Zen and the Art of Nonprofit Technology

MAY 19, 2008

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Tidbits May 19, 2008 There are some really interesting tidbits of stuff out there. It takes aim at Convio’s recent benchmarking study. What do you think? Time will tell. { Time will tell. {

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Connection Cafe

DECEMBER 29, 2011

After all, the common thread between baseball and Google Analytics is so obvious, right? But it occurs to me that the common thread is how varied and diverse the world of nonprofit success really is — to do it well you have to do a whole lot of things right, a whole lot of the time. Happy New Year from all of us at Convio!!

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Convio Analytics Newsletter Social Media 46

Connection Cafe

JANUARY 30, 2012

This morning I have the good fortune to be presenting to a sold-out crowd at the Social Media for Nonprofits Conference in NYC. Social Media for Nonprofits Excerpt on Prezi. Author: Cheryl Black. While I know we’d all love to be hanging out in NYC together, unfortunately it’s just not feasible. Not so my friends!

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Connection Cafe

JANUARY 17, 2012

In no particular order, here they are, 12 in 2012: books that nonprofit/marketing/fundraising nerds like us should give a gander. Includes a chapter by Dennis McCarthy, Convio’s Vice President of Strategy and Organizational Practice. Fundraising Analytics : Using data to support your donor-centric organization.

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Case Study Org Nonprofit Chapter 55

Whole Whale

APRIL 13, 2022

See our ultimate nonprofit RFP guide with examples and templates. What is their background or experience in Google Analytics and web tracking for impact? What CRM systems (such as Convio, Democracy in Action) do their technologies integrate with? RFP decision spreadsheet matrix to help you rank proposals (Spreadsheet).

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Process Question Proposal PDF 52

Forum One

APRIL 20, 2010

So you're tracking your web analytics, and your metrics are going up in all categories. To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. Email Conversions: When Convio's clients sent emails, users opened them 20 percent of the time, but only 3.3

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Metrics Measure Web Convio 52

Connection Cafe

FEBRUARY 27, 2012

Check out the 2012 Washington Nonprofit Conference , hosted by the Direct Marketing Association, Nonprofit Federation this week, March 1-2. And this year you can hear from some of the industry’s best and brightest on how they are advancing their programs and their mission through analytics and other strategies.

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Care2

JUNE 21, 2013

How leading nonprofits use benchmarks to optimize their campaigns. At Blackbaud, Dennis has managed the Strategic Services Practice, comprised of consultants in Business Analytics, Design & Information Architecture, Deployment Services and Agency Services.

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Benchmark Measure America Blackbaud 56

Connection Cafe

APRIL 12, 2011

You might say ‘impossible’ but I am here to tell you that through the use of data analytics, nonprofit professionals can improve their segmentation strategy, reduce mail, increase return on investment and improve relations with donors. But I digress. in printing and postage costs.

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Mail Convio Analysis Method 44

Connection Cafe

DECEMBER 15, 2010

Understand the difference between metrics and analytics. Analytics has been a recurring theme this year. Convio & Event 360 have written about how organizations are making the transition to analytics, and others are beginning to follow this example. Drive fundraising productivity. Why or why not?

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Marketing Tips Online Analysis 55

Connection Cafe

NOVEMBER 28, 2011

As you may have heard, more and more folks are accessing nonprofit sites, taking action and even donating from mobile devices. At Convio Summit, our Art Director, Michael Chang, and I led the Mobile Homepage Design Slam session where we developed some mobile homepage layouts on the fly for audience volunteers. Well, that's it!

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Mobile Design Web Convio 36

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? If you're on Convio, sourcing Facebook recruits is easy. By Heather Shelby, Online Membership Associate, Environmental Defense Fund. The truth is, ROI can be calculated in a variety of ways.

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ROI Facebook Advocacy Social Media 94

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Understand the key peer-to-peer fundraising metrics with Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics by Convio and Event 360.

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Metrics Benchmark Fundraising Stats 42

Have Fun - Do Good

OCTOBER 17, 2008

Tomorrow, October 18th, Eric Leland of Leland Design , and I will be presenting about, "Internet Strategy on the Cheap" at the San Francisco Bay Area Nonprofit Boot Camp. All of the Nonprofit Boot Camp sessions will be recorded and available on the Craigslist Foundation's Nonprofit Boot Camp Podcast.

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Connection Cafe

OCTOBER 4, 2011

Eric Pratum is the Director of Digital Strategy at Grizzard Communications Group , a 90+ year old direct marketing agency specializing in nonprofits. Eric specializes in social media analytics, search engine optimization, and social network- and keyword-based advertising. Get yourself a bitly or awe.sm

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Marketing Tips Online Google 33

Connection Cafe

MARCH 20, 2012

In part 2, I will wrap-up my takeaways from the Nonprofit Mobile Day event I recently attended, presented by the Direct Marketing Association’s Nonprofit Federation (DMANF). A quick check of Google Analytics will reveal how many of your current site visitors are coming from a mobile device. to obtain mobile opt-in.

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Mobile Blackberry Convio United States 30

Connection Cafe

MAY 3, 2011

But some of their challenges are the same ones faced by any nonprofit at one time or another: communicating with multiple locations with varying technology and know-how. In our work with nonprofits, we’ve helped many NGOs face these types of challenges by tapping into the inherent benefits of cloud computing platforms.

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Technology Strategy Convio System 22

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan says: Granted, web site stats will not tell me anything about how many hungry people a nonprofit feeds. And, I actually hope that doesn’t change.

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Stats Web Statistics NTEN 100

Connection Cafe

JULY 26, 2011

Where are the nonprofit organizations today and what are are their key success factors moving forward? Commissioned by Convio, Edge Research conducted an online survey for nine weeks gathering responses from 123 nonprofit practitioners and conducted 15 in-depth interviews, resulting in the Integrated Multi-Channel Marketing Study.

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NTEN

MARCH 16, 2011

The 2011 Nonprofit Technology Conference kicks off tomorrow and one of the key elements to Community Day is the Science Fair. This opening reception provides an opportunity to network with nptech professionals while checking out nearly 100 exhibirors showing off their latest and greatest offerings to the nonprofit sector.

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Ipod Amazon Green NTC 47

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

Here's what I learned: What are some of the best practices for nonprofits who are planning/implementing a keyword advertising campaign? If you're using Goolge Analytics goals, you've already thought through some of this. You'll get some bonus information if you have Google Analytics goals set up. And that's the point.

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Care2

FEBRUARY 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Direct Mail typically generates a 0.5%

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Demographics Social Media Online Advocacy 45

Nonprofit Tech for Good

SEPTEMBER 29, 2019

She advises nonprofits to accelerate their fundraising and engagement efforts through giving and marketing strategies via digital technologies. You’ve got your branding and nonprofit messaging down, your outreach is humming along, and your website is looking good. Well, mobile-friendly is no longer an option for nonprofits of any size.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. I wanted to see if Avinash Kaushik had written in depth about analyzing Twitter in Google Analytics - I found his reference in his blogging tips that Twitter was golden in terms of referral. Twitter Focus Group: Jordan V from Convio calls Twitter an unofficial focus group!

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Twitter Ratio Google Artist 74

Tech Soup

JUNE 5, 2011

On Tuesday, I'll be talking about technology planning for nonprofits and public libraries at the National Conference on Volunteering and Service as a part of the Interactive Strategy Forum. Technology Planning for Nonprofits: Getting Started. Nonprofit Technology and Total Cost of Ownership. Please train the staff.

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Technology Laptop Phase Tech 55

Tech Soup

JUNE 5, 2011

On Tuesday, I'll be talking about technology planning for nonprofits and public libraries at the National Conference on Volunteering and Service as a part of the Interactive Strategy Forum. Technology Planning for Nonprofits: Getting Started. Nonprofit Technology and Total Cost of Ownership. Please train the staff.

Technology 54

Technology Laptop Phase Tech 54

Care2

FEBRUARY 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Direct Mail typically generates a 0.5%

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Demographics Social Media Advocacy Online 34

Connection Cafe

APRIL 19, 2012

I took a picture and as soon as I got back from vacation I emailed some of my teammates and asked for examples of social rewards from other nonprofits. To my shock and somewhat dismay, I realized that hardly any nonprofits are rewarding their constituents for social engagement. So I really have to ask, why not?

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Social Media Ideas Media Social 39

Connection Cafe

APRIL 13, 2011

My response to both topics is the same… it is time for nonprofits to mail smarter. So, how can we use analytics to reduce postage costs in acquisition without harming results? For one nonprofit, a specific profile may be unproductive, but a similar profile for another nonprofit may perform very well.

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Analytics Model Mail Convio 27

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 21, 2011

I’m looking for good examples (and stories) about nonprofit dashboards, especially ones that support social media decision-making. Nonprofit Dashboards, Guest Post by Jacob Smith. Nonprofit Dashboards, Guest Post by Jacob Smith. A dashboard can be your nonprofit’s trusted adviser. 3) Accountability Dashboards.

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Indianapolis Museum Nonprofit Denver 102

Care2

APRIL 2, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Weve taken this advice from SiteProNews and added a nonprofit twist.

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Adwords Google Social Media Advocacy 51

Connection Cafe

MAY 6, 2013

At NTEN’s annual Nonprofit Technology Conference , Miriam Kagan and I presented Getting End of Year Results 365 Days a Year. Our analytics team looked at Convio Luminate Online email performance data from 2009-2011 to identify trends for organizations to enhance their existing year-end fundraising efforts. percent) of U.S.

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Connection Cafe

APRIL 22, 2010

It's no secret by now that social media is hot topic with nonprofit organizations, and quickly the topic of social media measurement is becoming a common conversation thread across the community. Nonprofits everywhere are drowning in opportunity. Facebook is a powerful tool and nonprofit use of it is in its infancy.

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Social Media Measure Metrics Integration 39

Connection Cafe

DECEMBER 27, 2011

But are the rules any different for nonprofits? As a matter of fact the evolution of the digital world and the growth in multi-channel engagement requires nonprofits to be even more focused on the experience than ever before (and likely even more than their for-profit counterparts). So, what should I focus on if I’m a nonprofit?

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Tech Soup

DECEMBER 9, 2013

Now that this year is wrapping up and we have the verdict on nonprofit technology trends for 2013 , we queried charity Technorati like Amy Sample Ward, Beth Kanter, Marnie Webb, Peter Campbell, Nicole Wallace, the entire crew at Idealware, Lucy Bernholz, and other luminaries to find out what is in their crystal balls for 2014. Marnie Webb.

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Celebrate News Technology Nonprofit 90

Care2

APRIL 28, 2009

Let’s get down to my top 10 list of things every nonprofit should know about social media and online communications. All great questions! Enewsletters can easily generate a lot more clicks then social media outlets such as posting a video to YouTube.

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Social Media Communication Online Media 76

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All great questions!

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Social Media Online Communication Media 76