Whole Whale

FEBRUARY 9, 2024

SEO – Search Engine Optimization – (if you don’t already know) is the practice of improving and promoting a website in order to increase the number of visitors the site receives from search engines. Chances are you are on this page as a result of doing searches for SEO basics or intros to the topic and now you’re here!

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Strategy Tips Google Search 98

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

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Candid

APRIL 13, 2021

Google has emerged as one of the most influential and powerful organizations of our time. Starting out as one of many search engines, Google has since branched out into software, mobile devices, and other technology ventures. . Eligible charitable organizations apply to Google to receive $10,000 a month to use on Google Ads.

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DNL OmniMedia

NOVEMBER 22, 2022

Nonprofits who have a Google Ad Grants account or a paid Google Ad account often appreciate the web traffic they receive from their Google Ads. ” What Determines the Performance of Your Google Ads Results? ” What Determines the Performance of Your Google Ads Results?

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NetWits

FEBRUARY 16, 2011

The day or week after a website launch, someone will inevitably notice that they can’t find the site on Google, Yahoo, or Bing. You know your website was indexed by the search engines, but it is listed on page 10 in Google – and no one will ever see it! Another great tool is Google’s Webmaster tool.

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Association Analytics

FEBRUARY 20, 2024

Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website. Some common methods to engage and nurture potential members include articles, testimonials, email and newsletters. One example of thought leadership is this blog!

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Zen and the Art of Nonprofit Technology

APRIL 11, 2011

This blog is the one of my many personal sites that I pay the most attention to SEO (although I think that will change soon,) I tend to focus a lot on Google, since according to my analytics (and yes, they are Google analytics. In the last month, 3,743 visits came from Google, and 43 came from Bing.

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

A Quick Guide to Google My Business for Startups and SMEs. Are you an SME or start-up business looking to find out more about Google My Business? Google My Business: A Great Opportunity for Your Small Business or Startup. You pull out your phone and type it into Google Maps. What is Google My Business (GMB)?

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Twenti - Digital Marketing For Nonprofits

MAY 20, 2020

5 Tips to Increase Donations with the Google Ad Grant. Getting the Google Ad Grant is step one, now you need to make sure your using it wisely to increase your donations. The Google Ad Grants provide up to $10,000 worth of Google search advertising every month to nonprofits across the world! by Olivia Warnes.

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Tech Soup

FEBRUARY 11, 2016

Last spring, Google made our entire search histories available for download and viewing. If you're a regular Google search user, there is an incredibly detailed daily diary of your life and interests just waiting for you to look at it. " Steps to View Your Google Search History. on October 15, 2012?

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Twenti - Digital Marketing For Nonprofits

MAY 13, 2020

Google One Today and How it Improves Nonprofit Outreach. Find out how the Google One Today app will increase your outreach and excite your supporters. What is Google One Today? Google One Today is a new donation app released by Google. by Olivia Warnes. Why you’ll love it. Social donating increases outreach.

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Nonprofit Tech for Good

JANUARY 10, 2022

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. How Can You Use a Google Grant? Absolutely.

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Google Grant Guide Nonprofit 353

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

A Quick Guide to Google My Business for Startups and SMEs. Are you an SME or start-up business looking to find out more about Google My Business? Google My Business: A Great Opportunity for Your Small Business or Startup. You pull out your phone and type it into Google Maps. What is Google My Business (GMB)?

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Tech Soup

OCTOBER 22, 2013

Web analytics can help reveal how much traffic your site is getting and how people are finding it. You can also use analytics to see how long people are staying on your site and which pages are the most popular. But are you missing out on some of the most useful features in Analytics? Google Analytics Academy.

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Whole Whale

JUNE 21, 2023

Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users. Connects the data in Google Analytics network reports with third-party databases of company information.

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Track Software Donor API 52

Byte Technology

JULY 11, 2017

For those who have always been curious about Google Analytics but thought the process of getting it installed on their site was too daunting, think again. The full screen search overlay is a nice feature that many users aren’t aware of at all. (If To begin, add the following code <!––nextpage––>

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NonProfit Hub

SEPTEMBER 16, 2014

Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. In addition to leading the SEO and PPC departments, Andrew is a GAIQ certified analytics junkie with a special interest in nonprofit marketing.

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Connection Cafe

OCTOBER 24, 2011

This post is the sixth in an ongoing series about Google. If you’re not yet familiar with Google Analytics, it’s a free tool from. Google that you can add to your site to give you information about how. Google that you can add to your site to give you information about how. Author: Alissa Ruehl.

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Allegiance Group

MAY 18, 2023

Here are some digital marketing best practices for finding new donors by driving prospects to your nonprofit organization’s website using search engine optimization, online advertising, and email campaigns. Consider a content audit to evaluate how well your website meets search intent.

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Digital Practice Donor Strategy 52

Bloomerang

FEBRUARY 1, 2023

Constituent search. Constituent search features allow your staff to read up on each individual donor’s profile before going to meetings or events. Their fundraising app makes it easy to search a keyword and find resulting grants that could be a good fit. Then, use the Google Analytics app to check your standings from anywhere.

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Whole Whale

APRIL 25, 2022

This article will help map out how you can go from fine to fantastic. Site Search is probably the easiest thing in the world to add a dedicated site search box to your 404 page, so that if they do know what it was they were looking for, why not give them an easy way to find it. Site search: Yes. What is a 404 page.

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Nonprofits Source

JUNE 22, 2017

As it turns out, people are 7 times more likely to visit a nonprofit’s website in a search result then they are through social media. On average, visits from social media represent 6.92% ( 65.33% of which is driven by Facebook ) of all traffic to nonprofit websites compared to 47.09% from organic search. Email Opt-In Rate.

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Digital Marketing Guide Chapter 111

Neon CRM

NOVEMBER 30, 2023

In this article, we’ll catalog ten nonprofit website best practices your organization can use to maximize your investment. Make Your Site Discoverable Through SEO Search engines use search engine optimization (SEO) to determine which pages appear at the top of search listings.

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Websites Practice Nonprofit Search 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

What’s more, those that do have a website often have one that is dated, doesn’t perform well in search engine rankings or can’t be viewed on mobile devices – a website that is no longer fit for purpose. Analytics can show you if your website is actually performing, and help you understand the true potential of an improved website. .

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Twenti - Digital Marketing For Nonprofits

FEBRUARY 19, 2020

How do you know your nonprofit’s Google ads are paying off? Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing. Essential companion reads for this article are our Beginner’s Guide to Analytics and our Guide to Custom Analytics Dashboards for Nonprofits.

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Track Digital Marketing Analytics 52

Nonprofits Source

MAY 25, 2023

In this article, we’ll explore key tips to increase your patient acquisition rate: Use Patient Journey Mapping Keep a Pulse on Reviews Optimize for SEO Partner with a Digital Marketing Keep in mind that patient outreach is directly tied to patient outcomes. Monitor reviews.

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Goal Tips Review Map 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

Alongside this, Twenti also covers website hosting and analytics so that your website is always online and up-to-date. Search Engine Optimisation. There’s no place businesses dread more than the second page of a Google search. Final Thoughts.

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Whole Whale

JANUARY 27, 2022

First, shameless plug for Whole Whale tools that will help a team working to increase a social presence: Linkedin tips article Whole Whale’s Social Media Course NonprofitNewsFeed.com is a weekly nonprofit news feed that can give your team ideas for content for a CEO to react to. LinkedIn Analytics with Shield AI tool for a personal profile.

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Whole Whale

SEPTEMBER 22, 2020

This locked content might be a download PDF ,or just the rest of the article. They have a landing page and can be promoted across many channels or used as a search engine marketing page. YouTube is a video search engine that will let you target any demographic or even popular video with ads. In-kind: Google Ad Grant.

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Ideas Donor Work Online 98

Byte Technology

AUGUST 22, 2017

So it’s important to find and fix broken links as soon as possible, as having too many can affect search engine rankings, bounce rates, page views and more. The best way to do this is to start with Google Analytics and Search Console, which will show you where your visitors are coming from and how they’re interacting with your site.

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Plugin WordPress Images Library 100

3rd Sector Labs

JULY 22, 2014

All that, and we aren’t touching on the implications of accounting, systems integrations, data warehousing, ad hoc databases, and search. What we do know is that we are using more fundraising technology – software, databases, third party systems, analytics tools – than ever before. We don’t know our data.

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Neon CRM

DECEMBER 8, 2023

Consider partnerships with local businesses in your search, too. Google alerts are a great way to find local or regional companies that share similarities with your mission. Have your development team set a few search alerts up to streamline opportunity tracking!

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Tips Sponsor Nonprofit Relationship 52

Nonprofit Tech for Good

MAY 18, 2020

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. What is the Google Grant? Example Use Cases: Google Grant Case Studies. A Real-Life Example.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. Get Free Help with Your Google Analytics: The Analysis Exchange has a goal to “dramatically increase the number of people on Earth doing web analytics the right way.”

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Data Help Measure Analysis 107

Twenti - Digital Marketing For Nonprofits

MAY 26, 2020

Check out our other blog articles on what makes a good nonprofit website and on what makes an effective donation page. Don’t make them spend ages searching to find this out! A good mission statement goes a long way, check out this article for some great examples of effective mission statements.

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Donation Tips FAQ Social Media 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

Alongside this, Twenti also covers website hosting and analytics so that your website is always online and up-to-date. Search Engine Optimisation. There’s no place businesses dread more than the second page of a Google search. Here at Twenti we offer both on-page SEO and off-page SEO. Final Thoughts.

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Design Web Management Online 52

Care2

JANUARY 6, 2009

60) Search « Care2 Adds Two Experts to Nonprofit Services Team | Main | Year-End Fundraising » Tuesday Jan 06 2009 Defining a Nonprofit Websites Google Analytics KPIs (Part 2) Tuesday, January 6, 2009 at 12:43PM | by James OMalley In part 1 of this series, we discussed how to correctly install your Google Analytics.

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