Connection Cafe

JANUARY 8, 2010

The New Year has officially begun, and it’s the perfect time to reflect on the year past, or for most people, look forward to see what resolutions and initiatives can be planned to make the new 2010 better than 2009. Increase fundraising for participant-led events. Use social media to reach the next generation of supporters.

Jordan 30

Jordan Offline Channel Exercise 30

Amy Sample Ward

SEPTEMBER 20, 2010

I have always been proud to support WWT both during the telesummit and during the rest of the year with other offline meetups, online content, and more. WWT 2010: Apps and Tools to Energize Your Base. Nutshell Mail – [link]. If you do, check out Nutshell Mail for reports on your various social media presences.

Tools 162

Tools Tech Map RSS 162

NTEN

NOVEMBER 2, 2009

"I don’t have enough resources to do online fundraising and marketing", and. "I’m not sure I can afford to invest in online fundraising." Do you need help getting your leadership or board on board to make the move to a more robust online fundraising program? Tags: E-mail Fundraising.

Convio 76

Convio Mail Newsletter Game 76

Connection Cafe

MAY 27, 2011

Guest blog alert: Donna from Charity Dynamics (a Convio Solution Provider ) is sharing an real-life example of how integrated marketing and fundraising helped a nonprofit increase online revenue by more than 100%. A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results.

America 24

America Results Volunteer Offline 24

Care2

JUNE 5, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 47

Social Media Online Advocacy Media 47

NetWits

OCTOBER 4, 2011

If you’ve been in the nonprofit industry for a while, you’ve likely heard that “direct mail is dead” or that offline fundraising is on the decline. That online fundraising is the way for your organization to break through its fundraising ceiling and raise millions of dollars tomorrow. Offline still rules ….

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Offline Results Fundraising Blackbaud 279

Connection Cafe

JUNE 24, 2010

The year is almost halfway over and it is never too soon to begin planning and executing your end of year fundraising strategy. How are we going to thank our donors for giving to us in 2010? How does end of year fundraising fit in with our overall communication plan, other campaigns and/or events? Finalize offline materials.

Doc 29

Doc Offline Test Method 29

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

As mentioned below, the most solidly supported functions are those related to mail.&# Integrating online and offline communications. at 4:36 pm P.S. I thought my name would link to email, alas no, so please email me at tspann [at] convio.com if you’ve got a case study of online/offline campaign integration.

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Integration API Drupal Open Source 100

Amy Sample Ward

FEBRUARY 19, 2011

It found that if they needed help and couldn’t reach 9-1-1, one in five would try to contact responders through a digital means such as e-mail, websites or social media. I will explain the use of mapping, fundraising, and crowdsourcing. http ://www.nytimes.com/2010/02/21/world/americas/21text.html?_r= Examples from Haiti.

Disaster 206

Disaster Social Media Haiti Media 206

Connection Cafe

JANUARY 28, 2010

And with the publishing of the 2010 Nonprofit Resolutions Guide , 5 main lessons learned in the way of multi-channel marketing were evident in 2009. You’ve told me that your organization’s fundraising results were down because of the economy, and that my donation – no matter how small – will make a difference.

Channel 32

Channel Lesson Learning Haiti 32

Tech Soup

FEBRUARY 14, 2012

effective online (fundraising, email communications, social media, technology solutions). If you’ve been in the nonprofit industry for a while, you’ve likely heard that “direct mail is dead” or that offline fundraising is on the decline. But … Offline Still Rules. It’s grown 34.5

Offline 67

Offline Results Fundraising Time 67

Care2

JUNE 1, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) So I do know whereof I write.

Mail 47

Mail Social Media Online Advocacy 47

sgEngage

DECEMBER 1, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Myths about Online Giving Posted by Steve MacLaughlin on December 1st, 2010 There are so many myths about online giving. A higher percentage of donors 45 to 54 and 55 to 64 give online than offline. All Rights Reserved

Trend 78

Trend Online Giving Offline 78

sgEngage

NOVEMBER 9, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Tis the Season for Charity Gift Cards Posted by Steve MacLaughlin on November 9th, 2010 The Los Angeles Times had an article the other day called “Causes offers gift cards for charitable giving.&# Will it work? Absolutely.

Los Angeles 63

Los Angeles Gift Charity Trend 63

Connection Cafe

MAY 10, 2011

Non-profits are reaching supporters in a variety of channels, just as Donna discussed in her recent post on integrated fundraising. While donors may be inspired to give because of a direct mail piece or phone conversation, more and more want to be able to take the final step in making a gift via the web. Do you do a lot of mailings?

Gift 36

Gift Online Mail Channel 36

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2009

conference in 2010. Jane Quigley who I first met via Chris Brogan and my fundraising campaign to send Leng Soparath to college via the Sharing Foundation 's education program. This made think of whether trust is only built from knowing someone offline or not. Rising from the ashes, will be nonprofit2.0

Community 91

Community Blogher Boston Conference 91

sgEngage

NOVEMBER 10, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Just When You Thought Direct Mail Was Dead Posted by Steve MacLaughlin on November 10th, 2010 It’s baaack! You thought direct mail was dead but it has returned. 53% said they still respond to mail by using the mail.

Mail 78

Mail Trend Offline Blackbaud 78

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors. This is in line with the 2010 Online Giving Report.

Benchmark 73

Benchmark Internet Giving Offline 73

Care2

OCTOBER 6, 2011

Offline or online donors? For many nonprofits, about 90% of their donations come from offline donations. While direct mail still brings in a lot of money for nonprofits, it’s getting more and more expensive ( not to mention the toll it’s taking on the environmen t ) and online fundraising is soaring.

Offline 71

Offline Donor Online Blackbaud 71

Nonprofit Tech for Good

NOVEMBER 15, 2009

So, let’s get back to basics in terms of measuring social media ROI and if you can, try to put these strategies in place before the end of the year fundraising/giving season is in full swing. E-mail marketing took off and promotional materials were loaded with plugs to “Visit our website! Monitor your website traffic.

ROI 220

ROI Social Media Measure Myspace 220

Care2

OCTOBER 29, 2010

The 2010 mid-term election campaign saw unprecedented fundraising from both traditional political players like the Democratic Congressional Campaign Committee, and new, secretive conservative entities like American Crossroads. So what can online fundraisers and campaigners learn from this year's experiments? An email list?

Campaign 48

Campaign Online Lesson Organization 48