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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

I also tried out a lot of math jokes on her - check out the video to see how they landed, or read on for the highlights of our conversation. To help boost engagement rates, Amy suggests using rich media like graphics and video, asking questions, and creating content that's just begging to be shared. Ready to start posting?

Metrics 100
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Create the ultimate nonprofit email newsletter

Get Fully Funded

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Your newsletter’s audience Who you should sent your newsletter to?

professionals

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Every action and interaction that your staff make inside the LinkedIn community helps increase your nonprofit’s brand credibility and exposure. Upload work projects, such as presentations, videos, or special fundraising campaigns.

Linkedin 360
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11 Website Design Best Practices for Nonprofits

Nonprofit Tech for Good

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. Use bold for headlines. Subscribe to E-newsletter and Text Alert Functionality.

Websites 243
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Put a human face on the cause through case studies, testimonials, and videos.

Lesson 59
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How to Convert Your Nonprofit Website Visitor into a Donor

Get Fully Funded

A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. If you can create a short video, even better. Keep the video to about 30 seconds or less. Remember, you have 10 seconds!).

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44 Ways to Build Trust and Gain Donors Online

Tech Soup

Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. She clicks the link you shared, signs up to volunteer, and checks a box to start receiving your email newsletter.

Build 36