Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2014

Certainly, nonprofit marketers could use it in the marketing channels and customer relationship blocks to set up a hypothesis and do experiments – and use what they learn to get better results. A/B testing is one technique and you don’t have to be a math genius to apply it. Words : Language is tricky.

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Tech Soup

NOVEMBER 28, 2016

If you're a seasoned digital marketer, you've probably noticed Facebook's organic reach has been declining steadily over the last four years. Some nonprofits have been able to adapt through clever marketing tactics. "There are plenty of marketing platforms where professional content is the main focus.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

This can take place in a variety ways, including brown bag lunches "Facebook Friday," presenting examples from other organizations experiences, sharing market research data about consumer trends and social media. You'll want to identify easy, simple first projects that flow from your organization’s internet marketing plan.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 3, 2009

Photo by Okinawa Soba. I first became aware of it from a nonprofit blog meme from 2005 started by Ed Batista. Some questions: What does transparency mean from a marketing/fundraising perspective as well as institutional/governance perspective? And, as you know being successful with social media is the opposite of that."

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 6, 2007

Photo by Denn. The photo is from the Lolsaur which came from PodCamp Boston and is analyzed by Chris Brogan. I thought about this somewhat silly meme today when I was reading " Five Top Tips for Online Fundraising from a Direct Mail Dinosaur " 1. Segment your file 2. Incorporate variable ask strings 3.

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Connection Cafe

OCTOBER 23, 2017

These brave souls have taken up the task of using photos of our beautiful national parks to critique the lack of investment in public services and environmental protections by the government under our current administration. His photo essays tell a story about where we were and where we’re headed, always tied to current events.

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Nonprofit Tech for Good

DECEMBER 3, 2020

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling.

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Qgiv

MARCH 31, 2021

Use these questions to help you determine the exact type of help you’ll need: What is the scope of your marketing strategy? Any successful fundraiser knows the value of good marketing. Social media offers the opportunity to post different kinds of content like photos and videos. How many channels are you using?

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2008

Photo by SpacePotato. " He uses the ten things in ten minutes meme and writes the Ten Web 2.0 bracket, this is all new.but so important to integrate into traditional marketing and fundraising efforts. Goto animoto.com and create a :30 video using photos of people, logos, and text related to your cause.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2007

I needed to spend Sunday with my kids who were more than happy to add another photo to the two-headed t-shirt collection. David Eckoff and Chris Brogan Photos by Steve Garfield. Millie Garfield and Jonny Goldstein Photo by Steve Garfield. Photo by Jonny Goldstein. Photos by CC Chapman. I met her through Jane.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2005

To see an example of one of these memes, view the front page of flicker.com. While browsing the nptech tag list for recent bookmarks -- which is sort of like browsing a flea market - you don't know what treasures you'll find -- I found the site: extisp.icio.us You can also do the same with your flickr photos. I couldn't resist.

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Get Fully Funded

SEPTEMBER 6, 2022

Photos and video will help your passion will come through. Our friends at Epic Outreach do a GREAT job of telling their story on Facebook using photos and video. Memes, stories, photos – anything that causes a laugh or a smile. Facebook offers a flexibility in content so that you can tell a story and add photos.

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Nonprofit Tech for Good

DECEMBER 14, 2022

Sometimes the recognition is transparent and transactional, like when the money is in the form of a sponsorship from a company’s marketing budget. Photo and Bio. These can be formatted as zoom backgrounds, sharable tiles/images/memes online, a Facebook cover image, or something small they can place in their electronic signature.

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ASU Lodestar Center

OCTOBER 2, 2013

Director of Search Marketing. Marketing doesn''t have to be painful for nonprofit organizations with limited resources. Here are four ways nonprofit organizations can improve their marketing efforts while also spending less money and less time on the issue: Do Your Research. posted by Johann Beishline. Know your audience.

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Get Fully Funded

OCTOBER 23, 2022

A graphic: You need an image that you can use in social media and in email marketing to visually represent your Giving Tuesday campaign. YOUR photo of a dog in your care is way more compelling than the blue and red Giving Tuesday stock image that dozens of nonprofits are using. This helps people know they’re in the right place.

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Whole Whale

MAY 8, 2020

Maybe you’re setting up a Facebook campaign for the first time, or maybe you just can’t remember the difference between a meme and a GIF. For instance, you’d do this if you wanted to give credit to that true friend who took that photo of you from all your best angles. Become your own social media marketing expert! A/B test .

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2015

Photo by Social Misfits. Storify with Tweets and Photos. Kevin McSpadden is the director of marketing and brand strategy at Facebook, joining the company 18 months ago. They post a photo of the recipient on their Facebook page and tag the donor as a way to say thank you. My blog post with slides and links.

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Care2

JULY 2, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

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Whole Whale

DECEMBER 9, 2023

.” We’re willing to bet that the NYCB digital team feels the same way, especially when it comes to getting the right content onto Facebook , Twitter, Instagram , LinkedIn , Pinterest , or any other social media marketing platform (we won’t judge you if you’re still trying to make Friendster happen). Take the Course 12.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2008

And also last night, Toby from the Diva Marketing Blog randomly selected the last ten tweets she read for people to tag for a new meme. The meme: Top Ten Shel Israel Secrets That Even Shel Israel Doesn't Know About Shel Israel. " Apparently Connie Reece keeps her boa under lock and key and the reported photos disappeared.

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Connection Cafe

FEBRUARY 13, 2018

For individual advocates, I think the answer is almost always “yes” Facebook can be a powerful tool for peer-to-peer advocacy: when a friend shares a story, a meme or even an action alert, we’re more likely to notice it and take it seriously than if it came directly from a nonprofit or campaign. Experiment with targeting.

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NTEN

MAY 15, 2012

By John Hoffman, Director of New Markets, ZeroDivide. When I share photos of my partner and I and a far-flung friend “likes” those posts, her entire network of friends now knows that she knows (and apparently likes) someone who is gay. Or any number of viral memes and images that inspire laughter, joy, and hope.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 18, 2012

Countless online meme-generating sites can let you whip up a sharable text-on-photo image in seconds; a mobile photo captioning app like Over for iOS lets you do it yourself right on your own device. Watch Beth’s Pinterest board on visual marketing. Online charting and data visualization tools like Easel.ly

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