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Marketing and Engagement: Making the most of your Emails

Amy Sample Ward

Below are my slides and a round-up of tips for getting started with a more engaged membership responding to your emails! From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average. From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average.

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Three Ingredients for Successful Year-End Fundraising

NetWits

from 2009 when giving was $280.3 Test Your Donation Landing Pages. This is one of my favorite tips from Alia Mckee over at Sea Change Strategies. Fundraising Facts. In 2010 an estimated $291 billion was raised. Charity Navigator. This is an increase of 3.8% Charity Navigator. 73% came from individuals. Charity Navigator.

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Five Online Strategy Tips to Manage Data Across Mulitple Channels

Care2

So keeping data in mind, here are five tips I hope can help you with your online strategy: 1) Profiling is key to targeting and hence the *channel*: creating supporter profiles will help you target different audiences in different channels more effectively.

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Five Online Strategy Tips to Manage Data Across Multiple Channels

Care2

So keeping data in mind, here are five tips I hope can help you with your online strategy: 1) Profiling is key to targeting and hence the *channel*: creating supporter profiles will help you target different audiences in different channels more effectively.

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Google Chrome

Zen and the Art of Nonprofit Technology

I can’t test it, because my Mac that has a Windows virtual machine is packed. But I will say this: that doesn’t matter. I won’t be downloading it, or trying it, even when they release Mac or Linux versions. I am going to have to stop using Chrome. 2 film fan 09.16.08 I am going to have to stop using Chrome.

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Platforms break open, part II

Zen and the Art of Nonprofit Technology

While I appreciate that one can, theoretically (I have yet to test it) easily become a “partner&# with either company – but that doesn’t quite count as open. Open it up, let anyone bang on test data to try things out, and you never know what might happen. I could argue it either way. He’s right.

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Free and open source tools #1 – #100

Zen and the Art of Nonprofit Technology

All of the tools I will cover are tools that: I use every week, perhaps less often, and for a few I will have at least installed and tested out. These aren’t half-baked, buggy tools that are not ready for everyday use in organizations. [1] These aren’t half-baked, buggy tools that are not ready for everyday use in organizations.