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Nonprofit Web Design Process Part 2a: Analytics Data as User Research

Connection Cafe

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

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Best Practices to Kickoff 2012 Online Fundraising

Care2

How are donors finding your organization online when you look at your Google Analytics? Grow your list to keep ahead of the average unsubscribe rates which are 0.23%, according to the 2011 eNonprofit Benchmark Study. You can listen to the webinar here and check out the slides below. Review and optimize your traffic.

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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

I've been doing the ROI analysis openly on my blog for the past two years and the presentation uses a slightly more refined version of this benchmarking process. Google Analytics. Benchmark studies. There are a couple of bonus slides in the deck about how to use metrics for podcasts and video. Feedburner. Client surveys.

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

Top feature: Users gain insight into online traffic, transaction times, website visits by device type, and conversion rates with real-time analytics. This includes Gmail, Calendar, Drive, Docs, Slides, Meet, and more. Create and publish social media posts, track analytics, and monitor brand mentions.

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Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Emetrics Reputation and Relationship Management in A Social Media World

Beth's Blog: How Nonprofits Can Use Social Media

some pics of slides are here ).    She also presented a slide " Emerging Benchmarks for Social Media in Higher Ed " which included this metric - 12 comments on a higher ed blog is good.   There was a slide that showed the 27 different types of conversations no matter where you have them.

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[VIDEO] Creative Ways People Contribute to Community

Bloomerang

And just a couple of real quick housekeeping items, just want to let you all know that we are recording this session and we’ll be sending out that recording as well as the slides later on. Well, let me take down my slides because they want to hear from you, not me. So are you ready for me to present my slides? .

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