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2009 Nonprofit Benchmarks: How Does your Organization Measure Up?

Care2

Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action. Even in this dismal economy, online donations grew 14% and 69% of nonprofits raised more in 2009 than 2008. However it’s not all good news.

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Use Social Media to Reel in Big Fish Donors

Beth's Blog: How Nonprofits Can Use Social Media

Use Social Media to Reel in Big Fish Donors Guest Post By Geri Stengel, Ventureneer. Note from Beth: We know that social media can bring in the small dollar donors, but what about larger gifts? This is a question that was answered in a study from 2009 and the answer is yes. Who are their big individual donors?

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Three Ingredients for Successful Year-End Fundraising

NetWits

This is the time of year that your organization should be raising up to 40% of its donations online. from 2009 when giving was $280.3 Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. First year retention for multichannel donors was 51%. Year-end fundraising is here.

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Latest Trends in Online Fundraising

NTEN

The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging. YOY, and smaller organizations (less than $1 million in revenue) are up 8.0%

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What 1.9 Million Donors Can Tell Us About Fundraising on the Web: A Cliff Notes Tour of The Online Giving Study

NTEN

million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6

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The State of Online Fundraising

NTEN

The last three months of the year represent a critical time for the fundraising efforts of nonprofit organizations. Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. Research by Target Analytics looked into donors and the channel flipping that they do.

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Record-breaking donations on Give to the Max Day in Minnesota

Beth's Blog: How Nonprofits Can Use Social Media

I have been tracking this giving day since its first Giving Day back in 2009 and every year do a debrief post or interview. Total organizations: 5,544 (a 25% increase over 2013). Total donors: 62,607 (a 20% increase over 2013). I am so excited that more organizations are getting donations than ever before on Give to the Max Day!

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