Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2008

In a recent post , I mentioned that Jeremiah Owyang pointed out that "Retweet" (sharing a link or tweet from one of your followers with your followers) is a social gesture indicating endorsement of an idea and predicts that there will be an analytics tools to measure this. I went looking for stop gaps from Brian Solis's awesome list.

Comparison 50

Comparison Analysis Aggregator Twitter 50

Connection Cafe

NOVEMBER 2, 2015

You’ve no doubt labored over the perfect end-of-year plan that falls in line with the continuing trend of covering all of your multi-touch, multichannel donor experiences. A sweep of your current Google Analytics tracking may show that you need to tweak your code or funnel setup for accurate campaign reporting. Reporting and KPIs.

Report 20

Report Channel Analytics Track 20

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

I'd like to see an analysis of retweeting, number of new donors, an overlay of the blogging campaign with the hash tag trending, how much off twitter promotions generated direct traffic to donations page and vice a versa. pronounced Favored) is a service that channels the most "favorited" tweets on Twitter. Twitt(url)y.

Donation 50

Donation Tanzania Organization Stats 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I view it as a focus group that offers content ideas for blog posts as well as to provide another conversation channel to share insights about social media. There are some new third party analytic tools. Promoting through other channels (blog post, Twitter, speaking engagement, etc). Status updates. Tagging photos.

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Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Rather than download a spreadsheet of the most important data points for a month from Facebook Insights (the Facebook page analytics tool which was recently upgraded ) and comparing it against content, engagement, and outreach strategies, administrators glance at the summary insights on their page and draw subjective conclusions.

Social Media 99

Social Media Strategy Media Social 99

sgEngage

APRIL 8, 2022

The eighth annual Blackbaud Target Analytics donorCentrics Sustainer Summit brought together 36 of the nation’s large national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020 and 2021. .

Blackbaud 87

Blackbaud Analytics Retention Channel 87

Connection Cafe

DECEMBER 2, 2013

“So less of their charitable dollars are being channeled through the church.” In comparison, new “megachurches” and nondenominational independent churches “are investing more money and human resources in communications because they realize how critical it is,” she says.

Organization 36

Organization North Carolina Blackbaud Dallas 36

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Your organization may be skeptical about the value of listening through social media channels. He encourages staff to listen on many different channels and to blog what they learn in order to share with members. There are many other readers - here's a comparison of features from Wikipedia. Here's a few: Bloglines.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Neon CRM

MAY 31, 2023

By using data and analytics to track donor behavior and preferences, you can tailor their communication and fundraising strategies to better engage and retain your donors. Fundraising Donor Management Software Comparison: What’s Right for Your Nonprofit? It also involves careful analysis and upkeep of your donors’ data.

Donor 52

Donor Management Guide Retention 52

EveryAction

AUGUST 17, 2016

Use your software’s data and analytics to understand how your donors arrive at their decisions to donate - that way, you can strategically encourage additional gifts by putting “signs” along that journey and make giving convenient. Did he engage with a recent fundraising email? Click an online ad? Answer a call to donate on social media?

Software 100

Software Donor Management Template 100

Connection Cafe

JULY 6, 2017

New data from Target Analytics , a division of Blackbaud, reveals key insights into online and offline donors. By comparison, only 29% of online only donors were 65 or older while 58% of offline only donors are represented in these age brackets. Consider for a moment that according to Target Analytics, the average age of a U.S.

Offline 35

Offline Donor Online Retention 35

Connection Cafe

APRIL 19, 2019

We recently held the fifth annual Blackbaud Target Analytics donorCentrics Sustainer Summit, hosted by WGBH in Boston on March 23 and 24, 2019, the question on everyone’s mind was simple: following significant gains in donors in FY2017, were we able to retain these surge donors in FY2018? The answer, in short, was yes. billion in FY2018. (The

Trend 30

Trend Giving Retention Rate 30

Get Fully Funded

JULY 23, 2023

Investing in compelling videos on your YouTube channel gives you content for your YouTube audience, and you can market that content across other channels. Nonprofits that figure out how to capture the TikTok magic reap the rewards, especially those that piggy-back on a trend that’s already taking off on TikTok. With more than 1.1

Social Media 98

Social Media Media Strategy Social 98

The Modern Nonprofit

FEBRUARY 20, 2024

Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics. Sign up for a Google Analytics account and install the tracking code on your website to start collecting data. Shows content popularity.

Websites 59

Websites Guide Impact Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

In the long run, as a condition of being a nonprofit, organizations should be required to file the Form 990 electronically, rather than on paper, and the IRS should publish those returns in formats that lend themselves to doing aggregate analytics, creating visualizations and building analytic tools.

Data 105

Data Impact Government Files 105

Bloomerang

APRIL 16, 2021

I think it’s in February every year, called the Nonprofit Trends Report. And this year’s trends report, and you can download it for free at the URL at the bottom, has some really interesting stats about the effectiveness of communications teams. You have owned media, earned media, and paid media. So that makes total sense.

Build 124

Build Video New York City Communication 124

Connection Cafe

DECEMBER 5, 2017

This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? You might find our Analytics Toolkit helpful! by Jann Schultz. by Jann Schultz.

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Analytics Data Analysis Metrics 33