Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofits have spent years promoting Facebook and get rewarded with a 2% organic reach.

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Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. Despite popular memes that social media is “Free!” 2) Ask for a social media budget.

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Nonprofit Tech for Good

JUNE 21, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Broadcast Web], Web 2.0 [The

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Nonprofit Tech for Good

JUNE 12, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Broadcast Web], Web 2.0 [The

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Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

MARCH 24, 2010

“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. If you are using social media correctly, then your numbers should rise from month-to-month. I only launched Nonprofit Tech 2.0 Website Traffic.

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Nonprofit Tech for Good

APRIL 8, 2012

This 90-minute social media how-to webinar is ideal for nonprofit communications and fundraising staff. Sponsored by Microsoft Corporate Citizenship and presented by Heather Mansfield of Nonprofit Tech 2.0 , attendees will gain practical knowledge about how to successfully integrate your nonprofit’s Web 1.0

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Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Is it worth it?

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Nonprofit Tech for Good

APRIL 24, 2010

The vast of majority of nonprofits love Facebook too. Yet recently, I sense some frustration with Facebook from nonprofits. I think the time has come for nonprofits to examine Facebook a little deeper. To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. That said, people love Facebook.

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Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. For me, that ROI translates into webinar attendees and speaking engagements. Consequently, so has my ROI.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

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Nonprofit Tech for Good

APRIL 20, 2013

This webinar demonstrates how nonprofits can implement a successful social media strategy in eleven steps. Topics include understanding how much time social media requires, how to track return on investment (ROI), and how to craft a social media policy for your nonprofit. Michaela via Twitter.

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Nonprofit Tech for Good

DECEMBER 13, 2010

Twitter: twitter.com/nature_org. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Who maintains your social media campaigns?

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Nonprofit Tech for Good

NOVEMBER 21, 2010

Title: Social Media Manager. Twitter: twitter.com/PanCAN , twitter.com/Advocate4PanCAN. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Summary of ROI.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Nonprofit Tech for Good

APRIL 7, 2011

Integrating your nonprofit’s Web 1.0 Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage.

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Nonprofit Tech for Good

DECEMBER 28, 2010

Title: Director of Emerging Media. Twitter: @ HumaneSociety , @ cariegrls. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? We’re using Facebook primarily, Twitter for feedback, dabbling in Foursquare, and starting our LinkedIn presence.

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Nonprofit Tech for Good

FEBRUARY 1, 2011

Twitter: twitter.com/nwf. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? I join as many social media sites as I can and try to spend time learning each community so I can offer advice to others on how to engage with them.

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Nonprofit Tech for Good

MAY 13, 2016

It’s true that social media is in transition. Twitter is in flux. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. And email ROI and online giving is up, up, up! By 2018, the global population of social media users is projected to grow to 2.44

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Zen and the Art of Nonprofit Technology

MAY 17, 2011

I have social media ennui. I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I’ve been using social media to actively promote my new science fiction books. Can it be demoted now?

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. Though most nonprofits in the United States, Canada and the U.K. Social Media: Before You Get Started, Get Organized! Are you using social media primarily to raise money?

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Nonprofit Tech for Good

DECEMBER 2, 2012

Even though a large percentage of NGOs in Asia Pacific now regularly use social media in their online fundraising and communications campaigns, few social media practitioners in the NGO sector have been properly trained on how to best utilize sites such as Facebook, Twitter, YouTube and Flickr. The Broadcast Web), Web 2.0 (The

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Nonprofit Tech for Good

OCTOBER 14, 2012

One of the most important lessons that all nonprofit social media managers need to learn is that social media is constantly in flux. Rather than lamenting this new reality, a good social media manager will adapt quickly. 2) Facebook Status Updates are no longer being sent to Twitter. And this is a good thing!

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Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Learn basic HTML.

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Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. Twitter: twitter.com/taprootfound. What was the very first social media tool your organization utilized, and when? Megan: MySpace was probably our first introduction to social media, but not sure the year we created the account.

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Nonprofit Tech for Good

SEPTEMBER 14, 2010

The advent of the Mobile Web is slowly starting to permeate and transform nonprofit communications. Just like social media transformed the nonprofit sector and how it communicates with its supporters, so will the Mobile Web (even more so). Some nonprofits have begun to lay a foundation for their mobile communications strategies.

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Amy Sample Ward

MARCH 14, 2009

Using a poetry slam format, each panelist will present a five-minute poem or story about how their organization has successfully implemented a social media strategy experiment and how they considered the ROI. You can follow the session on Twitter at: [link]. The audience will have ample opportunity to ask questions and respond.

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Nonprofit Tech for Good

NOVEMBER 29, 2010

Twitter: twitter.com/BigCatRescue. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? Who maintains your social media campaigns? Are you tracking Return on Investment (ROI), and how?

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Flickr Photo by Yung Tsai. By Sacha Evans.

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Nonprofit Tech for Good

DECEMBER 5, 2010

Twitter: twitter.com/womenforwomen. What was the very first social media tool your organization utilized, and when? Following that, Women for Women International moved on WordPress, Facebook, YouTube and Twitter throughout 2008-2010. What social media tools are you currently utilizing? Please summarize your ROI.

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TechImpact

OCTOBER 2, 2014

Nonprofits over the last decade have further shifted their marketing efforts to the online medium. And more specifically, to social media and content marketing. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Email marketing ROI is around 4,300%.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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