Tech Soup

JUNE 30, 2011

” DeVigal spoke about the importance of interactive storytelling and leveraging innovations in technology in order to engage news readers and find the “sweet spot” between journalistic truth and game play. Through melding fact and fiction in an Alternate Reality Game (ARG), America 2049 focused on the future of human rights.

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Nonprofit Tech for Good

NOVEMBER 7, 2020

Tailor your most compelling narratives for different channels to share them widely. WFP USA shared their blog post of Rani’s story on Facebook for Literacy Day on September 8. The Facebook post included two hashtags , #LiteracyDay and #AHandUp. They used the same photo and most of the same text from their Facebook post of Rani.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels. For example, use Twitter lists to track alums and subscribe to their Facebook updates. You might also consider setting up a Facebook Group just for alumni and encourage them to share this information.

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Nonprofit Tech for Good

JANUARY 3, 2012

Diversify your news sources. The best social media managers have a voracious appetite for news and current affairs. The best social media managers have a voracious appetite for news and current affairs. America didn’t seem like such a mess in the foreign media. VIDEO: HTML All Writers Need to Know.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. Other channels included TV news, radio, newspapers, websites, phone calls, and through friends or family.

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Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), Facebook, Twitter, YouTube, etc. 3) Send hand-written thank you notes.

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NTEN

FEBRUARY 9, 2015

Check out the latest articles, news, and events from NTEN Members! Join in the 2nd Annual Integrated Marketing Virtual Conference and learn how to enhance and optimize your cross-channel fundraising and marketing programs, and gain valuable insight from experts in the field on new trends and smart integration techniques.

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Amy Sample Ward

FEBRUARY 19, 2011

If web users knew of someone else who needed help, 44 percent would ask other people in their social network to contact authorities, 35 percent would post a request for help directly on a response agency’s Facebook page and 28 percent would send a direct Twitter message to responders. Social media, like all technology, is developed by people.

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Tech Soup

DECEMBER 20, 2016

The six primary communications channels used by nonprofits are websites, email, traditional social media (Facebook, Twitter, LinkedIn), in-person events, print marketing, and media relations/PR. Clearly, Facebook is the undisputed heavyweight champion of social media world. This year, some of the things she found include.

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Communication Tech Trend Fundraising 36

Care2

JANUARY 3, 2011

The community could be a blog community, a YouTube channel community, a Facebook or Ning group, or a reddit group. The Atheist, Christian, and Islam subgroups of Reddit , the social news site, decided to raise funds and challenge each other at the same time, in a good-natured way.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels. Content Curation on Twitter. View more presentations from Beth Kanter. How will you get their voice?

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NonProfit Hub

NOVEMBER 22, 2016

This ongoing study has been cited in hundreds of publications, including Forbes, TIME, Fast Company, The Chronicle of Philanthropy, Wall Street Journal and The New York Times. He is a regular contributor to Philanthropy News Digest and the Huffington Post IMPACT Channel. Kivi Leroux Miller.

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Tech Soup

APRIL 6, 2015

Newsjacking is the practice of "hijacking" or leveraging a current news story to help your messages get the attention of a wider audience. The Facebook post garnered 5,365* likes, 2,279 shares, and 364 comments, while the tweet got 506 retweets, 58 replies, and 358 favorites. Meme Me Up, Scotty. Engagement. Be Specific.

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CauseVox

OCTOBER 11, 2021

Retailers and corporations like CVS, H&M, Bank of America, and more have been getting into the #GivingTuesday game, and many businesses already find ways to give back during the holiday season. Offer to promote them and their work or product by featuring them on your website or sharing on your social channels. Be specific.

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Guide Giving Campaign Social Media 97

Tech Soup

DECEMBER 16, 2015

In this edition of nonprofit tech news, TechSoup shows new ways your nonprofit could harness mobile and killer apps in 2016! For 2014, our NPTech experts made strong predictions about charities doing more multi-channel marketing or going beyond email and direct mail into social media. This trend is likely to continue."

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DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar.

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Storytelling Digital Marketing Guide 98

M+R

JANUARY 31, 2023

As we looked to specific channels, we did see a bit more divergence, with potentially more influence from messaging, audiences, timing, offers, and other strategic and tactical choices. Among the causes, one platform stands out: Meta, also known as social advertising or simply “Facebook.” Let’s dig in!

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2017

The ASPCA (The American Society for the Prevention of Cruelty to Animals), an animal welfare organization in North America, was one of the nonprofits that participated in Giving Tuesday. The ASPCA, designed and implemented a virtual fundraiser using Facebook Live or Facebook-Live-A-Thon to help raise awareness and funds to support animals.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

For US nonprofits, we turn to the the Pew Internet and America Life for studies and audience research about the hyper-connected. Social channels continued to show strong growth over the past 12 months, with top social networks adding more than 135 million new users in the course of 2013.

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Policy Social Media International News 103

Tech Soup

APRIL 21, 2014

This is our earth month edition of nonprofit technology news. There’s lots of intriguing green NPTech news this month. There’s lots of intriguing green NPTech news this month. A new software bug called Heartbleed has affected a significant number of online servers on the Internet. It’s not great news.

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Green News Issue Technology 57

Care2

MAY 29, 2009

” In contrast, NARAL Pro-Choice America continues to use direct mail to fundraise, but has noted a decline in its effectiveness lately. The economy is hitting most of us pretty hard in all channels,” said Jennifer Donahue, Deputy Director of Membership and Development for NARAL. So what’s the verdict?

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Mail Social Media Advocacy Online 34

Bloomerang

SEPTEMBER 6, 2021

And so I have more than five years of experience creating online and offline communities to support social and environmental causes as Steven said and I worked a lot in Latin America. We have all of Latin America. And it far surpasses the next one, which is Facebook Messenger. So this is me. . So this is. So we have Canada.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

And, you can use social media tools such as Twitter, Facebook, Blogs, to support engaging crowds to participate in the activity. Maine Health Access Foundation did an experiment on Facebook , including it in its channel to promote a funding opportunity but also posted the initial letters of inquiry on their Facebook page to get feedback.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2011

Last week, I read Jocelyn Harmon’s post about Nonprofit Facebook Fail and in the comments, Petri Darby refers to the dramatic increase of visits to his nonprofit’s Make-A-Wish Foundation Web site. Recently, we adopted a new vision for wish.org and our online channels, including social networks. Content Curation.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

Rather than comparing Woolworth sit-ins to the much-hyped Twitter Revolution, finding the latter coming up wanting, and stopping there, Gladwell might have given some space in the New Yorker to dig a little deeper to find examples of folks using technology to organize in intriguing, successful ways. The examples are there, too.

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NTEN

JUNE 19, 2009

Feeding America has launched a Causes campaign, sponsored by Kellogg's. It's not your typical Cause campaign , though: Kellogg's will make a matching donation of 15% of ALL donations made to Facebook Causes between midnight June 18th and midnight June 19th to Feeding America. Pretty cool, eh? (Oh,

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Bloomerang

JULY 2, 2021

They could put it on their website, they can put it in their newsletters, and they can run it across all of their social media channels. Use your communication channels to highlight current volunteers by using testimonials with a call to action. I won’t do it on Facebook. And Twitter is basically a news feed.

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Connection Cafe

AUGUST 20, 2013

One day Facebook, Twitter, G+, Vine, Instagram and the next big shinny social media site will be a big part of your fundraising strategy, but not today. Leaving direct mail in the dust for Facebook or email would be a tremendous mistake. The counter to fundraising idea #3 above is that sites like Facebook have over one billion users.

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Nonprofit Tech for Good

APRIL 6, 2014

Follow and study Partners in Health , Feeding America , American Cancer Society , African Wildlife Foundation , and charity: water. Integrate mobile and social media into news articles and press releases. ? Facebook. ? Design and upload custom graphics to your Facebook Page. ? Launch a Facebook Group, if applicable. ?

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Mobile Social Fundraising Social Media 265

Bloomerang

APRIL 30, 2021

Which channels should I use? And then 51% says which channel should I use, and then some other. If nothing else, now is a really, really good time to try some new things. So the good news is that online monthly donors are absolutely growing. And now, I’m seeing it on Facebook as well.” Awesome, great.

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Donor Video Practice Gift 85

Nonprofit Tech for Good

OCTOBER 20, 2015

Follow and study Partners in Health , Feeding America , American Cancer Society , African Wildlife Foundation , and charity: water. Integrate mobile and social media into news articles and press releases. Design and upload custom graphics to your Facebook Page. Optimize your page for Facebook Graph Search.

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Fundraising Social Media YouTube Mobile 100

Connection Cafe

APRIL 23, 2012

Today we are going to look at some of the trends in the campaigns this year, and more specifically on the Obama for America campaign. Multi-Channel Strategy and Channel Changes Obama for America, known for their cutting-edge digital strategy and understanding of constituent behavior, spent $3 million on digital ads in February alone.

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Bloomerang

APRIL 2, 2021

Now, the 2020 Global Trends in Giving Report found that 25% of donors said that social media is a communication tool that inspires them to give and that 32% of them donated through Facebook fundraising tools. What I found interesting is that of those people that donated 89% said they’re likely to give through Facebook again.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 20, 2009

James Young talked about how nonprofits are using these tools for campaigns , Randi Zuckerberg gave an overview of Facebook and nonprofit activity and Scott Goodstein shared his experience from the Obama Campaign. Social media strategies are part of multi-channel campaigns. The panel format was conversational.

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Social Media Charity System Change 68

Connection Cafe

APRIL 29, 2017

The 2016 Presidential election, and its outcome, signaled a significant shift in America – certain voices became louder and new perspectives came closer to the forefront. Turn on any of the local or national news channels at all points of the day, and the stories almost always revolve around an event related to President Trump.

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Care2

APRIL 20, 2009

Timely And Channels The Public’s Anger "The truth is, shifting away from dirty energy is great for working families—and its essential to rebuilding our tanking economy. In fact, nearly 1/2 of the private-sector workforce in America has no paid sick days. Here’s what hooked me. Will it work to kill clean energy?"

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