Candid

JANUARY 24, 2024

And it’s no different for social media managers. As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. Here is a peek behind the scenes into how Candid assesses our social media annually.

Social Media 52

Social Media Data Strategy Media 52

Media Cause

SEPTEMBER 1, 2022

Social media is an ever-evolving landscape, and deciding which platforms to use and how to manage your time can be challenging. Social media is a leading source for both finding information on and donating to nonprofits—being active on social media is no longer optional for nonprofits but essential. .

Social Media 52

Social Media Trend Media Social 52

Candid

OCTOBER 24, 2023

Social media is an important part of this plan and can help drive donations. But beyond that, there’s another way to use social media that your nonprofit should consider for making the most out of the giving season. This year, create a social media strategy that gets donors excited to support your organization.

Social Media 59

Social Media Build Media Giving 59

Zen and the Art of Nonprofit Technology

MAY 17, 2011

I have social media ennui. I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I’ve been using social media to actively promote my new science fiction books.

Social Media 211

Social Media Media Social Hype 211

Media Cause

JANUARY 18, 2022

In this three-part series, we will share what 2021 social media trends we’re keeping, which ones we’re leaving behind, and what we can expect to see on social media in 2022. This trend can clearly be expected to cross over become a staple of the 2022 social media “wardrobe”. Trends we’re keeping from 2021.

Social Media 52

Social Media Trend Media Social 52

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? Now what exactly does it mean when we talk about social SEO? That’s Social SEO at work.

Search 59

Search Alternative Social Social Media 59

TechImpact

MARCH 20, 2014

To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. The lack of man power is what hampers the progress of many social media accounts for most smaller nonprofits.

Social Media 166

Social Media Media Tips Social 166

Roundtree

AUGUST 10, 2021

6 Tips for Building Your Nonprofit’s Social Media Following. I came of age during the rise of social media, and if you did as well, we both probably got the same warning from our moms: “ Remember, anyone, anywhere in the world can see what you post. Organizations can’t just have a social media presence.

Social Media 52

Social Media Build Tips Media 52

Nonprofit Tech for Good

APRIL 5, 2024

Using tech to market your golf tournament lets you seamlessly fold it into your current digital strategies on channels such as: Social media. Leverage both organic and paid social media channels to help spread the word about the tournament. Email campaigns. Partner marketing.

Tech 198

Tech Marketing Sponsor Registration 198

Amy Sample Ward

JULY 29, 2011

I recently had the opportunity to present a webinar for the National Center for Media Engagement , focused on community-driven engagement, and present a session at the Public Media Development and Marketing Conference , talking about building a social media strategy. Using Social Media.

Social Media 178

Social Media Public Media Community 178

Amy Sample Ward

FEBRUARY 26, 2012

Fenton just released a terrific guide book focused on actionable metrics: “See, Say, Feel, Do: Social Media Metrics that Matter” It is tempting to imagine social media as its own communications island where Twitter Follower counts are valuable currency that can be exchanged for internal high-fives.

Metrics 227

Metrics Social Media Media Social 227

Nonprofit Tech for Good

FEBRUARY 2, 2024

Presenting their logo and branding in a professional manner positively associates the business with a worthy cause. Why Sponsors Love It: They get broader exposure to an affluent and influential audience of golfers and other sponsors, with visibility before, during, and after the tournament.

Sponsor 296

Sponsor Digital Channel Nonprofit 296

M+R

APRIL 24, 2024

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined. RSVP for either party here!

Benchmark 69

Benchmark Studies Ireland Metrics 69

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

Social Media 222

Social Media Media Avatar Organization 222

Nonprofit Tech for Good

FEBRUARY 23, 2021

Presented by: Doug Scott , Founder & CEO of Tectonic Video. Which social media platforms are the most important for nonprofit video. How to use audience testing and seed groups to improve engagement. << Date: Tuesday, April 6, 2021. Time: 1pm EST / 10am PST. Cost: Free.

Video 343

Video Free Create FAQ 343

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

Social Media 100

Social Media Media Social St. Louis 100

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. LinkedIn Pages.

Linkedin 363

Linkedin Practice Social Media Sponsor 363

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Like all social media today, organic reach is very low. Twitter is not for every nonprofit.

Twitter 355

Twitter Practice Social Media Nonprofit 355

NCE Social Media

NOVEMBER 16, 2009

I am happy to say the Embracing Social Media presentation was well attended (standing room only!) and we had some great questions and insights from audience members. The slides and video from the presentation can be found below. If you are a regular reader of this blog you have seen this video before.

Social Media 117

Social Media Media Slides Social 117

Nonprofit Tech for Good

NOVEMBER 1, 2021

Presented by: Rebecca Alfred , Charity Relationship Lead at Trellis.org. This webinar will answer questions like: What if I don’t have a big email list or social media following? Necessary social media post elements to increase reach and conversions (plus a real-life example to use as a guide). Cost: Free.

Marketing 212

Marketing Free Work FAQ 212

Nonprofit Tech for Good

SEPTEMBER 5, 2023

By Elizabeth (Liz) Ngonzi, CFRE , Founder and CEO at The International Social Impact Institute and Adjunct Assistant Professor at New York University In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge.

Digital 298

Digital Strategy Guide Create 298

Forum One

APRIL 1, 2021

Three things happen every spring: March Madness, spring cleaning, and social media plans need a refresh. This spring, we’ve been evaluating some of the new social platforms on the market to see if there is anything new that would help elevate nonprofit and/or public sector missions. A reprieve from video fatigue.

Application 47

Application Social Media Media Social 47

TechImpact

MAY 1, 2014

The number one goal of every blog and content marketing campaign is to engage with their audiences and drive interactions. Whether it be through social feeds or blogs, the goal is always the same. The bottom line is, engaging with audiences is difficult. Positioning your target audience. Fill a niche. And get noticed.

Audience 132

Audience Content Marketing Social Media 132

Top Nonprofits

FEBRUARY 16, 2022

Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action. If you’ve spent any time in the nonprofit sector, there’s no doubt that you’ve heard about corporate social responsibility (CSR). Line Up Partnerships with Local Businesses.

Audience 98

Audience Marketing Nonprofit Search 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 9, 2017

There have been many news articles recently about social media for evil: How Facebook, Twitter, Google, and even Instagram have been abused for coordinated misinformation paid social media or advertising to influence our political system. Makes you wonder what they know that the average user does not? (It

Social Media 77

Social Media News Media Social 77

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. How much effort are your social media channels really worth? Sprout Social. Flickr Photo by Yung Tsai. By Sacha Evans.

Social Media 119

Social Media Channel Difference Media 119

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become better at using social media so that our channels experience more engagement and convert people to get involved?

Social Media 101

Social Media Headline Media Social 101

Achieve

AUGUST 12, 2021

Use social media to increase campaign visibility. Communicate with your audience by showing engaging photos of your work or a testimonial. Use social media to increase campaign visibility. are active on social media due to their strong desire to connect and socialize with others. Train them.

Audience 82

Audience Tips Fundraising Social Media 82

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. Plain language is communication your audience can understand the first time they read or hear it. Promote your landing page each quarter on social media for one month.

Trend 323

Trend Digital Marketing Fundraising 323

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 1, 2019

How can social media campaigns be engaging, inspiring – and effective? Social media is the future of nonprofit outreach. These outstanding examples are social media campaigns that have expertly used the platform to further their cause. Make-A-Wish’s YouTube Channel.

Social Media 40

Social Media Campaign Media Social 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2014

“You have to show not just tell your CEO about social media”- @carolynsave “Create a tweetorial” – @kanter #afpshift pic.twitter.com/zKggoMllYB. Here’s a collection of cheat sheets that you can use to teach any Nonprofit CEO almost any social media channel.

Social Media 117

Social Media Twitter San Antonio Media 117

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I detected a clear shift in attitudes in the audience at the conference based on the audience questions. ” Instead, I got asked questions about measuring the longer-term impact of social media – how do we know that our use of social media has influenced a conversion to an action or behavior change or donation?

Attitude 97

Attitude Social Media Measure San Francisco 97

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing?

Social Media 189

Social Media Foundation Examples Media 189

Nonprofit Tech for Good

JANUARY 9, 2020

Presented here is a roadmap for differentiating your international organization – in a competitive U.S. 2) Individuals (through ads targeted to individuals): Social Media Platforms (e.g., International organizations’ social media presence / Websites. Enable the audience to identify with it. -based donors.

Storytelling 264

Storytelling Accessibility Activities Active 264

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 9, 2013

Note from Beth: Social networks allow to connect with people from outside of our community and it is easy to have your conversation get lost in translation. How to Approach Social Media Internationally Guest Post By Christian Arno. Does that mean your social media is international? Flickr Photo by John K.

Social Media 104

Social Media International Media Social 104

Achieve

MAY 10, 2021

At each of these phases, understanding exactly who your audience is and how you should connect with them will be essential, especially after a year of pandemic challenges and distractions. Let’s walk through each of these audiences, when you’ll need to connect with them, and a few tips for making those connections as impactfully as possible.

Audience 83

Audience Campaign Phase Virtual 83

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

I will be presenting a free webinar on January 8 at 2 PM EST. Register here. The description: Using Social Media to Engage and Inspire Your Alumni Network. The art part includes all the ways nonprofits and schools can engage and connect with alumni of their programs through social channels.

Social Media 108

Social Media Network Media Free 108