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How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

The marketing team of the international nonprofit, Water.org , was quick to evaluate their social content plans as the COVID-19 pandemic spread on and offline in early 2020. 1) Water.org provided followers with video content on how the work of Water.org is directly tied to preventing the spread of COVID-19. Watch Video.

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September Wrap-Up Community Builder Chat: Online, Offline, and Migration

Amy Sample Ward

Question 2 : asked how to build a loop between on and offline engagement. Most agreed that it is harder to move from online to offline, where engagement may be strong because of the access or timing that can’t be accomplished with the physical world. About the Community Builder Chat. Hope to have you join us next time.

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October Community Builder Chat – Connecting On and Offline Communities #commbuild

Amy Sample Ward

Today’s Community Builder chat focused on examples and best practices for connecting on and offline community activities, events, and organizing. The Community Organizers Handbook available as a public resource, you can certainly refer there for information/feedback/best practices on offline organizing: [link]. Recap: October.

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Mobilizing Online Community for Offline Action

Tech Soup

Appearing as her super hero alter ego, complete with green cape, Super Green, Kroll spoke about how online activity can be used to inspire offline action. Make something beautiful together : Organizing an offline activity that has a goal or an endpoint, gives community members something to build towards together.

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An 11-Step Guide to Successful Crowdfunding Campaigns for Nonprofit Organizations

Nonprofit Tech for Good

1) Choose the right fundraiser images and videos. If you’d like to go above and beyond, adding videos to your fundraiser can connect potential donors to your cause in a way that photos can’t. You’ll want to ensure that any videos you add speak to your organization’s mission and illustrate why the funds are needed.

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Take Your Activists from Online to Offline Action (Plus: the Tools You Need to Track Them)

NTEN

The pandemic success of the Kony 2012 video has rekindled the debate over slacktivism. You'll learn: How to transform online engagement into offline action. Think what you will about the content of the Kony video, it's hard to argue with its success as a marketing vehicle. > Learn more and register today !

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Real-Time Web Social Action Events: Blurring the Offline/Online Distinction?

Beth's Blog: How Nonprofits Can Use Social Media

My guess is as we enter 2010, might we see the invention of Real Time Web fundraising events As more nonprofit explore the possibilities of location-based social networks and fundraising , the distinctions between online/offline fundraising will melt away. It's real time and location based social networks are also impacting advocacy.

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