Nonprofit Tech for Good

DECEMBER 19, 2017

As personal computers, smartphones, and the Internet of Things evolve, so must your nonprofit. This webinar was presented on December 19 to more than 1,900 nonprofit staff worldwide and focused on what’s new and next in online communications and fundraising to help nonprofits prepare for the future and embrace being an early adopter.

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Nonprofit Tech for Good

APRIL 24, 2013

Social media has forever changed how nonprofits and journalists distribute and consume news stories, yet the format of nonprofit press releases has not evolved at all. Almost every communication medium out there has been impacted by the rise of social and mobile media, but not press releases.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Nonprofit Tech for Good

MAY 19, 2011

While writing Social Media for Social Good: A How-To Guide for Nonprofits , I visited over 500 nonprofit homepages looking primarily for links to their social networking communities. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. Stay Teen :: stayteen.org.

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Nonprofit Tech for Good

JULY 11, 2011

On July 7 YouTube announced the launch of their new YouTube Channel design experiment cleverly named Cosmic Panda. Although it is still in beta, rumors of a dramatic new look for YouTube Channels have been floating around the blogosphere for a few months now. 2) YouTube’s Nonprofit Program has dramtically changed.

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. Much of a nonprofit’s website traffic came from search engines thus a large quantity of content was placed on the home page. View: worldwildlifefund.org Archive 3/15/08.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The audits can be presented via a three-hour webinar or in person.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The audits can be presented via a three-hour webinar or in person.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

Networked Nonprofit: Care2 Webinar. Join Allison Fine and me on June 21st at 1-2 PM PST/4-5 PM EST for the launch of The Networked Nonprofit published by Jossey-Bass. The above visual is a social network. Each dot represents a person or in network jargon, a node. Source: Monitor Institute.

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Nonprofit Tech for Good

JULY 9, 2012

All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible. The successful use of social media requires a significant time investment. It’s not the tools.

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Nonprofit Tech for Good

JULY 7, 2016

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Your ability to segment your email lists will depend on your CRM and your email communications software, but having multiple lists can help your nonprofit better craft your messages and fundraising requests. Host free webinars.

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Nonprofit Tech for Good

APRIL 7, 2011

Integrating your nonprofit’s Web 1.0 Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage.

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Nonprofit Tech for Good

JULY 23, 2012

Contrary to its title, the last four chapters of Social Media for Social Good: A How-To Guide for Nonprofits are dedicated to mobile technology and mobile fundraising. 11 Group Text Messaging Best Practices for Nonprofits. Create a “Text-to-Subscribe” Graphic for Social Networking Sites.

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Nonprofit Tech for Good

FEBRUARY 27, 2012

The following is an excerpt from Chapter 1 of Social Media for Social Good: A How-To Guide for Nonprofits. Pundits and bloggers in the nonprofit sector often lament the inability of social media to raise money for nonprofits. Make Sure Your Nonprofit’s Information in GuideStar Is Current.

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Nonprofit Tech for Good

JANUARY 3, 2012

I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Most nonprofit Thank You’s are still long, text-intensive messages which more often than not these days feel cumbersome and overwhelming to supporters.

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Nonprofit Tech for Good

SEPTEMBER 24, 2011

Nonprofits should diversify their brand online for a number of reasons, but below are three important ones to consider: 1) There’s no one-size-fits-all Internet anymore. Young, tech-savvy millenials text often and increasing prefer social networks and using tablets. Gen X is big on blogging, e-mail, and social networking.

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Nonprofit Tech for Good

FEBRUARY 14, 2011

For me, that ROI translates into webinar attendees and speaking engagements. For nonprofits, the ROI of e-newsletters translates into online dollars raised through “Donate Now&# technology, event attendees, website and blog traffic, and paradoxically new Followers, Fans, and Friends on social networking sites.

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Nonprofit Tech for Good

SEPTEMBER 26, 2011

Nonprofits should diversify their brand online for a number of reasons, but below are three important ones to consider: 1) There’s no one-size-fits-all Internet anymore. Young, tech-savvy millenials text often and increasing prefer social networks and using tablets. Gen X is big on blogging, e-mail, and social networking.

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Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. At the time, nonprofits were primarily only using Myspace and YouTube. There’s definitely a math to social media synergy, and those that start early have both time and math on their side.

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Nonprofit Tech for Good

JULY 13, 2010

This means nonprofits and their web communication strategies need to transform as well. Here are five reasons why: 1) To update social networking profiles on the go. Nonprofit communicators function in many ways these days, and more so in the future, like reporters or a citizen press corps. 10 Nonprofit Mobile Websites.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The audits can be presented via a three-hour webinar or in person.

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Nonprofit Tech for Good

JANUARY 5, 2015

The goals suggested below are fairly easy to achieve, yet transformative to a nonprofit’s new media strategy. Most do not require a financial investment, but preliminary results on the 2014 fundraising season are strong and if your nonprofit did well in 2014, investing in staff development in 2015 is a wise decision.

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Nonprofit Tech for Good

JANUARY 8, 2012

If your nonprofit has yet to get on Google+, now would be a very good time to start. If your nonprofit is already on Google+, then the best practices below are meant to help you better learn how to tap into and inspire the Google+ community. e-Newsletter. Set up your Google/Gmail Account and personal Google+ Profile. .

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Nonprofit Tech for Good

MARCH 6, 2013

Thanks to the Social Web, there is no shortage of possible topics for your nonprofit to blog about. Still, understand that the content your nonprofit blog publishes, the higher your ROI. That said, the the following is an excerpt from the Social Media for Social Good: A How-To Guide for Nonprofits.

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Nonprofit Tech for Good

JUNE 17, 2010

Just for your reference, here is the Authentification Form: And here’s how the warning message appears on the Nonprofit Organizations Facebook Page: According to Facebook, there are the three ways I can authenticate the Nonprofit Organizations Facebook Page. Their Pages were obviously causes [like Save the Whales], not brands.

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Nonprofit Tech for Good

FEBRUARY 26, 2012

To be alerted of when new best practices are posted, please subscribe to the Nonprofit Tech 2.0 Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add your nonprofit under “Employment.”

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Nonprofit Tech for Good

APRIL 18, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

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Nonprofit Tech for Good

AUGUST 24, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

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Nonprofit Tech for Good

OCTOBER 31, 2011

The following is an excerpt from Chapter 1 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. 11 Website Design Best Practices for Nonprofits. The rise of social media and mobile technology has changed the way people process information. Include Social Media Icons or Graphics.

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Nonprofit Tech for Good

DECEMBER 30, 2009

During 2009 I created and promoted 34 TwtPolls to help better understand the needs of nonprofits. The TwtPoll results are often surprising and can be very useful for nonprofits as they forge ahead with their 2010 communications strategies. 3) Does your nonprofit have a blog? [ [link] ]. 14% YouTube. 15% We already do!

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Nonprofit Tech for Good

MAY 7, 2012

Initially a reluctant blogger, I launched Nonprofit Tech 2.0 in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. That first month Nonprofit Tech 2.0 As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 received 13,000 visitors.

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Nonprofit Tech for Good

NOVEMBER 9, 2009

Since the popular Facebook fundraising App Causes was built using GuideStar’s database of nonprofits in the United States and Canada, only nonprofits in the U.S. That said, nonprofit’s inside the United States and Canada can use Ammado too. 2) After your nonprofit is approved, you then create a profile.

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Nonprofit Tech for Good

FEBRUARY 7, 2017

Other social networks used by global NGOs are YouTube (55%), LinkedIn (51%), Google+ (28%), and WhatsApp (16%). 52% have used social media to report live. Of those, the top three live reporting tools are Facebook (79%), Twitter (56%), and YouTube (23%). Webinar Slides: Presented 2/2/17 to 1,600+ NGO staff.

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Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofits have spent years promoting Facebook and get rewarded with a 2% organic reach. ” or “Like Our Facebook Page!”

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Nonprofit Tech for Good

APRIL 24, 2010

Some of the opinions I express below I have had for a while and speak to them in my webinars and trainings, but some are so recent that I am still in the stage of “Seriously Facebook? The vast of majority of nonprofits love Facebook too. Yet recently, I sense some frustration with Facebook from nonprofits. on Facebook.

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