Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 107

Analytics Digital Tools Measure 107

M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA?

Benchmark 40

Benchmark Analytics Google Comparison 40

Forum One

APRIL 23, 2024

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

Analytics 41

Analytics University Data API 41

Whole Whale

NOVEMBER 23, 2022

There are a lot of different analytics dashboards out there, so it can be tough to know which one is right for your nonprofit. To help you decide, here are four things to look for in an analytics dashboard: . Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit.

Analytics 52

Analytics Tools Wikipedia Track 52

Nonprofit Tech for Good

OCTOBER 17, 2023

Tools like Canva and Adobe Spark offer free templates and editing options to make this process easier. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth. These tools offer valuable insights into your audience’s behavior, engagement rates, and content performance.

Social Media 330

Social Media Media Social Influence 330

Nonprofit Tech for Good

JUNE 24, 2021

What social media metrics matter for your nonprofit. The simple FREE tools needed (and some paid ones too if you want to take your data skills up a notch!). In this session, I’ll guide you through a DIY Social Media Audit to leverage your online data to attract new donors or accomplish any goal!

Social Media 356

Social Media Data Free Media 356

Allegiance Group

FEBRUARY 27, 2024

Your website is arguably the most important tool you have in your fundraising arsenal. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? leads) it’s bringing in. You’ll be pulling in rich data in no time!

Analytics 52

Analytics Google Fundraising Track 52

Association Analytics

NOVEMBER 20, 2023

You should segment your membership by the metrics that matter most to you, such as demographics, tenure, behavior, at-risk status, periods of time and more. These metrics can help your association learn more about various members, which, in turn, enables you to customize retention efforts for a specific group and boost their engagement.

Retention 169

Retention Associations Professional Strategy 169

Tech Soup

SEPTEMBER 2, 2022

Google Analytics (GA) is a free tool that shows you how people are using your website or app. In this post, you'll find step-by-step instructions to connect your site to GA and some suggestions for a few metrics to track that will provide insights into your site activity.

Analytics 76

Analytics Google Instruction Instructional 76

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

sgEngage

JANUARY 30, 2024

In this guide, we’ll review the basics of AI fundraising tools and a few strategies for using these solutions to improve donor relationships. How AI Fundraising Tools Work There are many types of AI fundraising tools that suit a wide range of needs.

Tools 84

Tools Donor Fundraising Survey 84

Bloomerang

APRIL 19, 2024

AI-powered tools , such as data integration platforms and robotic process automation (RPA) software, can automate these tasks, extracting data from multiple sources, standardizing it, and integrating it into a centralized database. This has empowered us to make data-driven decisions that have enhanced our impact in the communities we serve.

Data 86

Data Management Government Analytics 86

Association Analytics

JUNE 21, 2023

With a modern ecosystem, your association can start by separating out analytical data from transactional data. 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics!

Associations 319

Associations Challenge Data Taxonomy 319

Association Analytics

FEBRUARY 20, 2024

You can track metrics that will help you identify what’s working, including social media engagement, impressions and reach, database growth, event registration and attendance, and website visits and sessions. Even if you’re using technology tools, the human touch is an invaluable tool. K eep an eye on what leads to conversion.

Create 169

Create Strategy Associations Registration 169

Media Cause

NOVEMBER 5, 2021

Like it or not, the switchover to Google Analytics 4 is coming (at some point – Google is keeping the official date a mystery to themselves as well as the rest of us mere mortals). Getting setup with a GA4 property that pulls in data has been a smooth process for us and remains as simple as it was with Universal Analytics.

Analytics 52

Analytics Google Story Metrics 52

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Once you know exactly what you want to achieve, glance over the tools and technology available to your organization. Understand donors’ giving behaviors. Monitor data and adjust your appeals.

Analytics 52

Analytics Data Giving Metrics 52

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. Here are some of the questions you might ask in order to understand what metrics to track: . Let’s say you’re a food bank.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Association Analytics

JULY 20, 2021

Throughout the evaluation process, it’s important to keep your association’s unique goals and success metrics top-of-mind. Can a commercial product provide the tools you need? Data scientists, data engineers, business analysts and implementation managers are just some of the roles an outsourced analytics provider employs.

Software 321

Software Build Analytics Associations 321

TechImpact

JUNE 16, 2014

The inherent community nature, pervasiveness of the platform, and the fact Facebook is constantly adding tools for nonprofits to better utilize the social network has made it the perfect choice for most nonprofits. But understanding how to increase your penetration of the social network is often a challenge for nonprofits.

Metrics 170

Metrics Facebook Stats Nonprofit 170

Qgiv

JANUARY 16, 2024

And with the right event management tools, organizing your guests and tracking your fundraising progress can be done all in one place! Auction event software offers dedicated tools for managing and conducting auctions, both traditional and online. These tools help you reach your supporters no matter where they are.

Software 52

Software Tools Management Registration 52

Nimble AMS

SEPTEMBER 14, 2022

According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. Keep reading for more tips on why your association needs to invest in analytics.

Associations 136

Associations Data Benefit Practice 136

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” do not have e-commerce tracking set up in their Google Analytics accounts.

Analytics 100

Analytics Google Digital Marketing 100

Amy Sample Ward

JANUARY 20, 2011

DIY Community Engagement Metrics. So often I find that we are too quick to say that because a website doesn’t have our domain, a tool is downloaded to our computer, or a platform doesn’t have our developers working on it that we can’t be responsible for measuring and analyzing the way we use it. Metrics Tracking. >>

Metrics 219

Metrics Community Map Template 219

Nonprofit Tech for Good

AUGUST 9, 2021

In the last few years, Microsoft has rebuilt LinkedIn working out many of the kinks and bugs that made it frustrating to use, and has launched a suite of new tools and functionality for LinkedIn Pages , Profiles , and Groups. 3) Monitor your LinkedIn Analytics. Strangely, nonprofits have been slow to embrace LinkedIn.

Linkedin 363

Linkedin Practice Social Media Sponsor 363

Association Analytics

JULY 20, 2021

Throughout the evaluation process, it’s important to keep your association’s unique goals and success metrics top-of-mind. Can a commercial product provide the tools you need? Implementing a new software solution is a huge project. Or do you need something custom to meet your business objectives?

Software 321

Software Build Evaluation Metrics 321

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Then, guided by those goals, use effective data collection tools, measure outcomes, implement improvement strategies, and promote transparency.

Measure 88

Measure Help Analysis Metrics 88

NTEN

NOVEMBER 6, 2014

Your guide to bringing fuzzy metrics into focus. The good news is that we can now use a free tool like Google Analytics to identify some markers of increased “awareness”. analytics Data google analytics' The good news is that we can now use a free tool like Google Analytics to identify some markers of increased “awareness”.

Analytics 87

Analytics Awareness Measure Websites 87

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success.

Org 80

Org Raise Tools Help 80

Forum One

SEPTEMBER 15, 2023

Now that Google Analytics (GA4) has officially replaced Universal Analytics, many mission-driven organizations are not loving the new normal. From a steep learning curve to having to interpret new metrics, the frustration is real. The planned phaseout of Google Analytics was a shock when it was announced.

Analytics 76

Analytics Museum University Google 76

Forum One

DECEMBER 22, 2022

This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. We’ve written previously about the release of Google Analytics 4 (GA4) and the impending retirement of Universal Analytics (UA) on July 1, 2023.

Time 72

Time Metrics Analytics Adopt 72

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2013

Two new books on measurement and analytics came to my attention this week. The other is about using data to make decisions, but for the start up audience. They have some ideas in common – including finding the “One Metric that Matters.” ” Here’s a quick review of both books.

Metrics 101

Metrics Measure Analytics Method 101

EveryAction

NOVEMBER 2, 2022

They’re a powerful tool for communicating your impact, but what makes an annual report effective? Besides their impactful graphics, they provide clear and concise information about the year’s progress alongside compelling copy and analytics. Annual reports are a staple of nonprofit life. The American Kidney Fund.

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Report Organization PDF Tanzania 180

.orgSource

APRIL 25, 2023

HR analytics can bring objectivity to what is frequently a highly subjective process. Be creative with the available tools.” Studying factual information will help you make better choices.” I love that answer. When my clients need to make important decisions, I always recommend that they use data to guide their thinking.

Application 221

Application Statistics Culture Job 221

Nonprofit Tech for Good

MAY 8, 2019

HSNY’s website now also targets individuals looking for hunger-relief services for themselves and their families, and offers content that reflects this shift, such as a SNAP pre-screening tool. We work quickly to create and disseminate content, and look at metrics on our various digital platforms. The web is always changing.

Online 246

Online Hunger Metrics Drupal 246

Nonprofit Tech for Good

APRIL 10, 2022

The service provides early access to new Twitter tools and a variety of unique features. Using a graphic design tool such as Canva or Venngage , converting powerful stats, quotes, and CTAs into graphics is a time-tested, proven method to grab the attention of your followers, thus increasing your engagement on Twitter (and all social media).

Twitter 355

Twitter Practice Social Media Nonprofit 355

Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. The other problem with relying on vanity metrics is that it dilutes social media’s real purpose – to be social. Don''t just rely on tools and expect it to give you the full picture.

Metrics 75

Metrics Brain Social Media Social Network 75

sgEngage

MARCH 19, 2024

Culture of Innovation: Characteristics and Benefits As you may have experienced, nonprofits often struggle with innovation or are slower at adopting more modern approaches and tools. Use Modern Tools and Data to Enhance Decision-making The path to innovation can be improved by implementing the right tools and taking advantage of data.

Culture 78

Culture Create eBook Attitude 78