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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? Online fundraising grew 14% from 2009 to 2010. The 2010 advocacy response rate was 3.3%.

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Zoetica Salon Summary: A Few Good Social Media Measurement Insights

Beth's Blog: How Nonprofits Can Use Social Media

This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Measurement Challenges.

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Study: Nonprofits Score an "F" in Online Fundraising Scorecard

Care2

The study looked at the flow of donation pages on each of the nonprofits websites as well as email appeals, follow up emails, etc. Here are some tips that I''m re-sharing from another Frogloop blog post from 2010 that are still the gold standard. Marketing Research Metrics Nonprofit Benchmark Studies Online Fundraising'

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Web Metrics: How Do You Measure Up?

Forum One

To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. If you, like me, can't get enough of numbers like these, you'll have another view of similar organizations with the release of M&R's 2010 eNonprofit Benchmarks report on April 29.

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What Best Practices Exist in the Nonprofit Sector to Improve Operational Effectiveness and Achieve Greater Impact?

ASU Lodestar Center

Nonprofit organizations are increasingly under pressure from funders, clients, and others to “prove” that they are achieving their mission effectively and efficiently (Renz and Murray, 2010). This means an increased demand for more and better evaluation (Renz and Murray, 2010) is needed.

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Tidbits

Zen and the Art of Nonprofit Technology

They have released two studies, one on the “wired wealthy&# and another which is a “nonprofit benchmark index&# study – basically providing some benchmarks for organizations to measure themselves against, traffic, email newsletter click through rates, etc.

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Making More of Your Metrics

NTEN

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Steve Peretz, M+R Strategic Services. www.mrss.com.

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