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Nonprofit Survey Unveils Gen Z Insights Into Advocating for Top Issues

NonProfit PRO

American Student Assistance conducted a quantitative study of more than 2,000 13-18-year-olds from across the nation to gain insights into Gen Z's attitudes and behaviors around activism.

Issue 237
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1 in 4 workers seeking new jobs amid cost of living crisis

Charity Village

PwC released the new Global Workforce Hopes & Fears Survey report which analyzed the attitudes and behaviours of nearly 54,000 workers across the globe. Workers who said they are most […] The post 1 in 4 workers seeking new jobs amid cost of living crisis appeared first on CharityVillage.

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Consumer Attitudes Toward Mobile Giving

NTEN

Despite the continued growth of the medium and tens of millions of dollars raised for North American nonprofit organizations, very little research has been performed on consumer attitudes toward mobile giving. The results of the survey were very encouraging for the current and future state of mobile giving. Donation Thresholds.

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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Worse, studies show that we’re more likely to perceive negative news as truthful. This might be why bad news seems to garner more attention. Psychologists refer to this as negative bias, and it can have a powerful effect on your behavior, your decisions—even your giving.

Raise 90
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent. Someone with the wrong attitude or who doesn’t understand the goals can do more harm than good.

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Incorporating Last Year’s Lessons into 2021 End-of-Year Fundraising Plans

sgEngage

According to GivingTuesday’s survey of 2020 donors one in three people gave directly to a person in need rather than a charity ( “Giving in Unprecedented Times, GivingTuesday, 2020 ). An example letter might say, “Good news! Crowdfunding (in all its forms) is here to stay. If you are already crowdfunding, start with last year’s donors.

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Top 3 Trends to Fool Proof your Future Fundraisng

NetWits

For large nonprofits here is some even scarier news: the Chronicle of Philanthropy reported in October of 2010 that donations to the nation’s largest charities dropped 11% last year. Instead, so far in 2010, giving to the United Way Worldwide (the largest charity in the survey) decreased by 4.5% 3) The Shift in Donor Attitudes.

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