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How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. When you allow data to guide your direct mail strategy, your organization can save time and money. Direct mail?

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6 Signs Your Nonprofit Needs a New Website

Nonprofit Tech for Good

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. Are you getting that sinking feeling that your nonprofit’s website isn’t helping your mission as much as it could? 1) Website traffic isn’t great—the quantity or quality. Give it a try!

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Why omni-channel fundraising works at year-end

EveryAction

You’d likely decide to visit websites to do some research, which means you probably now have some ads following you around. Direct mail As your journey to purchase the perfect holiday gift continues, you might receive some direct mail that has ads mentioning the item you had your eye on.

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2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). Classy ] Website Fundraising Visitors on desktop devices make up the majority of donation transactions (63%) and revenue (75%). [ Double the Donation ] The current donor retention rate is 41.9%.

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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

Building a non-profit website might be the most intimidating aspect of launching an organization. The experience people have on your non-profit website will influence what they think about you and if they think they can trust you. That’s a lot of pressure on you to have a good website! You just drag-and-drop.

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How to Collect Compelling Stories to Use in Your Fundraising Work

The Fundraising Authority

It went from something that you almost never heard about just a few years ago, to the topic of numerous books , websites and conferences today. Sometimes this conversation happens in person or on the phone. Other times, we talk to our donors through newsletters, e-mails and snail mail letters.

Story 350
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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

Having a mobile-compatible website is now a standard best practice and that is especially true for your nonprofit’s donation pages. 1) Ensure that your donation page(s) have the same branding as your website. Yet surprisingly it is one of the most overlooked pages on a nonprofit’s website.

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