Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2014

Note from Beth: In 2014, digital marketers predicted the rise of ” niche social networks ,” as it becomes increasingly harder to reach your audiences on general social networks like Facebook, these highly targeted online social networks are going to become more valuable. million divers.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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Care2

DECEMBER 28, 2010

What fundraising strategies will be a game changer for nonprofits in 2011? What’s on tap for social media and advocacy? Be platform agnostic! I hope that 2011 will be about getting back to basics and mastering online fundraising, that is the art and science of fundraising via an organization’s own website.

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Care2

DECEMBER 5, 2011

According to a study by Blackbaud , NTEN and Common Knowledge, over 92% of nonprofit organizations have a presence on at least one social networking site, but most raise very little money through their social activity. In fact, 87% have raised under $1000 on Facebook since they began using the platform.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2012

Some 95% of teens ages 12-17 are online, 76% use social networking sites, and 77% have cell phones. In addition, 96% of those ages 18-29 are Internet users, 84% use social networking sites, and 97% have cell phones. More than half of those in that age cohort have smartphones and 23% own tablet computers like iPads.

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Amy Sample Ward

JUNE 6, 2012

Salesforce Acquires Buddy Media for $689 Million – "Salesforce has entered an agreement to acquire social media marketing platform Buddy Media for approximately $689 million, the company has announced. I will define the terms below and discuss mixing and matching below." The full report is here.

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Forum One

FEBRUARY 22, 2011

I finally watched the Oscar-nominated film “The Social Network” this past weekend. One thing that did ring true is that Facebook is constantly changing, and not every change is award-winning. Currently, Facebook Page owners may preview the changes and upgrade their page to the new layouts.

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Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. Facebook: facebook.com/taprootfoundation. What was the very first social media tool your organization utilized, and when? Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. Jumo: [link].

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ASU Lodestar Center

NOVEMBER 10, 2011

Yes, it is exciting when your Facebook fan page hits a major numbers milestone. But in order for your Facebook or Twitter stream to impact your organization, those fans and followers need to act on the information you are sharing. Digital communications is most successful when your content is being shared across other platforms.

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AFP Blog

MARCH 25, 2011

ROI of social media can be an intangible- The NonProfit Times March 15, 2011: "here's Facebook, Second Life, Myspace, LinkedIn, YouTube, Twitter and now Jumo. There are many smaller social networking platforms. What's It Cost?

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Care2

NOVEMBER 8, 2011

While a lot of nonprofits working on similar issues such as Animal Welfare and Veterans, have been doing social media for a while, we wondered if certain nonprofits issues areas were doing social media better than others. Animal groups have a weekly average of 14 Facebook posts and 134 tweets.

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Care2

NOVEMBER 21, 2011

Ever since Google+ launched, people have debated whether it can truly compete with rivals Twitter and Facebook. By September of 2011 Google+ quickly grew to about 20 million to 40 million account users (depending on who you ask) and had about 12.3 million U.S. visitors as of last month according to Compete.com.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2007

She points out why this was such a groundbreaking event and suggests a compelling new metaphor for philanthropy: Imagine if philanthropy sought to be an "empowering platform for individuals (and organizations) to make change." " The conversation started - lets hope (and help) it continues.

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Tech Soup

MAY 13, 2011

2008 was a benchmark year in online fundraising history as Obama won the presidential election with 87% of funds coming through social networking. While there are many new and exciting organizations and platforms emerging we are speaking with three we know at the forefront - Causes.com, American Cancer Society, and StartSomeGood.com.

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Tech Soup

NOVEMBER 14, 2011

It was a broad gathering including everyone from consultants to students to startups – and nonprofits ranging from the San Francisco Bay Area focused Stride Center to the global fundraising platform Kiva.org. Think Strategically About Your Social Media Presence. Upcoming Social Media for Nonprofits Events.

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Care2

JANUARY 10, 2012

The Social Media Strategy Summit is packed with some great sessions where attendees will learn how to: Optimize your organization’s Facebook presence. Use social media promotions to engage. Take advantage of the many social media platforms. Utilize Twitter to communicate with customers. The code is Mike15.

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NTEN

JULY 6, 2011

In our session on Community Voice at NTEN’s 2011 Nonprofit Techology Conference, Arthur provided a case study of the LikeMinded program and how it was built based on engagement with the community. Peggy shared her experience as the Executive Director of WiserEarth , the Social Network for Sustainability. Two Community Stories.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

I’m at the Innogive 2011 Conference today. I just finished moderating a panel on the topic of social and mobile integration. Here’s the description: Where and how do mobile and social strategy intersect. The challenge will be how social networks migrate to “tactile&# media.

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NTEN

SEPTEMBER 12, 2011

Not only does a personalized website give participants a platform to share their story, upload photos, and process secure, online donations, it also helps them easily manage their fundraiser. Social Networking Links: links to Facebook, Twitter, etc. Provide Contact Information. for your supporters to help spread the word!

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Tech Soup

NOVEMBER 8, 2011

This month's event included a candidate for public office, sharing his experience on how to use social media to engage voters. Two weeks before the 2011 San Francisco municipal elections, mayoral candidate David Chiu. How do you use social media to engage and advocate for your cause? Chiu crushed this one out of the park."

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

So, let’s get out the nonprofit vote for the nonprofit panels at SXSW 2011 ! I hope you’ll also vote for my panel proposal, Nonprofits and Free Agents in A Networked World and while you’re there vote for the other awesome nonprofit panel proposals (I’ve shared a list below). They want to connect.

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Tech Soup

JULY 11, 2011

share your stories by using common platforms and encourage meaningful. and Skype/Facebook integration now include group chat functions and. through social media as a way of communicating the ongoing impact of the BP oil spill and perils of oil dependence to citizens throughout the. Make it easy to. early beta). seen at [link].

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sgEngage

NOVEMBER 30, 2010

But it’s also the latest online creation of Chris Hughes, a co-founder of Facebook and director of online organizing for Barack Obama’s 2008 campaign. They have also been very active on Facebook and Twitter along with a few entries on the Jumo blog. This is also where the connection to your Facebook account comes into play.

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NetWits

OCTOBER 18, 2011

Food for the Poor is the most talkative organization on Facebook, and has posted 220 posts over the course of 2 months. The organization with the highest net income, the YMCA, only posted 19 times to Facebook in 2 months, but has over 24,000 Fans. Facebook is Great, but Does it Really Work for Fundraising?

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Tech Soup

MAY 3, 2011

At this month's packed Online Community Meetup (also referred to as #OCTribe), Jen Burton , director of Community and Support at Causes.com , spoke about Facebook's largest fundraising platform and its role in supporting nonprofits. With over 150 million installs, Causes is one of the largest apps on Facebook.

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NTEN

DECEMBER 1, 2011

This shift also aligned nicely with one of our core values: providing a platform for our community's views. By this time, of course, social media had burst upon the scene. The NTEN community is generally pretty tech savvy, so we saw them using blogs, Facebook, and Twitter to share news, likes and their own accomplishments.

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sgEngage

DECEMBER 1, 2010

Social media doesn’t raise money online Wrong. Social media sites like Facebook, Twitter, and YouTube have been successful raising money for Friends Asking Friends events. Check out the “Making Event Participants More Successful with Social Media” white paper to learn more.

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NonProfit Hub

JULY 14, 2016

Far too often, nonprofits waste precious time worrying about all the noise, when in reality less is more when you’re trying to create stress-free social media. First, we were told to worry about Facebook, then Twitter came along. Know the strengths and weaknesses of the different platforms. Then Pinterest. Foursquare.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2011

Last week, I read Jocelyn Harmon’s post about Nonprofit Facebook Fail and in the comments, Petri Darby refers to the dramatic increase of visits to his nonprofit’s Make-A-Wish Foundation Web site. Recently, we adopted a new vision for wish.org and our online channels, including social networks.

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Care2

FEBRUARY 11, 2012

Ever since social media was deemed the coolest communications channel on the block, nonprofits are continuing to question what kind of impact social media has on their bottom line. For example, 46% of nonprofits have raised between $1K and $10K on Facebook, according to the 2011 Nonprofits Social Network Report.

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ASU Lodestar Center

NOVEMBER 14, 2012

Social media, whether it be Facebook, Google+ or Twitter, thrives due to its ability to cultivate connections and promote interactions in real time, regardless of users’ location. Twenty-first-century statecraft is but one approach to using social media to advance a social cause. UNC School of Government.

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Nonprofit Tech for Good

JANUARY 18, 2011

Facebook: facebook.com/witness. WITNESS currently utilizes the following social media tools: YouTube, Twitter, Facebook, Flickr and “Video for Change” (blog). Our most useful social media tool is our blog site, especially for discussing WITNESS’ campaigns and sharing many of our and others videos. Organization: WITNESS.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 21, 2010

What started as an ad hoc group of volunteers is growing into an impressive organization building out a platform that can be deployed for different purposes, from election monitoring to disaster relief. (Even in unintended and surprising ways ). I need to find a space like this in Silicon Valley for 2011.

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