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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Signing up for a newsletter. And many more.

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Nonprofit Fundraising: Are You Choosing the Right Grants?

Blue Avocado

Grant funding is great, but often comes with requirements such as financial tracking of the award, measuring the program, reporting to the funder, and more — so look before you leap ! Any awards will also probably be a reimbursement (you spend the funds, then invoice the government), meaning you have to already have funds to spend.

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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

Keeping track of your engagement rate allows you to determine whether you’re effectively communicating and connecting with social media supporters over time. In addition to tracking relevant social media fundraising metrics, consider gathering feedback directly from your supporters by creating polls or surveys on social media.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Focus on selling – Judge ads by sales results, not awards. Sending a recurring newsletter or print mailing to engage supporters. Key Takeaway #5: Measure Participation Ogilvy had a client who was launching expensive prestige advertising campaigns that received lots of industry acclaim and creative awards.

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3 Data-Driven Marketing Strategies to Maximize Major Gifts

Get Fully Funded

Carefully track these interactions with donors, and share them with your development team. You might also recognize these donors on social media, interview them for your newsletter, feature their names in your annual report, or even name the project after them.

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Beyond Survival: Post-Disruption Nonprofit Digital Strategy

Bloomerang

Are you keeping up with your blog or e-newsletter? . How are you tracking and evaluating what works or doesn’t work? . Digital touchpoints can be objectively tracked and evaluated in a way that’s not possible with more subjective interactions. . Determine what you’ll track moving forward (e.g., Personalization? .

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10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Here are some useful tips to increase your e-newsletters performance rates.