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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first. Use technology with a face-to-face component.

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Creating a Fundraising Culture in Your Nonprofit

Greater Giving

Check out Greater Giving’s latest webinar for more information about working with your donor community. Whether they choose to offer a monetary donation or contribute another way, such as volunteering, advocacy, etc., Use the information you’ve collected to design targeted fundraising efforts based on commonalities within each group.

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3 Ways to Efficiently Manage Your Organization’s Data

DNL OmniMedia

Data analytics allow your organization to track and quantify the impact it has on clients or the progress you’ve made toward your goals. Additionally, be sure to update contact information, home addresses, last names, and other details that might change with major life events like moving homes or getting married.

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4 Trends To Expect For Spring 2021 Fundraising Campaigns

Top Nonprofits

Communication via text carries a sense of informality compared to other communication strategies, like email. On average, young people are more active in advocacy for social causes than their older counterparts. Town halls or information sessions to encourage conversation and generate buzz about your cause. Predicting outcomes.

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Donor Segmentation: The Ultimate Guide for Nonprofits

DNL OmniMedia

Donor segmentation fundraising involves adjusting your fundraising efforts based on the information unveiled by these segments. Donor segments give your nonprofit the information you need to communicate with donors in a way that’s impactful and meaningful for each specific group. Use the right outreach method and channel.

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Nonprofit Market Research: What It Is & How To Get Started

DNL OmniMedia

When you have a strong grasp of your audience’s motivations, you can increase donations, volunteer hours, advocacy actions, and the overall public opinion of your nonprofit. Market analysis, also known as market research, is the process of collecting, analyzing, and interpreting information about target markets and customers.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. 1) Using Google Analytics to track referrals to www.pancan.org from social networking outlets. (2) I am tracking the ROI.

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