Remove utility-industry
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Introducing Cloud for Good Campaign Services

Cloud 4 Good

I am excited to announce our newest line of business: Campaign Services. This service is designed to pull Salesforce and non-Salesforce data into an off-platform database and execute load-intensive queries for our nonprofit and higher education clients. This is where our Campaign Services come into play.

Service 89
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Data Wrangling Blues

Association Analytics

However, I wished they could have utilized me to help grow their revenue and monetize data for their industry. How many more products and services could I have helped deliver to the industry we served? We all come to this industry to change the world, not necessarily for a paycheck.

Data 321
professionals

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Using Service Design to Map Your Digital Ecosystem

Forum One

Two of our most used service design activities are ecosystem mapping and service blueprinting. Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives.

Map 72
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. What is changing in our industry? What has changed over time?

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A New Power Couple—Humans Plus Bots Deliver Member Delight

.orgSource

I urge my clients to study data to understand how to deliver the individualized service their members want. The software was used for utilization management decisions in lung cancer treatment at Memorial Sloan Kettering Cancer Center.) Live chat delivers white glove member service. Customize is the marketing mantra of the hour.

Las Vegas 251
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Association 4.0—A Playbook for Success

.orgSource

Those talks with association CEOs and executives who head businesses that service the association industry formed the basis for two books. It became evident that, due to the complexity of the operating environment, there were services outside our realm of expertise that were not being provided. Association 4.0:

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The Potential of Purpose & the Impact of Pro Bono Services

Saleforce Nonprofit

That means moving away from perception indices (NPS, PR mentions, etc) to look at how organizations profitably build products and services that benefit society. We work with companies to analyze how they integrate environmental, social, DEI, and more into their strategy and products, and measure their performance against industry peers.

Impact 59