NetWits

APRIL 2, 2013

The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. And that’s what the conversation should be around: constituent engagement, not open and click-through rates. Figure 1: Opens and open rate. Figure 2 : Clicks and click rates. Findings are below.

Rate 139

Rate San Diego Open Benchmark 139

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

GiveMN 2012 by the Numbers by Jeff Achen, GiveMN Digital Strategist. A quick look at the social media data from Give to the Max Day 2012 shows a sizable jump over the previous year. Check it out: Click for our full Give to the Max Day 2012 results. Our friends at Fast Horse posted a nice summary here.

Giving 104

Giving Minnesota Social Media Offline 104

Whole Whale

MAY 11, 2022

Shakespearean answer : If the topic of Google Analytics and all things web tracking feels like a foreign language and you’re more of a theatre person here is a quick Shakespearean summary of what is going on. For a non-Shakespearean summary here is what is happening with the UA deprecation and how to plan. . analytics.js). .

Analytics 59

Analytics University Difference Metrics 59

Connection Cafe

APRIL 3, 2012

At a macro-level, we continue to see online engagement growing at a healthy rate. In fact, over the past five or six years, online fundraising has grown at a similar rate to retail e-commerce, good news for nonprofits. For a summary of trends seen in the benchmark, watch my video here. Watch the video on YouTube.

Benchmark 48

Benchmark Convio Studies Summary 48

NTEN

AUGUST 29, 2011

We were excited to have our first 2012 NTC Community Call last Tuesday! We’ve also added a couple new session types for the 2012 NTC educational sessions. In order to be better budget for the conference, we’ll make 750 tickets available at the Early Bird rate for the 2012 NTC.

NTC 50

NTC Community Badge Registration 50

Connection Cafe

NOVEMBER 26, 2013

In fact, the 2013 Online Benchmark Report reported monthly giving revenue increased 27 percent in 2012 over 2011. Joanne Fritz’s summary of Monthly Giving: The Sleeping Giant provides some great pointers to getting a recurring program off the ground.

Build 38

Build Donor Channel Sound 38

Connection Cafe

APRIL 4, 2019

The Acorn Club is a more established group, started in 2012. The renewal rate has slowly increased over the years, with the renewal rate for 2019 at 91 percent. They receive a unique acknowledgement when they sign up and a gift summary at the end of each calendar year. They are generally middle to upper middle class.

Foundation 35

Foundation Program Giving Tips 35