Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Social media best practices are constantly in flux as tool sets change and algorithms are modified.

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Social Media Training Train Media 278

Nonprofit Tech for Good

APRIL 1, 2010

A couple of times a year DIOSA Communications offers a webinar special for nonprofit organizations, and the month of April is now one of those times. From now until April 30, all social media and mobile technology webinars are 2-for-1. hours of comprehensive, detailed social media and mobile technology training.

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Hints Organization Linkedin YouTube 197

Nonprofit Tech for Good

FEBRUARY 8, 2012

Getting Started: Organization and Planning. Subscribe to, like, and follow large organizations with a mission that is similar to yours. Subscribe to social media and mobile technology blogs. Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Add social networking icons.

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Social Media Social Media Tech 270

Nonprofit Tech for Good

DECEMBER 12, 2011

That said, I am currently in Southeast Asia presenting social media trainings to nonprofits in Malaysia, Singapore and Manila – most of which are just getting started with using social media. Social Media: Before You Get Started, Get Organized! Be Consistent When Reserving Vanity URLs. Of course not!

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Social Media Media Avatar Organization 222

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. For example, Alley Cat Allies’ Cat-alyst Society – Monthly Giving Program : This page should have a URL that can be easily promoted in print newsletters and postcard campaigns, such as alleycat.org/givemonthly.

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Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

JULY 14, 2014

It’s very common for nonprofits to assume that volunteers and interns can effectively manage their mobile and social media presence simply because they are young and came of age during the rise of social networking. HTML looks much more intimidating than it actually is, and all new media managers should be skilled in basic HTML.

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Skills Management Media Social Media 279

Nonprofit Tech for Good

SEPTEMBER 28, 2017

To tap this potential, your NGO, nonprofit, or charity needs to activate its social media presence before, during, and after #GivingTuesday to help build the movement and, in the process, raise awareness and funds for your organization and mission. Social Media: Prepare in advance a month-long campaign. Countdown graphics.

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Social Media Practice Media NGO 260

Nonprofit Tech for Good

JULY 9, 2012

My last full-time, Monday-through-Friday job was as an outreach director for a small international development organization in San Francisco. It was also my duty to organize four fundraising events each year and manage an average six volunteers in any given week. Social media is not free! Here are five reasons why: 1.

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Social Media Management Media Social 272

NetWits

MAY 12, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter, and YouTube? Twitter has over 16 million users. With usage stats like that it’s probably safe to assume that a large portion of your supporter are using at least one social network, right? Twitter as a Multiplier.

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Social Media Studies Fundraising Media 279

Nonprofit Tech for Good

APRIL 2, 2016

Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Twitter requires a time investment that many small nonprofits simply do not have. Social media is in a weird transition right now. Yeah, right.

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Social Media Media Social St. Louis 100

Nonprofit Tech for Good

MARCH 18, 2013

e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness. e-Newsletter :: The e-newsletter subscriber functionality is now prominently feature in the upper right hand corner of the home page and also on every page of the website.

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Nonprofit Tech for Good

JANUARY 16, 2012

.” Now, just two weeks into January, I am completely addicted to pinning boards for social good on Pinterest. I haven’t been this hooked on a new social networking site since I first got on Twitter in June 2008, and based on recent data released by comScore and Hitwise, Pinterest traffic is soaring.

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Profile Nonprofit Twitter Social Network 256

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

MAY 3, 2011

Chapter 1 Websites, E-newsletters, and “Donate Now” Campaigns. The Importance of the E-newsletter. How to Launch an E-newsletter. Eleven E-newsletter Best Practices for Nonprofits. Eleven E-newsletter Best Practices for Nonprofits. Five Ways to Build Your E-newsletter List. Twitter for Fundraising?

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Social Media Content Social Chapter 202

Nonprofit Tech for Good

APRIL 18, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. IconsPedia :: iconspedia.com/pack/social-me-1467. Twitter Mosaic :: sxoop.com/twitter.

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Fun Resource Stats Wikipedia 243

Nonprofit Tech for Good

JULY 23, 2012

Pitch to Your Website, E-newsletter, Blog, and Print Materials. This new page should then be linked near the e-newsletter subscribe option on your website and blog. page in your e-newsletter (80 percent of new group text subscribers come from email lists!) Create a “Text-to-Subscribe” Graphic for Social Networking Sites.

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Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. It must be downloaded and is available only to nonprofit organizations. Based in the U.K.,

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Fun Resource Audio Stats 278

NetWits

FEBRUARY 2, 2011

Start a regular (weekly, monthly) newsletter where you deliver content that your supporters need, want, find useful. Build landing pages (for the calls to action you have in your newsletters) that have been optimized for those coming from your newsletter. The, make sure you promote your presence on your website.

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Nonprofit Tech for Good

MARCH 4, 2010

tweeting powerful stats is guaranteed to get your organization ReTweeted! IconsPedia : A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. 4096 Color Wheel : A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, etc.

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Resource Fun Alexa Stats 220

Nonprofit Tech for Good

JANUARY 28, 2010

as follows: Web 1.0 = Websites, e-mail newsletters and “Donate Now” buttons. is one person or organization pushing content out to many people via websites and e-mail newsletters. Web 2.0 = Blogs, wikis, and social networking sites. Group text campaigns function like e-mail newsletters in Web 1.0…

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Web Newsletter Mail Mobile 199

NTEN

NOVEMBER 9, 2010

Nonprofit organizations are increasingly adopting social networking tools to create a sense of community among members and donors. Although these statistics reinforce nonprofit's acceptance of social media, the numbers do not show whether organizations have adopted internal or external tools. . Why Internal Tools?

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. To date the survey has received 131 responses; 45% projects and 55% organizations.

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Benchmark Social Media Global Project 103

Nonprofit Tech for Good

DECEMBER 5, 2010

Organization: Women for Women International. Organization Size: Approximately 70 DC/stateside employees; more than 100 field staff employees in eight countries in Africa, the Balkans and the Middle East. Twitter: twitter.com/womenforwomen. What was the very first social media tool your organization utilized, and when?

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Social Media International Interview Examples 215

Nonprofit Tech for Good

FEBRUARY 27, 2012

These best practices serve as a foundation for your online fundraising campaigns, but much of your nonprofit’s success also depends upon the service you choose to process your online donations and the design and frequency of your e-newsletter. Add a Facebook, Twitter, YouTube, or Other Pitch to Your “Thank You” Landing Page.

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Donation Practice Mail Newsletter 235

Nonprofit Tech for Good

DECEMBER 30, 2009

2) ATTN Donors: Have you ever donated to a nonprofit organization through your cell phone? [ [link] ]. 43% Yes… our organization blogs regularly. 4) ATTN Donors: Do you prefer to give $$$ to your favorite organizations via: [ [link] ]: 71% The organization’s website. 25% Twitter. 13% Check/snail mail.

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Results Communication Strategy Myspace 193

Nonprofit Tech for Good

OCTOBER 22, 2009

Six months ago I came pretty close to complete social media burnout. I was running over 20 social networking profiles, logging in seven days a week, and at minimum pulling 60-hour work weeks. Even when I wasn’t at home at my desk, I was on my iPhone updating Facebook, Twitter, MySpace, etc. This an important one.

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Social Media Media Management Tips 259

Nonprofit Tech for Good

DECEMBER 28, 2010

Organization: The Humane Society of the United States. Organization Size: 11 million supporters, 500+ staff. Twitter: @ HumaneSociety , @ cariegrls. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Name: Carie Lewis.

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United States Social Media Interview Examples 243

Nonprofit Tech for Good

AUGUST 22, 2011

Then, once logged in, visit foursquare.com/create_page and follow the instructions to create and link your new Page with your Twitter account: Linking your new Foursquare Page with Twitter will then provide your nonprofit’s new Foursquare Page with a URL. Unsync your check-ins with Twitter! Add Five Tips.

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Create Avatar Profile Nonprofit 215

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Deanna Zandt (DZ): How long have you been on Twitter?

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Social Media Twitter Action Advocacy 68

Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. Subscribe to E-newsletter and Text Alert Functionality. Overall, avoid clutter.

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Design Websites Practice Widget 257

Nonprofit Tech for Good

JANUARY 8, 2012

e-Newsletter. Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities.

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Google Practice gMail Avatar 213

Nonprofit Tech for Good

JANUARY 5, 2015

Cause awareness days can be very powerful for fundraising because social network communities are highly likely to promoting your nonprofit on cause awareness days. Experiment with at least one new social network. Also, now ten years into social networking, online communities are becoming more niche-oriented and mobile.

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Goal Media Management Adobe 100

Nonprofit Tech for Good

JULY 11, 2012

If your budget is limited, you can distribute the responsibility for using various tools among different staff members, but implementing an effective social media strategy that is dispersed among multiple staff members will require strict organization and disciplined leadership. The era of “winging” it in social media is over.

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Nonprofit Tech for Good

NOVEMBER 14, 2017

million mentions on social media). Each state organizes giving campaigns through local community foundations. $68 Before the Giving Day: Get Organized. Prominently feature the date, hashtag, a fundraising goal, a “Donate” button , links to your social networks, and an e-newsletter opt-in. org, WWD2018.org,

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Nonprofit Tech for Good

DECEMBER 13, 2010

Organization: The Nature Conservancy. Organization Size: +1 million members, +3800 staff. Twitter: twitter.com/nature_org. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns?

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Social Media Conservancy Interview Media 209

Nonprofit Tech for Good

FEBRUARY 26, 2012

e-Newsletter. Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities.

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Google Practice gMail Avatar 191

Nonprofit Tech for Good

MAY 3, 2011

Based on more than 15 years of experience in nonprofit communications and 15,000+ hours spent utilizing social and mobile media, Social Media for Social Good: A How-To Guide for Nonprofits, written by Heather Mansfield , is a comprehensive 270-page hardcover book packed with more than 100 best practices covering Web 1.0,

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Social Media Guide Social Media 277