NTEN

SEPTEMBER 9, 2010

With more than half of 2010 now over, it might be helpful to review some updated statistics. . The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging. Through June 2010, online giving was up 11.7% Steve MacLaughlin, Blackbaud. Online Giving Remains Positive.

Trend 86

Trend Online Fundraising Offline 86

sgEngage

FEBRUARY 16, 2012

The report includes 24 months of online giving data from 1,895 nonprofit organizations, online major giving data from 2,397 nonprofits, and both online and offline data representing $5.1 54% of the organizations in the analysis experienced results at or above this growth rate. compared to the same time period in 2010.

Trend 80

Trend Online Giving Analysis 80

sgEngage

APRIL 12, 2011

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. Get the latest data on email open rates, social media usage, email churn, and more. All Rights Reserved

Blackbaud 89

Blackbaud Benchmark Nonprofit Chart 89

Care2

JANUARY 7, 2011

As organizations continue to plan for 2011, it’s important to examine 2010 benchmarks such as the Membership Marketing Benchmark report that surveyed over 400 association executives. Check out these Stats: In 2009, 31% of associations reported that membership renewal rates decreased in the previous year.

Benchmark 67

Benchmark Associations Stats Offline 67

Connection Cafe

MARCH 4, 2019

Let me also suggest that we need to stop placing a wall between offline and online giving strategies and tactics. There is perhaps no more telling data point than this: online donors 65-years and older have the highest retention rate. This online versus offline wall is mostly in our own heads. of total sales.

Online 36

Online Giving Offline United States 36

Care2

NOVEMBER 13, 2011

In 2010 an estimated $291 billion was raised. Online fundraising grew 34% and raised over $20 billion dollars in 2010 – Blackbaud. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. On average fundraising responses rates range from.08% Fundraising Facts.

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

Certainly there’s been a correlating growth in the adoption rate of social media by the general public as well as nonprofits and schools themselves. This 6-page guide laid out specific steps for using Facebook, Twitter, and YouTube, as well as advice for connecting offline events and media opportunities offered during Give to the Max Day.

Giving 104

Giving Minnesota Social Media Offline 104

Tech Soup

APRIL 23, 2012

online and offline data representing $5.1 In 2010, these organizations had the slowest growth rate in the. In it you'll see findings from The Blackbaud Index of Online Giving along with additional multi-year giving data to provide the most. comprehensive analysis of online giving trends in the nonprofit sector.

Online 44

Online Giving Blackbaud Share 44

Tech Soup

AUGUST 1, 2012

— a number that grew by 10 percent between 2010 and 2011. Online video consumption rates are now as high as television viewer rates globally. which means "enough," began online and moved offline to solidify a movement to create a better Bosnia and Herzegovina. The Growth in Smartphones and Social Media.

Herzegovina 63

Herzegovina Fundraising Bosnia Romania 63

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. Only when you're ready to calculate a metric like response rate or conversion rate should you move from numbers to percentages. Not too shabby.

Metrics 55

Metrics Benchmark Rate Newsletter 55

NTEN

NOVEMBER 2, 2009

Despite the facts and the data, organizations small and large that are spending huge amounts on direct mail and telemarketing are reluctant to move spending to the online channel — even when the data clearly shows that integrating online with offline campaigns makes the overall program more successful. Built total housefile of 4,312.

Convio 76

Convio Mail Newsletter Game 76

Connection Cafe

MAY 27, 2011

A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results. In 2009 Volunteers of America looked to get more out of their online fundraising program by tapping into the power of integrated online and offline fundraising. Online revenue from 2009 to 2010 increased 148%.

America 24

America Results Volunteer Offline 24

Amy Sample Ward

FEBRUARY 19, 2011

In a June 2010 survey of the DomPrep40, an advisory board of disaster response practitioners and opinion leaders, nine out of 10 respondents said they are not staffed to monitor social media applications and respond in a major event. http ://www.nytimes.com/2010/02/21/world/americas/21text.html?_r= Costs & Benefits. link] 9546.

Disaster 206

Disaster Social Media Haiti Media 206

Care2

JUNE 5, 2009

Encourage your offline members to donate online so you can capture their email addresses. Offering incentives to donate online may help boost response rates. Use email appends to match your offline donors with their email addresses. The matching success rate is typically 10% to 20%. per matched name. All rights reserved.

Social Media 47

Social Media Online Advocacy Media 47

Connection Cafe

JULY 6, 2017

New data from Target Analytics , a division of Blackbaud, reveals key insights into online and offline donors. The findings are based on analysis of online and offline giving data from sixteen large national nonprofits in the United States during 2016 and represents more than 6.5 million donors. They’re Are Younger.

Offline 35

Offline Donor Online Retention 35

Care2

MAY 29, 2009

“That includes sending direct mail to drive traffic online, as well as sending direct mail to get a response in the mail, and sending email to reinforce an offline message,” Kirchoff said. Stan @SonicPrint May 14, 2010 | Sonic Print Direct Mail Copyright © 2008, Care2.com So what’s the verdict?

Mail 34

Mail Social Media Advocacy Online 34

See3

AUGUST 6, 2007

drinkingliberally.com which is online and offline one-to-many. She said that on MySpace they are getting very high conversion rates and that people who were individually messaged on a bake sale had a 15% conversion rate to off-line participation and that their average is 10% conversation. Sorry Everybody ) 3. Shared Resources a.

Social Network 40

Social Network Network Myspace Social 40

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors. This is in line with the 2010 Online Giving Report.

Benchmark 73

Benchmark Internet Giving Offline 73

Care2

JUNE 1, 2009

Even if the long-quoted annual growth rate of 35-40% continues indefinitely, it will be the middle of the next decade before online revenue accounts for even 10% of all funds raised here. And the most recent numbers suggest that that growth rate dropped precipitously during the last year. (2) It all comes down to cost vs. benefit.

Mail 47

Mail Social Media Online Advocacy 47

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. solicit The 2010 Cygnus Donor Survey notes this and other trends.

Statistics 82

Statistics Trend Benchmark Blackbaud 82

Double the Donation

APRIL 24, 2021

Pricing Double the Donation offers a premium solution at an affordable rate, and integrating it with Classy comes at no extra charge. Founded in 2010, this provider has created hundreds of nonprofit websites over the years, helping mission-driven organizations raise hundreds of millions of dollars online.

Integration 52

Integration Nonprofit Contact Platform 52