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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Explicit data is the information you ask for from members in surveys, while implicit data is something you’re able to infer based on preferences and interests.

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Know Your Audience: How to Use Google Analytics With Your WordPress Site

Byte Technology

By using the absolute go-to tool for digesting feedback: Google Analytics. Therefore, to join the ranks of successful website owners you need to get up and running with Google Analytics. First you’ll need to create a Google Analytics account by visiting the signup page. Now it’s time to install Google Analytics on your site.

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The Ultimate Guide to Accounting Software for Nonprofits

Nonprofit Tech for Good

Almost all organizations produce some sort of annual financial reporting, but it’s may not always be public information. Donors, grantors, and foundations look to these watchdogs to help them make informed choices about their donations and ensure they’re supporting an organization that is fiscally responsible. the use of?funds

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Find the Silver Linings in GA4

Forum One

Now that Google Analytics (GA4) has officially replaced Universal Analytics, many mission-driven organizations are not loving the new normal. The planned phaseout of Google Analytics was a shock when it was announced. The planned phaseout of Google Analytics was a shock when it was announced.

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Learning Analytics: Big Data Applied to Training, Teaching, and Learning

Beth's Blog: How Nonprofits Can Use Social Media

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. Two or three years to adoption: Learning Analytics (K-12/Higher Ed), Open Content (K-12), Games and Gamification (Higher Ed). This report is not just your father’s PDF file!

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Healthcare SEO Marketing Strategies to Expand Your Practice

Nonprofits Source

Every day there are 70,000 health-related searches per minute. Healthcare SEO marketing describes the process of optimizing a healthcare website and its content to drive more organic search traffic. This enables more interested customers to find your organization online through improved search rankings. Hyper-relevance.

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SEO Basics: How to Choose Keywords for Your Nonprofit

Nonprofits Source

Currently, one of the top buzzwords in nonprofit marketing is search engine optimization (SEO). For instance, websites with a variety of high-value content that get shared by users across the internet are better optimized for search engines than nonprofit websites that haven’t been updated in five years.

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