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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Explicit data is the information you ask for from members in surveys, while implicit data is something you’re able to infer based on preferences and interests.

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10 Website Maintenance Tips for Nonprofits

Nonprofit Tech for Good

3) Use and monitor Google Analytics. Google Analytics is an essential website analytics tool for nonprofits. Google Analytics is free to use and its most recent upgrade is named GA4. To install SSL certificates on your website, contact your website hosting provider. 4) Prioritize SEO. We are here to help.

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

Conversion Tracking for the Google Grant is made possible by two free tools for nonprofits: Google Analytics and Google Tag Manager. Submitting a contact form . Requesting information . The first step in the process is to make sure that you have Google Analytics and Google Tag Manager installed on your website. .

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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? But what Google Analytics — and GA4 in particular — brings to the table is an extra layer of information. You’ll be pulling in rich data in no time!

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The Not-So-Secret Way to Power Your Nonprofit’s Future Growth

Nonprofit Tech for Good

It seems cold, analytical, and impenetrable, the opposite of how you operate. So, instead, think of it as information that will help you better know the people who engage with your organization. If you want to effectively engage supporters, you have to be able to contact them directly. Don’t run away!

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Five Critical Steps for Successful User Adoption

Association Analytics

Below we’ve outlined steps you can follow for successful user adoption of analytics; however, many of the tips shared apply to the adoption of any new technology or process change to existing technology. The post Five Critical Steps for Successful User Adoption appeared first on Association Analytics.

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An Introduction to Bing Tools for Nonprofits

Nonprofit Tech for Good

Nonprofits are well familiar with Google Analytics, Google Ads, and Google Business Profiles, but most do not know the basics of Bing Webmaster Tools, Microsoft Ads, and Bing Places. 1) Bing Webmaster Tools Bing Webmaster Tools provide analytics about your website traffic and tools to improve your search results in Bing.

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