirror Up to Board Performance

Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Trendy TikTok Tactics for Teams

How Nonprofits Can Benefit from Continued Marketing During Times of Change

BACK TO SCHOOL Webinar Series

3 Grassroots advocacy milestones to meet this month

Audience & Message Research: free webinar on August 16

6 Ways to Raise More with Facebook Fundraisers

More Nonprofit Benchmarks

Inspired by Corporations’ Investment in Purpose and Social Responsibility Throughout the Crisis and Hardships of 2020

Healthcare Ad Awards Winners Announced

How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

What Are Recurring Donations?

5 Tips For A Winning Nonprofit Digital Advertising Program

7 Ideas to Create a Modern and Easy Donation Experience

Small is the New Big: 2009 eNonprofit Benchmarks Study Released

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Zoetica Salon Summary: A Few Good Social Media Measurement Insights

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Top 10 bbcon Sessions for Nonprofit Fundraising and Communications Professionals

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Essential Strategies for Your Foundation’s Next Website Redesign

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

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