Forum One

MARCH 12, 2024

We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later. We’ll share more after the session and dive into some of the questions we’ll tackle here: Everything’s changing so fast, is everyone already using AI? Drafting and testing.

Social Media 79

Social Media Images Video Media 79

Association Analytics

JUNE 17, 2021

What business questions do you want answered? If particular role types are not attending, take a look at your content and determine if it makes sense to create sessions or a learning track that addresses their needs. Do a scan of the market to determine if this segment might be obtaining their content from another source.

Associations 318

Associations Data Registration Analytics 318

.orgSource

FEBRUARY 12, 2024

They are charged with posing and answering significant questions like these: Why was our organization founded? They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Integrate Strategy Effective strategy begins with an integrated plan. “The

Collaboration 221

Collaboration Marketing Integration Trend 221

Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? The breakdown of campaign/source/term/medium used as UTM parameters is a tried and tested structure for understanding acquisition. Content (utm_content). Test with a couple of links to see how it all works.

Donor 285

Donor Track Campaign Facebook 285

Whole Whale

MAY 2, 2024

They should answer questions the staff has about performance, give a 30k foot view of what happened, and generate insights about what’s working in a report. Meta descriptions and tagging Interns can be given assignments to clean up tagging and past content on platforms like YouTube or Pinterest which will help discoverability.

International 97

International Program Ideas Data 97

.orgSource

SEPTEMBER 19, 2023

We couldn’t have guessed that the pandemic would give our recommendations a test drive so quickly. Adele, who is Co-Founder of Convincing Company, has a quick wit, city smarts, and knows her way around getting an audience to take a longer look. The use of AI in IP also raises additional questions. leadership. But Industry 4.0

Sponsor 221

Sponsor Associations North America Law 221

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. To answer these questions and put experts’ advice to the test, I decided to ask my peers.

Advice 98

Advice Social Media Media Meme 98

Forum One

JULY 15, 2021

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. Just like the private sector, mission-driven organizations need to ensure they are providing personalized marketing and digital experiences in order to effectively engage their online audiences.

Personal 101

Personal Test Demographics Analytics 101

Saleforce Nonprofit

JULY 8, 2021

Understand Your Audience. Take a look at those in your target audience. How are the answers to these questions impacting your fundraising? From there, identify and align variables like stories, voices, ask ladders, donation form appeals, and aesthetics that align best with each segment of your target audience.

email 116

email Marketing Strategy Tips 116

sgEngage

NOVEMBER 16, 2021

Start November by Preparing Your GivingTuesday Content and Your Amplifiers. . While turning your ideas into content, keep in mind the following tips: . Think about your target audience and include relevant content . Make it easy to share, so your audience can further your reach by sharing with their networks .

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Test FAQ Content Audience 79

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

Note from Beth: One of the most common questions I get at workshops or webinars is, “Should our organization be on XYZ social or mobile platform?” ” My answer is: ”Don’t ask me, ask your audience.” ” That to say that you need to know your audience and how they get their information.

Analysis 105

Analysis Audience Test China 105

.orgSource

MAY 15, 2023

They are charged with posing and answering significant questions like these: Why was our organization founded? They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Integrate Strategy There are plenty of incentives for collaboration. “The

Collaboration 221

Collaboration Marketing Team Integration 221

Top Nonprofits

MARCH 16, 2022

When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. Keeping your website up-to-date and modern is essential to engage your audience and ensure they have everything they need to get involved with your mission. Your site doesn’t engage your audience.

Websites 115

Websites Nonprofit Audience Mobile 115

John Kenyon

APRIL 11, 2024

Examples in Practice Let’s say your nonprofit wants to use an LLM to help field questions on your website’s chatbot. In both cases, the racial biases of those technologies could lead to skewed, insensitive, or inadequate content. If using an LLM, ensure prompts/inputs provide enough grounding context on audiences.

Language 59

Language Model Sound Voice 59

Classy

AUGUST 9, 2021

To help you capitalize on the biggest donation day of the year, we’re answering top questions from nonprofits that are zeroing in on the year-end giving season. After all, strong storytelling can help build meaningful connections with your audience and even move them to rally around your cause. See Impact Blocks In Action on Classy.

Question 95

Question Giving Gift Campaign 95

NetWits

SEPTEMBER 5, 2012

That’s a great question. Audience Analysis. There are a few steps to successful audience-centric design: Identify Your Audience: Understand all of the groups your serve and find out what makes them tick. Create Personas and outline tasks: Create a sample person that represents each audience group you serve.

Design 247

Design Web Guide Slides 247

M+R

JULY 27, 2023

After asking a lot of questions and convening small roundtables of non-profits to explore cultivation messaging, we found that many groups are grounding their cultivation efforts in a little bit of data and a whole lot of assumptions. And most nonprofits, even the biggest ones, don’t know if any of it actually works.

Fundraising 52

Fundraising Test Advocacy Metrics 52

Qgiv

JULY 28, 2021

His role involves producing and distributing educational content that helps nonprofits rise above the noise by thinking differently about their fundraising approach. So, here are four common questions about mobile fundraising your data can help you answer: Will donors give through text? That’s a fair question. Final Thoughts.

Mobile 52

Mobile Question Data Help 52

Whole Whale

MARCH 15, 2023

Great question, but first, let’s explore what email marketing is and is not. Email marketing is the process of connecting to your organization’s audience via email. Having a clean and organized email account structure can be helpful when sending more tailored content to segmented audiences. What is email marketing?

email 75

email Difference Marketing Retention 75

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

M+R

JULY 6, 2023

But we do need a place where we can reach supporters, share content, and look at pictures of other people’s dogs — preferably without being subjected to harassment, trolling, misinformation, and attacks on our democracy. Maybe you (or your audiences) are still waiting on an invitation to Bluesky. Take it for a test drive.

Twitter 102

Twitter Org Meme Alternative 102

Volunteer Hub

JANUARY 3, 2022

Facebook live lets you stream video content directly to an audience in real time. Facebook has also introduced a button feature that fundraisers can use to collect donations while streaming their live content. Nonprofits can create content and see who is viewing their broadcast at the same time.

Facebook 95

Facebook Tools Fundraising Stream 95

The Storytelling Non-profit

NOVEMBER 3, 2021

There are lots of elements in storytelling that you can tweak and test. From there, I have a series of questions to help you figure out where to go next. This includes: Audience research – Here’s my guide to audience research and how to build an audience persona for your storytelling work.

Storytelling 106

Storytelling Profit Phase Advice 106

sgEngage

JUNE 22, 2021

All you need is a basic script of questions you’ll ask and 6-8 participants. Examples of questions include: How did you come to be involved with our organization? To keep it bite-sized, start by looking at: Behavior > Site content > Landing pages. Behavior > Site content > Exit pages. A/B Testing.

Method 75

Method Research Test Analytics 75

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

Donor 82

Donor Social Media Websites Content 82

Network for Good

MAY 7, 2021

In today’s digital world, email is a fundamental tool for engaging your donors and your audience. And when it comes to structure, you might think that things like questions, statements, ellipses, “you’ll never believe…” or some surprising statistic might not work because they sound like spam. Tip #3: Content First.

Activities 105

Activities Active Activism email 105

sgEngage

OCTOBER 14, 2022

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Let’s dive in.

Communication 73

Communication email Marketing Museum 73

Qgiv

FEBRUARY 20, 2024

The three main types of AI you should know about: Generative AI are programs that can use your input to create new content, from images to texts to music. ChatGPT can help you create content, come up with fundraising ideas, and assist with event planning to support your organization’s mission. AI Writing Assistant.

Fundraising 97

Fundraising Nonprofit Analysis Donor 97

Qgiv

JUNE 6, 2023

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment. Here are the answers to some common questions about Facebook Ads for nonprofits.

Facebook 86

Facebook Guide Demographics Nonprofit 86

Whole Whale

MARCH 30, 2023

This is a great question to play with for creating a unique prompt for creating draft personas for your nonprofit. We know you are probably impatient so let’s just right to the fun stuff, enter the name and general mission of your nonprofit, followed by the general audience that you’d like a profile for in this AI tool. ×

Donor 52

Donor Build Demographics New York City 52

Whole Whale

JUNE 2, 2022

It can help you cultivate relationships, provide valuable content, and ultimately drive donations and support for your cause. The curiosity gap is what happens when a question or mystery is introduced in the mind that begs for resolution. If you can summarize your newsletter content in a few numbers, do it! Make it a question.

Headline 52

Headline Newsletter Examples Tips 52

sgEngage

APRIL 19, 2023

Your charitable organization has probably fielded questions from curious supporters and internal audiences on the ways it might be leveraged. A few key things to keep in mind: AI measures probabilistic outcomes in response to a question to determine what data it should show. Is it just a fad? ChatGPT is a probabilistic model.

Model 69

Model Italy Test Generation 69

Museum 2.0

OCTOBER 28, 2019

Author: Seema Rao This month, inspired by the panel at Western Museums Association , we've been discussing all things audience, community, and visitors. I asked the somewhat provocative question: Can museums go TOO far with audience engagement/ being visitor-centered? This issue is also linked to future growth.

Audience 31

Audience Community Museum Issue 31

M+R

FEBRUARY 5, 2021

One of the most astonishing things we’ve found in our digital marketing to these high-value audiences is that just a very small lift in performance among them can yield significant increases in revenue. Where you draw these lines is less important than how you think about your audiences. . How large is the potential audience?

America 105

America Digital Audience Channel 105

Forum One

OCTOBER 27, 2021

Test your text with the Hemingway Editor. Test your color contrast with the WebAIM Contrast Checker. Repeat questions asked both verbally and in written form. Making your presentation more accessible ensures that your content is more inclusive and easily available for a wider audience. Use plain language.

Accessibility 82

Accessibility Virtual Slides Registration 82

Nimble AMS

SEPTEMBER 8, 2020

They’re also a convenient, low-cost option for providing members with content and networking opportunities year-round. Perhaps you can offer ways for online attendees to ask questions and provide comments. Your members are the audience for your learning courses, so be sure to ask for their input. Offer a variety of content.

Virtual 78

Virtual Associations Sponsor Poll 78

Greater Giving

DECEMBER 14, 2021

For those guests who still wanted to support the cause from home, Celebrity Waiters planned an entirely separate streamed program with its own content that was tailored to remote guests. Ask yourself these questions: How much time will each part of the program take? Option 1: Livestream the in-person event straight to virtual guests.

Celebrate 97

Celebrate Stream Virtual Fundraising 97