EveryAction

AUGUST 29, 2023

Let’s imagine a familiar scenario: the end of your nonprofit organization’s current fundraising campaign is approaching. Given these high stakes, nonprofits want to drive donations as efficiently as possible. Here’s how—and why—nonprofits should move from legacy systems to data-driven decision-making.

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Get Fully Funded

MAY 9, 2024

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. What role should marketing play in your major gift strategy? Let’s get started!

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sgEngage

MARCH 12, 2024

This marks the end of the qualification road for one nonprofit organization. While this scenario represents a best practice for major donor portfolios, there is no one answer to the question of when to disqualify a prospect. There are three major exits you can take on the “Highway of Major Gift Giving.”

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Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ? What if you could convert those one-time donors into engaged supporters that give again?

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sgEngage

NOVEMBER 9, 2023

Fundraising requires timely and efficient processing of donations, especially in the typical end-of-year rush of gifts. This season, give your team a little December stress relief by automating and streamlining gift processing, including recurring donations and installment payments. 

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Bloomerang

AUGUST 17, 2022

We rarely know who coined certain development terms or originated some of the activities and fundraising we use today. The concept of a “mega gift” was coined by the late Jerold Panas , a fundraising pioneer in our industry. Principal gifts vs. mega gifts. What do principal and mega gifts have in common?

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Nonprofit Tech for Good

JUNE 22, 2021

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. As a partner to thousands of nonprofits, Classy spends a lot of time learning about what makes each of them successful.

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The Fundraising Authority

SEPTEMBER 22, 2022

This is a two part article on how to create fundraising systems for your nonprofit. One Seriously Stressed Out Nonprofit. It’s about a nonprofit I once worked with. They were worried about donor communications. Everyone at this nonprofit was constantly wringing their hands about raising money. And so on….

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NonProfit PRO

APRIL 19, 2021

If you ask for a monthly gift, you’ll want the donor to be very conscious, alert and intent about making that commitment. You want them to actively choose the amount and frequency, and complete the payment information before they hit submit. .

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Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Neon CRM

DECEMBER 6, 2023

For most nonprofits, December is the busiest time of year. You may be balancing your final push to reach your fundraising goal with event planning, donor meetings, board meetings, and planning for the new year—and that list doesn’t include all the things you do outside of work, either. The strategies in this article will help you.

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Qgiv

OCTOBER 26, 2022

Donor engagement is an essential component of an optimized nonprofit fundraising strategy. As a nonprofit fundraiser, you’re likely familiar with these ideas already. But did you also know that matching gifts can have a significant impact on your donor engagement efforts? What are matching gifts?

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Bloomerang

FEBRUARY 27, 2024

Every nonprofit worries about them. Your lapsed donors. Could your nonprofit have done something to drive them away? This timeline offers a clear road map to prevent lapsed donors: What makes donors lapse? The second thing you must know is what defines a lapsed donor. Do donors realize they’ve lapsed?

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Nonprofit Tech for Good

DECEMBER 8, 2021

Plain Language Resources: Big Duck’s Plain Language for Nonprofits. According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Quarterly Impact Reports can be used to inform and inspire your small and mid-size donors on a regular basis.

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Allegiance Group

JANUARY 18, 2023

Corporate matching gift initiatives are among the most impactful philanthropic programs offered by thousands of companies across the globe. Matching gifts bring with them the obvious benefit of increased corporate philanthropy revenue. So why not utilize strategic matching gift initiatives to further aid you in reaching your goals?

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Bloomerang

JUNE 28, 2023

Here are practical tips on how to engage your aging donors and encourage planned gtiving. These tips include how to make a planned gift request without making it awkward. Older adults tend to be more actively engaged in charitable giving and are more likely to make substantial donations. What age group should you target?

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Bloomerang

MAY 26, 2022

Connecting with new donors is crucial to growing your nonprofit’s supporter base and ultimately raising more for your cause. New donors invigorate your nonprofit with a fresh wave of funding and engagement. In this guide, we’ll cover 10 strategies for finding and engaging new donors.

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Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . These nonprofits have gotten really good at making it easy for people to understand how their donation will make a difference.

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Bloomerang

FEBRUARY 2, 2024

Today’s question comes from a nonprofit employee who wants advice on how to persuade leadership to get donor thank-you letters out sooner: Dear Charity Clairity, I just took a new job and have discovered they don’t get thank you letters out for two weeks. Especially smaller donors. We then looked at the total gift journey.

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Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. So much so that online revenue in the nonprofit sector grew by 32 percent in 2020. Offer a monthly giving program to retain donors. Secure a major donor for a matching gift campaign.

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Nonprofit Tech for Good

JUNE 4, 2022

Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. Innovation was a “need right now” rather than a “maybe later,” and nonprofits were forced to join the twenty-first century — breeding all kinds of virtual solutions. That brings us to the state of nonprofit fundraising today.

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Get Fully Funded

JUNE 14, 2023

The generosity of donors is crucial to your nonprofit organization’s success, which means that you should strategically plan your communications with them. Part of creating great donor communications is personalizing each message to its recipient, making them more engaging. Address donors by their preferred names and pronouns.

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Nonprofit Tech for Good

OCTOBER 29, 2022

By Allan Torres , Digital Marketing Specialist at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Every visitor of your nonprofit website is a potential donor. Make Payments a Breeze.

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sgEngage

JULY 28, 2023

A challenge gift is a donation that creates an incentive for others to give by offering a financial reward based on an established contingency. Challenge gifts are issued only once a contingency, or “challenge,” has been achieved.

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Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule.

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Nonprofit Tech for Good

NOVEMBER 13, 2023

Sponsored by GalaBid – a digital fundraising platform that helps thousands of nonprofits raise funds through live and online silent auctions, digital raffles, and donations. Understand your donors’ interests, demographics, and preferences. By doing so, you can choose prizes that appeal to them personally.

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Bloomerang

OCTOBER 20, 2021

Believe it or not, I’ve found that there are parallels between one of the greatest Halloween movies ever made and major gift fundraising. Steward donors and encourage them to become loyal to your organization. . Well, donor loyalty is the biggest factor in determining and stewarding potential major donors.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Nonprofits raised more than $2.47 An incredible Giving Tuesday 2021 campaign will: Reach donors from any device.

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CauseVox

MARCH 1, 2024

You see, I am a female in my late 20’s-early 30’s, living in an urban area, vegetarian, eco-conscious, middle class, and have been actively seeking plant based alternatives to milk that taste good and are kinder to animals and the planet. Why Do Donor Personas Matter? How to Create a Donor Persona So how do you create a donor persona?

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sgEngage

FEBRUARY 9, 2024

Faculty engaged her both inside and outside the classroom by providing feedback on assignments, encouraging her to step outside her comfort zone to acquire new skills, recommending extracurricular activities, and checking in on the progress she’s making towards her goals. His university connected with him regularly when he was a student.

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Bloomerang

SEPTEMBER 7, 2023

Donor plants jump up at your gala’s auction , raise their hand high, and start, or advance, the bidding. A seasoned fundraiser in Jewish philanthropy taught me about donor plants years ago and, celebrating the best of fundraising’s oral tradition, a hallmark of our field, I am passing it on to you. Carefully comb your donor records.

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Bloomerang

NOVEMBER 8, 2021

Have you developed nonprofit donor personas? If so, I recommend moving away from those donor personas and toward donor identities instead. . Think about it: Those personas may have been carefully crafted—Soccer Mom, Busy Businessman, Widow, Millennial—but those personas only touch on a small part of your donor’s identity.

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sgEngage

JANUARY 17, 2023

Stepping into 2023, organizations and their donors are likely going to navigate a recession together­–impacting giving and the philanthropic landscape. In fact, setting your sights on major gifts this year may be more important than ever. raise $100,000 via major gifts; volume-based—e.g., The good news?

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Neon CRM

AUGUST 11, 2023

The nonprofit industry loves talking about how to run a successful GivingTuesday campaign. It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. Retaining your GivingTuesday donors is important, too. And why not? Here’s why.

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Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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