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iOS 15 Email Marketing: Adapting to Increased Privacy

Whole Whale

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Here is what you can do to prepare for the impacts of iOS15 on email marketing. Email Opens + User IPs.

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Integrating Your Nonprofit Email & Website Strategy: 5 Tips

DNL OmniMedia

This concept also translates to marketing. As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. That way, both methods can inform each other, taking your marketing efforts to the next level.

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What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

It’s a horrible feeling when the tried-and-true fundraising methods that have worked in the past stop working. Even experienced fundraisers sometimes use fundraising methods that just don’t work for a particular organization or audience. Let’s back up and look at your methods of fundraising through the eyes of your donor.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value. When it comes to building awareness for your association, you may not have to look too far, starting with your email list.

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Four Bite-Sized Methods of User Research

sgEngage

With a qualitative research method like this one, you really don’t need a large sample size to get good data. This method is ideal for understanding motivations. Google Analytics Data Review. This is a unique research method in that it provides quantitative data and doesn’t require any participant recruitment.

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Traditionally, fundraising has relied on old methods. AI tools and predictive analytics are new. The platform uses predictive analytics.

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Digital Donor Engagement & The Future of Nonprofit Marketing

Greater Giving

In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising. Integrating Marketing Channels . Analyzing Marketing Results.

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