M+R

FEBRUARY 4, 2021

Of the 25 M+R clients who provided data for our Giving Tuesday analysis, 74% saw an increase in overall revenue, 60% reported an increase in gifts, and 44% reported an increase in average gift. Average gift was nearly flat year over year for the median organization, but this metric is especially volatile and easily pulled by outliers.

Fundraising 98

Fundraising Gift Rate email 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Louis Gray He’s on the Google + team and shares items about new features, analytics, and other stuff. But, if you want more suggestions, see 22 Must Circle Nonprofit Bloggers and Nonprofits on Google + that Heather Mansfield aggregated. Google + has an analytics tool that is very basic, called Ripples.

Google 98

Google Time Nonprofit Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2009

2020 Web Tech Approach To Social Media Analytics View more presentations from Gaurav Mishra. 20:20 Social Media Analytics Blog; A colleague just shared a link to this blog by Guarav Mishra's company. It's where I grabbed the above slide show that offers a conceptual framework for strategy and metrics. Here's the slide.

ROI 50

ROI Social Media Media Aggregator 50

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Those traditional metrics are a good starting point, but often do not tell the whole story. Data can help you think more broadly to identify a valuable product based on your specific goals and success metrics.

Product 282

Product Associations Measure Analysis 282

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2008

In a recent post , I mentioned that Jeremiah Owyang pointed out that "Retweet" (sharing a link or tweet from one of your followers with your followers) is a social gesture indicating endorsement of an idea and predicts that there will be an analytics tools to measure this. I went looking for stop gaps from Brian Solis's awesome list.

Comparison 50

Comparison Analysis Aggregator Twitter 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

Screencast 50

Screencast Analytics Measure Web 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

The holy grail metrics is missing? I'd like to see an analysis of retweeting, number of new donors, an overlay of the blogging campaign with the hash tag trending, how much off twitter promotions generated direct traffic to donations page and vice a versa. TwitLinks aggregates the latest links from the worlds top tech twitter users.

Donation 50

Donation Tanzania Organization Stats 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2010

What I learned is that “drive by&# analysis of metrics is really a waste of time. NutShell Mail is an software that aggregates comments and likes on your fan page and delivers it in one email. There is a way to link google analytics to FB insights. Manny Hernandez shared this link to a post about it.

Social Media 104

Social Media Fun Experiment Media 104

AccelEvents

JUNE 24, 2021

Collecting and analyzing advanced analytics based on behavior activity will allow your brand to further segment audiences, personalizing the nurturing process and maximizing the ROI potential. Brands and event marketers may think the audience is after one thing, but attendance metrics indicate they were after something else entirely.

Guide 93

Guide Virtual Registration Platform 93

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I also plan to continue blogging about these topics - focusing on writing in-depth thought pieces as well as aggregate and summarize the best thinking in the nptech field. Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way.

Goal 50

Goal ROI Wiki Metrics 50

Nonprofits Source

MARCH 21, 2018

We’ve taken the guesswork out of the equation by aggregating only the best social media marketing resources available online. In this template you’ll learn how to: Establish your most important metrics. In it, you’ll learn how to develop: An action plan based on a current situation analysis. DOWNLOAD TEMPLATE.

Social Media 109

Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

In 2014, it rang in the new year with a new series of its Internet data reports , which aggregate a range of statistics to help make some sense of what’s happening in terms of Internet usage around the globe. One recent project is a real-time analysis and data visualization of the post2015 conversation on Twitter.

Policy 103

Policy Social Media International News 103

NTEN

SEPTEMBER 12, 2014

Also essential to the day were 12 coaches, whose areas of expertise ranged from digital media to business analysis, and three judges: James Rooney, Microsoft; Deena Pierott, iUrbanTeen; and Sonya Watson, Tides Foundation.

Ideas 94

Ideas North Carolina Map Children 94