Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

Benchmark 56

Benchmark Measure America Blackbaud 56

Care2

AUGUST 28, 2013

After working on over 400 nonprofit email recruitment campaigns, and helping clients plan successful recruitment strategies, I’ve realized that most nonprofits don''t send nearly enough standalone fundraising appeals. In short, more good emails = more revenue. Email marketing is mainly a numbers game.

email 77

email Fundraising Rate ROI 77

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. They also pointed to specific testing done on their email campaigns, to determine the best copy to send to their constituents. donating money).

Benchmark 50

Benchmark Convio Trend Statistics 50

Care2

MARCH 25, 2009

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

Benchmark 31

Benchmark Convio Studies Marketing 31

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 31

Convio Benchmark Studies Social Media 31

Robert Weiner

MAY 5, 2010

Convio released their 2010 Online Nonprofit Benchmark Study in March, based on results from nearly 500 clients. 69% of the organizations they looked at raised more online in 2009 than in 2008, while 31% raised less. Most organizations saw declines in average gift size. Small organizations grew fastest.

Stats 131

Stats Online Giving Convio 131

Care2

MARCH 28, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

Care2

MARCH 14, 2011

Today, Convio released the Convio Online Marketing Benchmark Index Study. This annual report analyzes the online fundraising performance of approximately 600 nonprofits that used the Convio platform in 2010. The study also provides data for organizations based on size of email file. Key Findings: 1.

Raise 75

Raise Money Online Convio 75

Care2

APRIL 15, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Care2

NOVEMBER 11, 2009

The Value of an Email. What’s an email worth? selecting the number of addresses you can use a subset, such as all email gathered from a particular source or in a given year, or your entire file. Calculating the average one year value of an email. Average lifetime value per email. Average lifetime value per email.

email 56

email Benchmark Measure Advocacy 56

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) How do you compare? Environmental $2.59

Advocacy 44

Advocacy Social Media email Online 44

Connection Cafe

NOVEMBER 17, 2009

Yesterday, James Young and myself had the opportunity to present to packed house of nonprofit organizations on social media at Convio Summit. Organizations have to be willing to think outside the box and yes, even make mistakes when forming the initial strategies. Author: Jordan Viator. There is no silver bullet.

Social Media 45

Social Media Convio Media Social 45

NTEN

APRIL 16, 2009

How did your last email fundraising appeal perform? Did your new email template work? Email marketing is the foundation for most nonprofits' education, advocacy, volunteering, and fundraising efforts online. Offensive Email Metrics. Open Rate : The percentage of recipients who opened your email.

Metrics 53

Metrics email Campaign Rate 53

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) How do you compare? Environmental $2.59

Advocacy 44

Advocacy Social Media email Online 44

Care2

NOVEMBER 20, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Award Social Media Advocacy 28

Forum One

APRIL 20, 2010

But have you ever wondered how you compare to other organizations? To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. Seventy percent of organizations raised more than they did the previous year. percent ( sign up for our newsletter here!

Metrics 53

Metrics Measure Web Convio 53

Care2

OCTOBER 18, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Award Social Media Advocacy 28

Connection Cafe

JUNE 13, 2013

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Many of these metrics describe participant behavior and organization. Retain as many people as you can.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Zen and the Art of Nonprofit Technology

APRIL 17, 2008

Convio is getting into some interesting territory these days. They have released two studies, one on the “wired wealthy&# and another which is a “nonprofit benchmark index&# study – basically providing some benchmarks for organizations to measure themselves against, traffic, email newsletter click through rates, etc.

Open Source 111

Open Source Convio Benchmark RSS 111

Care2

OCTOBER 18, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Austin Social Media Advocacy 28

Tech Soup

MAY 4, 2010

Convio released their 2010 Online Nonprofit Benchmark Study in March, based on results from nearly 500 clients. 69% of the organizations they looked at raised more online in 2009 than in 2008, while 31% raised less. Most organizations saw declines in average gift size. Small organizations grew fastest.

Stats 43

Stats Online Giving Convio 43

Connection Cafe

AUGUST 1, 2013

So what’s an organization to do? As a best practice to online fundraising, one of the first things you need to do is collect email addresses and basic information from constituents. According to the 2012 Convio Benchmark report, an email address is worth the $12.92 in annual donations for your organization.

Donor 44

Donor Benchmark Museum email 44

Care2

DECEMBER 5, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Studies Social Media Advocacy 28

Care2

OCTOBER 20, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

API 28

API Convio Open Social Media 28

NTEN

AUGUST 25, 2011

It's probably the easiest calculation you can make that still produces valuable information for your organization. Every e-mail marketer worth her salt knows how to calculate an overall messaging open rate: messages opened ÷ messages delivered. Just bear in mind that almost every industry survey will report slightly different numbers.

Rate 61

Rate Open Benchmark Mail 61

Connection Cafe

DECEMBER 15, 2010

The culling, organizing, and assessment of your event data is where the real work happens, and where the real insights emerge. Convio & Event 360 have written about how organizations are making the transition to analytics, and others are beginning to follow this example. Do more emails lead to more money raised?

Marketing 55

Marketing Tips Online Analysis 55

Connection Cafe

JULY 7, 2011

The following post is by Sheetal Persaud at hjc New Media , a Convio partner in Canada. Whatever size of organization you work for, the chances are you could use some branding. They may have attended your event, or signed a petition on your behalf, or perhaps just signed up for email from you. Author: Guest Blogger. Stewardship.

Convio 24

Convio Benchmark PowerPoint Rate 24

Connection Cafe

MARCH 20, 2012

In part 1 of Mobilize Those Mobile Eyes , I wrote about the different facets of the mobile channel that your organization can use to engage your constituents. They are the folks who interface with the mobile carriers and ensure that your organization ultimately receives the donations. Author: Guest Blogger. to obtain mobile opt-in.

Mobile 30

Mobile Blackberry Convio United States 30

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Flickr Photo by RedRaspu Convio invited me to share my number one New Year's resolution as part of its "Now is the Time" campaign. The goal is to encourage nonprofits to make New Year's resolutions to that help them more efficiently and effectively move people to support their organizations. Why the number 52? Take Breaks.

Social Media 98

Social Media Media Tips Social 98

Care2

FEBRUARY 7, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Difference Advocacy Case Study 28

Forum One

MAY 27, 2009

Read More » Webinar Recap: Foundations and Online Collaboration Joe Anderson in Influence 24 Jun 2010 Forum One hosted a webinar on June 23 on online collaboration for philanthropic organizations.

Influence 52

Influence Social Media Internet Web 52

Forum One

JULY 31, 2008

Read More » Webinar Recap: Foundations and Online Collaboration Joe Anderson in Influence 24 Jun 2010 Forum One hosted a webinar on June 23 on online collaboration for philanthropic organizations.

Influence 52

Influence Social Media Internet Web 52

Forum One

JUNE 6, 2008

Read More » Webinar Recap: Foundations and Online Collaboration Joe Anderson in Influence 24 Jun 2010 Forum One hosted a webinar on June 23 on online collaboration for philanthropic organizations.

Influence 52

Influence Social Media Internet Web 52

Forum One

MAY 15, 2008

Read More » Webinar Recap: Foundations and Online Collaboration Joe Anderson in Influence 24 Jun 2010 Forum One hosted a webinar on June 23 on online collaboration for philanthropic organizations.

Influence 52

Influence Social Media Internet Web 52

Forum One

APRIL 17, 2008

Read More » Webinar Recap: Foundations and Online Collaboration Joe Anderson in Influence 24 Jun 2010 Forum One hosted a webinar on June 23 on online collaboration for philanthropic organizations.

Influence 52

Influence Social Media Internet Web 52

Forum One

APRIL 9, 2008

Read More » Webinar Recap: Foundations and Online Collaboration Joe Anderson in Influence 24 Jun 2010 Forum One hosted a webinar on June 23 on online collaboration for philanthropic organizations.

Influence 52

Influence Social Media Internet Web 52

Forum One

MARCH 19, 2008

Read More » Webinar Recap: Foundations and Online Collaboration Joe Anderson in Influence 24 Jun 2010 Forum One hosted a webinar on June 23 on online collaboration for philanthropic organizations.

Influence 52

Influence Social Media Internet Web 52