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Foundations step up funding to bolster trust in local news 

Candid

news organizations, specifically local news outlets, have been rapidly dwindling. The COVID-19 pandemic brought more challenges for the industry, as demand for local news grew but revenue and outlets shrank. MacArthur, and William and Flora Hewlett Foundations have recognized the importance of a vibrant local news ecosystem.

Local 52
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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In this environment, building a community of loyal advocates for your cause is more important than ever before. Meanwhile, building an organic community is like backpacking through that new country.

professionals

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[Breaking News] An Extraordinary Funding Opportunity For Nonprofits To Preserve Local Journalism

Bloomerang

Nonprofits focused on the preservation of local journalism are being called to step up, and many of the country’s largest private foundations have announced $500 million in funding over five years to support them, an extraordinary initiative called Press Forward. What’s the problem? Press Forward seeks to stop and reverse that trend.

Journal 93
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How to Get Sponsorship from Local Businesses 

The Sponsorship Collective

Your company has always been entrenched in the community. You’re striving to increase your audience with a sponsored event, and you figure you’d look locally for a sponsor. Here’s how to get sponsorship from local businesses: Know your goals Find businesses in your area […].

Local 94
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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. She currently lives in a pet-friendly community and owns a dog and a cat.

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How to Use Local Business Partnerships to Grow Your Donor Base Affordably

Network for Good

How to Use Local Business Partnerships to Grow Your Donor Base. There are several ways you can tap individual gifts, but one of the most effective ways is using local business partnerships. Local businesses can act as a funnel for new donors, and your organization has a lot to offer these businesses in return.

Local 96
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Nonprofit Marketing: 3 Easy Ways To Grow Your Audience

Top Nonprofits

Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action. Line Up Partnerships with Local Businesses. Line Up Partnerships with Local Businesses. Developing a positive brand image in the community.