Amy Sample Ward

JULY 29, 2011

I normally separate my post-presentation blog posts and slides but think it will be valuable to group them together this time. Just because everyone in New York, the US and the world can subscribe to the New York Times, does not mean that the world is the community. Google Analytics for Facebook Pages. Defining Community.

Social Media 178

Social Media Public Media Community 178

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This is the most important part of your web analytics.

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). You should be looking at monthly trends over time. Page Views: The number of times a page (unit of content) was viewed.

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Focus on producing great content all the time. Use Google Analytics (GA) to see things like how many unique visitors you’re getting, what content is being viewed the most, what keywords or phrases people are using to find you and where people are coming from when finding you. What content is being viewed for the longest time?

Site 50

Site Web RSS Build 50

NonProfit Hub

JANUARY 9, 2018

You can also access your newsfeeds and establish RSS feeds for keywords. Sprout Social’s smart system offers marketing analytics for you to see the best times for your nonprofit’s social media interactions. It also features an in-depth analytics tool that lets you visualize what’s working for your nonprofit and what’s not.

Communication 38

Communication Tools Social Media Nonprofit 38

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2007

I discovered that I had problem figuring out how many total feed subscribers and the trends over time because I had four feeds (three built into the typepad blogging platform) and another one in feedburner which offers the stats tracking feature. (measuring your impact on the world!). Cost (what!). Return on Investment (what???s

RSS 50

RSS Typepad Files Feeds 50

Zen and the Art of Nonprofit Technology

MAY 19, 2008

Here are a few: The blog at the Nonprofit Times, called “Don’t Tell the Donor&# has a very interesting entry on the flurry of benchmarking studies that came out recently. Speaking of metrics, Drew Bernard has an awesome post about how to use web analytics based on the functions of specific pages or sites. Time will tell. {

API 100

API Open Source Kintera Benchmark 100

Care2

JANUARY 23, 2009

For one thing, the staff time and budget it takes to run patch-through call campaigns can be overwhelming. Click2Call, a new online tool that the folks at web development firm Advomatic have built on Drupal’s open-source software platform, is the latest indication that patch-through call campaigns may finally be ready for prime time.

Time 31

Time Service Advocacy America 31

Amy Sample Ward

APRIL 27, 2009

Analytics tools. use your RSS reader. at ARC, listening has been the core value of our last three year’s of social media (mentioned online over 400 times a day), learn what people want and expect from us. How do you use a RSS feed like a rockstar? How much time is spent listening? The right metrics.

Social Media 102

Social Media Map Strategy Media 102

Care2

DECEMBER 12, 2011

Here’s a final checklist to run through before you launch your site to make sure everything is ready for the big-time. Burn your feeds – You’ll want to make setup your RSS feeds properly in Feedburner so that you can track subscriber numbers and click-throughs from RSS readers.

Websites 73

Websites Plugin Test Feeds 73

Zen and the Art of Nonprofit Technology

DECEMBER 20, 2007

And now, the top ten posts of the year, according to my Google Analytics stats: Getting Naked : Being Human and Transparent. I wish all a holiday season full of fun, quality time with family (chosen or otherwise), and joy. { So next year, I’ll be doing 100 posts on particular free and open source tools. Two whole pageviews.

Open Source 100

Open Source Ubuntu Tech RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

This is a draft for a listening curriculum that I will be doing for the first time as part of WeAreMedia Workshop later this week. Listening by using rss feeds helps refine their services and help stay sharp and connected to experts in the field. Use Your RSS Reader Like A Rock Star. Make sure you establish good RSS habits.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Zen and the Art of Nonprofit Technology

OCTOBER 1, 2007

My curmugeonly thoughts fall into three basic categories of sucks: time suck, content suck, privacy suck. Time suck: Social networks are a time suck. As I said in a post a while back, I know that Facebook is getting far more from my time spent on Facebook than I do. And, yet another login and password. at 9:46 am Web 2.0

Social Network 100

Social Network Network Digital Social 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

The importance of monitoring in real time and demonstrating what's working through active listening and continually taking the temperature. If you are starting, you need to begin by manually across multiple networks and then automate the search using a listening/analytics tool. Rises because of relationship building.

Public 50

Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2010

We are much more successful when the stories come with a blurb than when they are simply automated RSS-feeds. This prompted me to post a question on my wall: How many of you Facebook Page admins notice your post quality ranking every time you visit? There is a way to link google analytics to FB insights.

Social Media 104

Social Media Fun Experiment Media 104

NonProfit Hub

NOVEMBER 29, 2016

Razoo has been around for 10 years and during this time they have helped their participants gather about $500 million. Each time one of your supporters makes a purchase at one of your partner retailers, you get 2% back on their purchase at no extra cost, even when purchasing at a physical location. Include RSS feeds. Shop2Give.

Marketing 28

Marketing Tools Plugin Nonprofit 28

Have Fun - Do Good

SEPTEMBER 18, 2008

Between the internet strategy teleseminar for the San Francisco Writing Conference I did on Monday, the blogging presentation I did for the Oakland branch of Ladies Who Launch on Tuesday, and the consults I had with individual bloggers on Wednesday and Thursday, I've been asked several times this week: "How do I increase my blog traffic?"

San Francisco 41

San Francisco Bookmarking Technorati Meme 41

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. This past month, for the first time, Twitter is now the #2 referral of visits to my blog, but only 1/3 of those referrals are from my own tweets. It takes time for Twitter to be a golden referral -- a year ago , Twitter did not make my top ten referrers.

Twitter 74

Twitter Ratio Google Artist 74

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2007

My mental image of him for a very long time was the painting of St. " Sometimes I pop out of my RSS reader to leave a drive-by IM message on his meebo client just to be annoying. It's more personal than e-mail in many ways when someone takes the time to leave a comment for instance. How much time do you spend blogging?

Director 50

Director Profit Org California 50

Care2

DECEMBER 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 28

Social Media Advocacy Fundraising Online 28

Care2

OCTOBER 22, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" First, Google Analytics delays processing data for at least 12 hours, not real-time.

Analytics 38

Analytics Google Track Social Media 38

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

It's what Avinash Kaushik defines as " Web Analytics 2.0 Last week, I did a Webinar with Laura Quinn as a primer for nonprofits on Web Analytics. Unique Visitors, from your web analytics tool, and Feed Subscribers, from your RSS tool. I took at look at new versus returning visitors report in Google Analytics.

Metrics 50

Metrics Action RSS Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. that spending a lot of time on top-down navigation is mostly a waste of time. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites.

Measure 50

Measure Social Media Tools Technorati 50

sgEngage

MARCH 7, 2011

80% of participants used in-person asks and 73% used email to raise funds The second study is “Understanding the Value of Team Captains&# based on research from the donorCentrics Events Benchmarking Group by Target Analytics , a Blackbaud company. Across the group, retained participants account for about 53% of the current year revenue.

Trend 72

Trend Blackbaud Fundraising Benchmark 72

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

So, if you are just starting up, pick a frequency that you can sustain over time. Calculating benchmarks should not take you more time than it is worth. My blogging platform, Typepad, does not have a way to easily and automatically measure the number of posts and words in post in a given time period.

Reflection 50

Reflection Measure Technorati ROI 50

Whole Whale

JUNE 13, 2022

Are you spending too much time creating content vs the reach? ” Creating quality content takes time, effort, and skill. Plan Your Content Ahead of Time. One of the best ways to save time on content creation is to plan ahead. Ways to Save Time Syndicating. How to turn one article into many posts? Partnerships.

Content 52

Content Social Media YouTube Channel 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. One thing I'd like to separate but can't is subscription delivery - via email versus RSS. If not, why?

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

" The question awoke my inner research geek (a long time ago I worked as a research analyst and focus group moderator). There were some good points made about the need for context (outcomes and audience), some assumptions made about bloger RSS reader behaviors, and a very short list of tools. Google Analytics.

Metrics 50

Metrics Web Tools Technorati 50

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" These tools helps in social media tracking and analytics.

Social Media 70

Social Media Track Media Tools 70

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. That’s not the case this time.

Statistics 83

Statistics Trend Benchmark Blackbaud 83

sgEngage

MAY 31, 2011

The organizations that participate in the Target Analytics online benchmarking group are prominent nonprofits covering a range of sectors, including animal welfare, the environment, health, human services, international relief, and societal benefit. They get worse over time.

Benchmark 73

Benchmark Internet Giving Offline 73

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Integrate Social Media Across Your Communications Times have changed. All great questions!

Social Media 76

Social Media Online Communication Media 76

Care2

JUNE 29, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I agree with the previous commenter, now is the time to make every dollar count.

Social Media 31

Social Media Advocacy Fundraising Online 31