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3 Reasons Peer-to-Peer Fundraising Drives More Engagement

Candid

In the midst of changing technology and trends , one of the best ways to boost awareness for your cause, deepen donor relationships, and increase reach (and proceeds) for your mission is peer-to-peer fundraising. This includes the student who can only pledge a few dollars as well as affluent households contributing midsize and major gifts.

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Case Study: Community-Based Fundraising

NTEN

And the effective use of technology can help you extend the reach of your event. Case Study: The Highmark Walk for a Healthy Community. This growth would not have been possible without the benefit of technology. The 2011 Highmark Walk for a Healthy Community took place in five cities, and supported more than 170 organizations.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. Another idea is to embrace online auctions.

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Great reads from around the web on September 13th

Amy Sample Ward

Groupon Case Study: Jolkona’s Groupon Experiment | Community Organizer 2.0 – Check out this great interview by Debra Askanase with Laura Kimball, discussing their experiment using Groupon! Jolkona partnered with the Seattle International Foundation (SIF), which pledged to match every donation, dollar for dollar, up to $25,000.

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Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic

Byte Technology

All this passing-on of links has catapulted Facebook into first place for referral traffic among social media sites—indeed, a recent study from Shareaholic shows that the site “now drives more than 25 percent of all website traffic.” Simply put, Facebook puts friends “first” in a News Feed. Seek out Comments.

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NTEN Champion: Corey Pudhorodsky

NTEN

Do you remember the first time you learned about the NTEN community and the services the Nonprofit Technology Network provides? When you were invited by a peer to attend the Nonprofit Technology Conference where you met hundreds of other NPTechies just like yourself? You can watch my video pledge and learn more on my fundraising page.

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Four Social Media Fundraising Tools

NTEN

As I read case studies, blog posts and participate in sessions, I imagine replacing the term "social media" with "direct mail" or "email marketing." For example, you can choose to pledge 10 cents a tweet, or $0.25 You decide which nonprofit, how much you're willing to pledge per month, and HelpAttack! Not as much as you'd think.