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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

The organization I helped found as Colorectal Cancer Coalition in 2005 officially became Fight Colorectal Cancer on Monday, March 6, 2011. I hope it's a fun read for anyone either looking to redo their own small nonprofit brand, or who wants a deeper dive on what we did at Fight Colorectal Cancer. Let's Raise a Brand!

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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

The organization I helped found as Colorectal Cancer Coalition in 2005 officially became Fight Colorectal Cancer on Monday, March 6, 2011. I hope it’s a fun read for anyone either looking to redo their own small nonprofit brand, or who wants a deeper dive on what we did at Fight Colorectal Cancer. It’s a statement.

Cancer 100
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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Examples and practical tips to live by. For example, if you’ve sent an email alert on lung cancer research, recipients who clicked-through that message may be interested in lung cancer funding opportunities in your next email appeal. Said another way – what works offline also works online. When making a hard ask.

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Twitter As Charitable Giving Spreader: A Meta Analysis

Beth's Blog: How Nonprofits Can Use Social Media

Right before Thanksgiving , the TweetsGiving effort and Avi Kaplan helped Epic Change raise over $10,000 in 48 hours to build a classroom in Tanzania. As Lucy Bernholz notes, this might be one more example of fundraising on Twitter is less marginal and moving to the middle. September, 2008 Dr. Mani, a heart surgeon in India - and Web 2.0

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NPTech Summary: Happy Holidays!

Beth's Blog: How Nonprofits Can Use Social Media

Ed Schipu l, who grew a mustache for children with cancer last week, created a peavator. We'll be back before 2008 with a roundup of 2007. The PeaFund Friday Campaign PeaFund Friday is an amazing example of the power of social media for social change. It is authentic, it is caring, and it is beautiful.

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Are you getting the most out of your matching gifts? Guest post by Stephen Hafner

Connection Cafe

According to the Council for Aid to Education's 2008 Voluntary Support of Education Survey , matching gifts as a percentage of corporate giving totaled $175 million in 2008, up $6 million from the previous year. It’s not hard to see why matching gifts are so popular.

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Insiders Guide to Video and YouTube for Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

There are some great examples of nonprofits that are doing an excellent job with online video. One example is 24HoursforDarfur who has collected over 800 videos from celebrities, elected officials, and citizens urging Congress to do more about the genocide in Darfur. Why or why not?

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