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Your 10 Point Checklist For Nonprofit Newsletter Writing

TechImpact

Proof reading, avoiding spam triggers, ensuring it’s mobile optimized, creating alluring subject lines are all imperative to the success of the newsletter and what the content inside is promoting. Without an end goal in mind, nothing can be accomplished. You can learn more about CAN-SPAM here. There’s no re-do.

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How often are you sending bulk emails?

NetWits

Send too frequently and you risk fatiguing your subscribers, making them reach for the ‘report as spam’ or ‘unsubscribe’ button. This means that you won’t annoy them by sending too frequently, and ensures that you and your cause stay in the minds of your supporters by keeping in contact regularly.

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Symbols in Subject Lines… ? Them or ? Them?

Connection Cafe

The main push back was that including symbols like stars or hearts in the subject line increases the likelihood that a message would land in the recipient’s spam folder and goes against “best practices.”. Overuse of a technique like this is when you start getting in trouble with spam filters.

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Why Segmentation Is So Important in Email Marketing

NetWits

It will also help to prevent people from marking you as Spam. Keep in mind these are people and not email addresses. Segmenting your lists will lead to more targeted messaging and is proven to boost response rates and help to reduce unsubscribes. The worst thing you can do: not segment your audience. Additional Tips.

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Who's Knocking at My Firewall Door? Simple Security for the Nonprofit IT Professional

NTEN

Hooking up with a cohort or a group of like-minded folks is a great way not only to learn but to build, gain, and exchange trust with your peers. For many of these issues, good spam/virus filtering is essential. Tags: Infrastructure Newsletter NPTech NTEN Planning IT Staff. when trouble arises to get an instant answer.

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Fourteen Ways to Improve Your Open Rate

NTEN

While you should keep in mind that all of this is based on data specific to NTEN – your own results may vary – here are 14 ways we've worked to achieve that modest bump. Avoid the spam filter. It pays to know why your messages may be sent into the dank, squishy depths of the spam folder. so far this year. Lay out a plan.

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So Long and Thanks for All the Whales

Connection Cafe

domain that was part of a spam cloud that was hitting Twitter at the time. Hash tags waste valuable characters and linked urls are now often suspected of spam or worm attacks. Michelle Murrain defriended more that 60% of her nptech friends on Facebook and she feels like it was a good move. is a must read.

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