Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success. How Do You Measure Up?

Benchmark 56

Benchmark Measure America Blackbaud 56

Connection Cafe

OCTOBER 10, 2019

When people ask me, I always think of the National Parks Conservation Association. NPCA operates robust digital fundraising, email marketing and advocacy programs. Since 2013, NPCA has experienced…. Since then, the National Parks Conservation Association has run more than 30 campaigns and the results have been surprising.

Advocacy 33

Advocacy Tools Conservancy National 33

Care2

FEBRUARY 19, 2013

For two years the marketing team has experimented with featuring e-retail at various points during the calendar year, or with various audiences. As we approached Valentine’s Day 2013, we decided to try an experiment with our last Valentine’s Day e-retail email before the shipping deadline.

Case Study 72

Case Study Test Action Studies 72

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Harvard Business Review, March 2013. SSIR Blog, January 2013. Upwell, an organization incubated by the Ocean Conservancy and that works in a different way to support Ocean Conservation is using social media data, campaign experiments, and failing fast and learning fast to get impact. Long Live Strategy.”

Social Media 100

Social Media Channel Data Media 100

Care2

SEPTEMBER 7, 2012

Today is the last day to vote for your favorite NTC 2013 sessions. Harvey McKinnon (Harvey McKinnon Associates) and Teva Harrison (The Nature Conservancy Canada) join Ryann Miller (Care2) to discuss why to have a monthly giving program, what it means for donor loyalty, and the fundamental elements of all good monthly programs.

NTC 51

NTC Minneapolis Facebook Audience 51

Connection Cafe

FEBRUARY 11, 2015

Last year, the Roger Williams Park Zoo farmed out the marketing of its annual fund to a local mail house and marketing firm. The analysis found that donors who cared most about conservation and research, animal care, and general zoo activities gave more than other donors. 31, 2013, and raised another $7 million.

Rhode Island 20

Rhode Island Donor Cancer Atlanta 20

Connection Cafe

AUGUST 4, 2014

Best Use of Peer-to-Peer/Special Events – Central Parks Conservancy – Central Park Conservancy wanted to build its acquisition base by increasing the percentage of its local supporters living in buildings adjacent to and near the park. Nonprofit News #bbcon Impact Awards nonprofit marketing nonprofit technology'

Case Study 45

Case Study Syria Award Nashville 45

Connection Cafe

OCTOBER 7, 2013

bbcon 2013 , Blackbaud’s Conference for Nonprofits concluded last week, and as I remember some of my favorite moments during the conference, one tops them all. The suitcase is finally unpacked, and the email pile is a bit more manageable – but the bbcon buzz hasn’t worn off yet! Read the case study. Read the case study.

Case Study 41

Case Study Syria Blackbaud API 41

Connection Cafe

AUGUST 22, 2014

Lindsey Salmony works on Blackbaud’s Corporate Marketing team as a program manager, writer, editor, and graphic designer. Currently, Lindsey is a board member for Charleston-based nonprofit Fields to Families , helping them manage their marketing and communications projects. . Hint: Think Mobile.

Fundraising 50

Fundraising eBook Mobile Colorado 50

Connection Cafe

JANUARY 1, 2015

Be sure to give the 2013 , 2012 , and 2011 reviews a look too. That was a significant increase from 2013 and nearly as many emails that I received on December 31st. That was slightly down from 2013. About 6 faux forwards this year which was more than 2013. My multichannel award goes to The Nature Conservancy.

email 20

email South Carolina Fundraising Gift 20

Connection Cafe

JANUARY 5, 2016

Be sure to check out 2014 , 2013 , 2012 , and 2011 too. Every year, I try to look for something interesting or at the very least see how email marketing is evolving in the nonprofit sector. The Nature Conservancy gets the Best Text Message Award for the second year in a row. All the Nonprofit Email Subject Lines.

email 20

email Fundraising Gift Children 20