Understanding the Psychology of Why Donors Give to Nonprofits
Nonprofit Tech for Good
AUGUST 14, 2022
On the other end of the spectrum, there are nonprofit leaders who neglect philanthropy psychology. What has Research Shown About Why Donors Give? Unexpectedly, according to the researcher, Derrick Feldmann, donors first give because they want to belong. In summary, the researchers found that donors give for different reasons.
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