Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Readers suggested humorous names for these bands like – “Radicchiohead” and “Lady Bah Bah.”

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 7, 2013

The survey fundings are based on a sample nonprofit CEOs whose organizations are receiving funding from foundations giving at least $5 million annually in grants called the “Nonprofit Voice,” with 170 respondents answering the questions on this survey.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 5, 2011

I’m really curious about how networked nonprofits can use measurement and make decisions using data to get more impact from networked approaches. I want to hear about your successes and challenges in making your networked nonprofit more effective using measurement and data to make decisions about effective use of emerging media.

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Nonprofit Tech for Good

DECEMBER 20, 2010

Organization: Taproot Foundation. Organization Size: 40 Employees. What was the very first social media tool your organization utilized, and when? Which tool has been surprisingly useful in getting out the word about your organization and its programs? Name (s): Dupé Ajayi and Megan McDonald. LinkedIn: taproot-foundation.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

The cute animal theory has not gone unnoticed by nonprofits, even those that are not animal welfare organizations, zoos or aquariums are sharing content featuring cute animals on Facebook, Twitter, and YouTube. Michelle’s project was focused on measuring engagement through multiple channels, but especially Facebook.

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Turkey Social Media Mobile Oracle 101

NTEN

MAY 20, 2013

You can download the complete report here , and don''t forget the companion online benchmarking tool , where you can compare some of your organization''s data against your peers in our research. Is the clear jump after 2010 due to the more inclusive language in the survey question, or to increased staffing levels at organizations?

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NetWits

AUGUST 23, 2011

Every organization (and by that I mean the dedicated staff) that runs some version of a peer-to-peer fundraising event wants to help their participants be better fundraisers. Here are five extremely effective ways that we’ve found to work for countless organizations. Measuring Success. Sounds familiar, right?

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Connection Cafe

DECEMBER 15, 2010

Starting over may not be an option, but in the absence of that, here are ten things event fundraisers and marketers should be considering to reinvent their plans for 2011: Become more data driven. The culling, organizing, and assessment of your event data is where the real work happens, and where the real insights emerge.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2010

Taking small steps – focused pilots – with a learning curve that isn’t too steep, identification of key metrics, and reflection and learning time at the end. 2. To capture summaries of the 2010 conference to show the richness of the content as a means to promote the event for 2011. Criteria for Success.

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Conference Social Media Atlanta Award 93

NTEN

JANUARY 14, 2013

This spring, the New York City Elder Abuse Center (the Center) began its journey from a traditional, “non-social” organization to one that uses and embraces social media in both its communications and internal processes. Or: “not many of us are on LinkedIn, how should we use it to help the organization?”

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Amy Sample Ward

JUNE 6, 2011

This morning, I had the huge honor of presenting the keynote at the 2011 MyCharityConnects Conference in Toronto, ON. What that translates to is that a movement is built on collaboration, incorporates co-design between individuals and organizations, and remains focused, even during an event or campaign, on lasting, real impact.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Beth’s Blog, September 2011. The group identified a few organizations that are using it well, but would it great to have a deeper field understanding of where we are with this technique. Do you need share of voice metrics requiring vast amounts of competitive data from across the web? Alliance Magazine, September 2012.

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NTEN

JULY 6, 2011

Keeping tabs on sentiments, opinions and ideas can help you understand the priorities of your communities and provide useful ideas for your organization. WiserEarth has a community of over 55,000 members, a community driven directory of over 110,000 organizations working towards sustainability and social justice.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2013

Happy Generosity Day! The idea of moving Valentine’s Day away from dinner reservations and singles awareness towards a day of generous acts began in 2011 by Sasha Dichter , Scott Case, Ellen McGirt, and Network for Good’s Katya Andresen. That got me thinking about measurement and how you measure difficult stuff.

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Measure Metrics Seattle Social Media 99

NTEN

JUNE 20, 2011

Every campaign, every organization, and really, even every individual engaging with others online has a set of tools and techniques they've learned from and rely on every day. Two or three years ago, you could have a conversation out in the open and have people organically join in. By Amy Sample Ward, Membership Director, NTEN.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

It was organized by Ed Schipul. So, let’s get out the nonprofit vote for the nonprofit panels at SXSW 2011 ! But free agents are smashing headfirst into nonprofit fortresses—organizations with high walls and wide moats that work very hard to keep insiders in and outsiders out. They want to connect. They are in control.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 26, 2011

Your organization was one of the early adopters of mobile phone apps. Finally, as a conservation organization, we’re always looking at ways to reduce our use of paper. We launched a mobile site , in 2007 aimed at feature phones, and we’re developing an Android version of the app for release in 2011.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 2, 2011

I’ve been heads down working on my next book about measurement and networked nonprofit s with KD Paine and our editor, Bill Paarlberg , sprinting towards our deadline. When you have a co-author who is a measurement geek, you measure progress towards your deadline. No shame in failing.”

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Reflection Social Measure Case Study 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

At Zoetica , we’ve been working on a peer learning project with arts organizations called “ Leveraging Social Media &# based on the social media lab. It is also important to think about what specific metrics are needed to measure along the way. Acquire 100 new donors through Facebook Causes by June 30, 2012.

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Social Media Media Social Chart 129

ASU Lodestar Center

MAY 4, 2011

Disclaimer Wednesday, May 4, 2011 Can You Teach a Watchdog New Tricks? Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names. posted by Mark Hager, Ph.D. And those ratios are two of the accountability standards at the Better Business Bureau.

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Teach Ratio Student Classes 90

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2012

Last week, I had the pleasure of doing a Brown Bag Lunch Book Talk for Measuring the Networked Nonprofit hosted by VolunteerMatch at their offices. After the session, I sat down with VolunteerMatch’s President Greg Baldwin to learn more about how they use data, measurement, and learning to measure and improve impact.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2011

The 2011 September Campaign. But how are you measuring along the ladder of engagement – from awareness to conversion to donor. Tell me about charity:water’s approach/philosophy to measurement? charity: water is a nimble and fast moving organization and our approach to measurement reflects this. Obviously $.

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Interview Central African Republic Ethiopia Metrics 101

Amy Sample Ward

FEBRUARY 24, 2011

Technology in the analog period was usually defined only as hardware or software, it looked like desktop computers and a server room, and it got as much attention from the organization as a whole as the employee handbook. Analog Tactics. We sought out case studies or examples that reinforced much of how we already operated. Analog Strategies.

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Slides Nptech Digital Case Study 213

NTEN

DECEMBER 1, 2011

For many organizations, simply getting an e-newsletter out regularly, with enough content — let alone enough good content — is a win. NTEN is a small organization. We very quickly saw a jump in the website metrics we track. The most difficult part is creating good content, content your subscribers want to read.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2011

Note from Beth: I’m working on the sequel to the Networked Nonprofit – it is a book about using measurement to prove and improve results with the Measurement Goddess KD Paine. (Her recent book, Measuring What Matters , is a must read.). The first Make-A-Wish mobile optimized website launched in early April 2011.

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sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. The same is true for anyone that serves these organizations.

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Statistics Trend Benchmark Blackbaud 83

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 26, 2012

Just like message consistency, storytelling, and interviewing skills, building robust networks and using social media can help these advocacy organizations make change happen for children in their state. to leverage social media as a way to engage our key audiences, Packard created the Friending the Finish Line project in July 2011.

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