article thumbnail

Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

Trust isn’t a challenge that is currently top of mind for association leaders. We asked Nancy MacRae, MS, CEO of the Emergency Nurses Association , to help us frame this conversation by sharing her group’s commitment to that idea. All of the association’s activities and initiatives are grounded in the ideals that are outlined below.

article thumbnail

Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Marketing Strategies To Boost Campaign

The NonProfit Times

Unfortunately, traditional marketing tactics might no longer be as effective to capture attention. To stay relevant and competitive, nonprofits need to embrace innovative marketing strategies that resonate and drive meaningful engagement. The post 3 Marketing Strategies To Boost Campaign appeared first on The NonProfit Times.

article thumbnail

Experiential Marketing Through Virtual Events

AccelEvents

An experiential event focuses on the attendee and is part of an experiential marketing campaign. Experiential marketing can be powerful as it puts the viewer into the experience of the messaging or the brand that created it. Some of the most powerful event marketing campaigns have stemmed from experiential promotion.

Virtual 97
article thumbnail

Experiential Marketing Through Virtual Events

AccelEvents

An experiential event focuses on the attendee and is part of an experiential marketing campaign. Experiential marketing can be powerful as it puts the viewer into the experience of the messaging or the brand that created it. Some of the most powerful event marketing campaigns have stemmed from experiential promotion.

Virtual 52
article thumbnail

3 Membership Engagement Strategies to Try Today

Neon CRM

For member-based nonprofits and associations, retaining members is the key to sustaining long-term success. A simple interest poll can provide a considerable boost in attendees. Upgrade Your Email Marketing Outreach Email marketing offers a fast (and cheap!) A good CRM will allow you to easily plan this out ahead of time.

article thumbnail

7 Reasons Why Virtual Events Are An Essential Marketing Tool

AccelEvents

All brands and businesses understand the importance of a marketing strategy. Many brands have made use of virtual events as a marketing tool. But what does this mean for marketing teams? Can, and should, virtual events be used as a marketing tool in 2021 and beyond? We think so! A virtual event can save you: Venue costs.

Virtual 76