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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep? This is a killer example of knowing your audience.

Content 294
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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep? This is a killer example of knowing your audience.

Content 156
professionals

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How To Segment And Personalize Appeals To Raise More Money At End Of Year

Bloomerang

Sounds complicated, how would we do that? In your head it may sound complicated and your knee-jerk reaction may be to wonder whether it’s really worth it to segment. Use segments to create target audiences and hyper-personalize communications to them. Do I have the technology to segment? Good news—you do!)

Idaho 101
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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

Sound familiar? If your association throws everything in one place and simply shuts the door, it’s difficult to find what you need because of the chaos. It can be a challenge to get everyone on board with one language when things have been done differently in the past. Make it simple for your audience.

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Need a copy editor? Look in the mirror

M+R

Instead editing is, or should be, a collaboration — where multiple perspectives combine to shape content so that it can better connect with audiences. Before anything else, make sure you understand who your audience is, and what the goal of your message is — whether that is revenue, petition signatures, clicks, education, or anything else.

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3 Ways to Improve Your Nonprofit Website’s Navigation

Nonprofits Source

If this sounds like a lot for your organization, don’t worry! Here are our top recommendations for generating effective CTAs: Make sure the language reflects the intended next step: There’s nothing more frustrating than being taken to a resource that doesn’t match up with the language of the CTA.

Widget 105
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Forum One Wins 5 dotCOMM Awards!

Forum One

Forum One partnered with March of Dimes to consolidate their more than 40 web platforms to develop an easy and streamlined experience for audience members to engage as they like, as well as create a website that could clearly communicate their mission. Endowed by Dr. Ruth J.

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