Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Platform Communication Indianapolis Channel 122

AccelEvents

JULY 21, 2021

With the surge of virtual meeting platforms, and various custom meeting options, businesses are now relying on such innovative meeting solutions to amplify networking, work-from-home options, staying connected, and increasing operational efficiency in the new meeting and business landscape. What are Online or Virtual Meeting Platforms?

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Virtual Platform Stream Hosting 93

Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . You also need to talk to everyone, not a specific audience. Tip: Connect with sales reps or other employees of the stations via LinkedIn, over the phone, or in person.

Public 325

Public Service Script Oregon 325

AccelEvents

JULY 26, 2021

No matter the reason, quality content will further improve their event experience, keep them at the online event longer and encourage event engagement. Therefore, your event planning teams need to carefully consider the content you will be promoting; consider it your bread and butter. Content Marketing Strategy.

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Content Phase Map Audience 98

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. The first thing that you’ll need to do is decide what type of social media platform you want to target. Your organization won’t need to use all of these, but you will need to have a presence on some of the biggest platforms.

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Social Media Associations Media Social 333

Bloomerang

AUGUST 2, 2021

Mastering relevant content marketing. Master relevant content marketing. That means that you must work to make relevant content marketing more readily accessible to your constituents. . Make your content something with which they’ll want to engage. Where do you find that content? Something useful to them.

Content 130

Content Marketing Strategy Fundraising 130

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

NonProfit Hub

SEPTEMBER 20, 2019

LinkedIn isn’t new, and neither is the idea that every business needs a LinkedIn presence. LinkedIn, the professional social networking platform has been around longer than Twitter, Facebook, Instagram and Snapchat. Have you ever considered the benefits of polishing your LinkedIn profile? Start with your profile.

Linkedin 59

Linkedin Marketing Guide Profile 59

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221

YouTube Industry Leadership Podcast 221

AccelEvents

JULY 20, 2020

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

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Virtual Platform Question Broadcast 94

Candid

JANUARY 24, 2024

I’ll share what I’ve learned from the big-picture analytics, insights from my deep dive into content, and how they inform my approach to our social media plan (which you’re welcome to borrow for your nonprofit). You can see here how each platform is doing, comparing numbers and averages from 2023 with the previous year.

Social Media 52

Social Media Data Strategy Media 52

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. With the power of shares and the possibility to go viral, even the smallest organization can reach a global audience.

Social Media 52

Social Media Media Guide Social 52

Candid

APRIL 2, 2024

And with a Candid profile, you benefit from increased visibility across the sector, as we push this data out to partner platforms including Meta, Network for Good, and donor-advised funds. Reposting content from accounts related to your issue area and adding your expert commentary can help you build legitimacy and reach a wider audience.

Relationship 111

Relationship Effective Fundraising Linkedin 111

Nonprofit Tech for Good

JULY 30, 2023

Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level. According to a survey by LinkedIn , 55% of respondents were more likely to volunteer when they could see the direct impact of their contributions through storytelling.

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Storytelling Action Roles Hunger 227

Candid

MARCH 9, 2023

Leveraging free platforms and features is one of the best ways to make a budget go further—but I know that these tools are only helpful if you can quickly get up to speed with how to use them. If you’re part of the majority that feels their organization could be doing more with LinkedIn, here are three key steps that can help you get there.

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Free Linkedin Nonprofit Professional 105

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily.

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Websites Work Test Nonprofit 300

Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? Most ad platforms (Facebook and Google) will let you set them up automatically on your links. Perhaps it’s Facebook, Twitter or LinkedIn, or your website. Content (utm_content). Source (utm_source).

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Donor Track Facebook Campaign 278

Candid

NOVEMBER 10, 2022

Since Twitter’s new ownership took over in late October, the social media platform has experienced a significant decline in its userbase—a loss of over 1.3 Additionally, every organization has their own social media priorities, strategy, and audiences to consider. For us, that’s LinkedIn. million active users in one week.

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Twitter Social Media Nonprofit Platform 132

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). In a year, what will success look like?

Social Media 98

Social Media Data Strategy Media 98

Bloomerang

JANUARY 21, 2022

In today’s media environment where and how you communicate to your audiences is always changing. New online platforms start to dominate how to engage with groups. Video continues to be a key driver online to engage audiences, help people remember your organization, and connect on an emotional level. . That’s fine.

Marketing 126

Marketing Audio Stream Nonprofit 126

AccelEvents

JULY 20, 2020

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

Virtual 52

Virtual Platform Question Broadcast 52

Whole Whale

JANUARY 27, 2022

Our personal and professional personas have started blurring from the first time someone Tweeted and logged into LinkedIn. Individual executives have a significant advantage over company accounts across many platforms both from a storytelling and algorithmic standpoint. LinkedIn Analytics with Shield AI tool for a personal profile.

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Profile Social Linkedin Audio 98

Nonprofits Source

MARCH 10, 2019

strategy on LinkedIn, most notably from Gary Vaynerchuk. I wrote an article back in 2018 on how I was leveraging the “what people are talking about now” section of LinkedIn before it started being hand curated by LinkedIn Editors. What Does This Mean For Your LinkedIn Marketing Strateg? Guess what?

Linkedin 49

Linkedin Marketing Strategy Work 49

Candid

OCTOBER 10, 2023

By doing this, you’re encouraging your followers to amplify your organization and cause to reach a broader audience. They need to see your social media content to be inspired to give, and only a small percentage of your followers sees what you share. Most prioritize content that other people are liking, sharing, and commenting on.

Social Media 115

Social Media Share Media Social 115

sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

Social Media 83

Social Media Integration Websites Media 83

Nonprofits Source

APRIL 3, 2019

strategy on LinkedIn, most notably from Gary Vaynerchuk. I wrote an article back in 2018 on how I was leveraging the “what people are talking about now” section of LinkedIn before it started being hand curated by LinkedIn Editors. What Does This Mean For Your LinkedIn Marketing Strateg? Guess what?

Linkedin 40

Linkedin Marketing Strategy Work 40

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

Practice 36

Practice Organization Nonprofit Content 36

TechImpact

JUNE 18, 2014

While it’s true social media’s an important component of a successful content marketing strategy, we’re here today to clear up a few misconceptions about the various social networks, and the impact they have on your nonprofit. All platforms are the same. Being active daily is essential to an effective nonprofit content strategy.

Social Media 177

Social Media Media Social Demographics 177

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We cover everything from post frequency to timing to content so that you know exactly where to start. Social media marketing can cover everything from paid advertising to content marketing, so it’s important to know where to begin. With a global audience of 2.32 Content Type. by Angharad Miller.

Social Media 52

Social Media Marketing Media Social 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We cover everything from post frequency to timing to content so that you know exactly where to start. Social media marketing can cover everything from paid advertising to content marketing, so it’s important to know where to begin. With a global audience of 2.32 Content Type. by Angharad Miller.

Social Media 52

Social Media Marketing Media Social 52

Qgiv

JANUARY 12, 2023

To maximize your potential across social media platforms, it’s essential to create a nonprofit social media strategy. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. Build your audience persona.

Social Media 52

Social Media Strategy Media Donor 52

Bloomerang

APRIL 27, 2021

There are several forms of external nonprofit communication which include: Website Content. Your Who : Your Audience. Remember, you can repurpose these stories on various platforms by making a few minor tweaks to keep them fresh while also saving you work. Which brings us to the next factor, the audience. Newsletter.

Communication 130

Communication Storytelling Indianapolis Nonprofit 130

Nonprofit Tech for Good

APRIL 19, 2024

It sometimes sounds as though tools like ChatGPT or Gemini could entirely replace humans in writing website content. To create meaningful material that will move audiences to action, though, a human touch and a sound communication strategy is still essential. Define top audiences, and think through their preferences.

Content 266

Content Websites Tips Voice 266

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is. It is about how you cultivate and develop your network.

Content 112

Content Network Strategy Slideshare 112

AccelEvents

JULY 8, 2020

Know Your Audience (And Then Expand It!). They will need to cater their content to the event and create the lead generation strategies that will be most effective. Because these events are taking place digitally, it is possible to reach a global audience. Consider Your Content. Choose the Right Platform.

Virtual 90

Virtual Create Sponsor Registration 90

NonProfit Hub

FEBRUARY 4, 2021

Define Communication Platforms. The next step is the choice of a platform, taking into account your marketing goals. If you expect some organizations to share your mission and help you achieve your goals, get in touch with them on LinkedIn. . Start Working on Content Plan. Come up with a Content Publishing Schedule.

Marketing 88

Marketing Create Nonprofit Platform 88

Amy Sample Ward

MARCH 4, 2012

The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. Creating Great Content. When it comes to creating great content, there are four important elements, especially with social media, as you can see in the image at the top of this post.

Social Network 228

Social Network Volunteer Network Social 228