article thumbnail

Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics? By using analytics, they realize that most of their online course engagement happens in the evenings.

Analytics 169
article thumbnail

Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Let’s start by identifying the best channels and tools to maximize your campaigns. There are many marketing technology tools that can help you measure success. How many is your association using consistently? Online Tracking.

Analytics 169
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

Does it seem like everyone you know is raving about a new tool that’s revolutionizing the way employees in all industries are doing their work? Yes, we’re talking about ChatGPT , an AI-powered tool that’s gaining widespread popularity on social media and revolutionizing the common workplace.

Tools 360
article thumbnail

An Introduction to Bing Tools for Nonprofits

Nonprofit Tech for Good

Without a doubt, more competition is needed in the search and digital ad space and should Google be ordered to sell its advertising platform, Bing is well-positioned to directly compete with Google — especially since Bing announced the integration of ChatGPT into Bing and Edge in February 2023.

Tools 251
article thumbnail

How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

Conversion Tracking for the Google Grant is made possible by two free tools for nonprofits: Google Analytics and Google Tag Manager. These tools allow you to record who is coming to your website, how long they are staying, what pages they are visiting, and more. It will likely be labeled “Tools and Settings.” .

Google 294
article thumbnail

Analytics Dashboards: Which tool is Right For Your Nonprofit? 

Whole Whale

There are a lot of different analytics dashboards out there, so it can be tough to know which one is right for your nonprofit. To help you decide, here are four things to look for in an analytics dashboard: . Looker is a data dashboarding tool that allows users to create, explore, and visualize data. Website : Tableau.com.

article thumbnail

Export Your Universal Analytics Data Before It’s Too Late

Forum One

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.