Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2013

I published a guest post on the LinkedIn Corporate blog about why I’m supporting NTEN. Join me for a Twitter Chat at 12:30 pm PST – I’ll be taking over the UnFoundation Twitter account. We are excited that @kanter will host our Twitter account tomorrow for #GivingTuesday !

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

In particular, their free reports give you your social audience’s pulse on Twitter, Facebook, YouTube, Google+, and other platforms. Note: Pre-scheduling posts should only be used for Twitter and LinkedIn posts, but Facebook de-prioritizes posts scheduled via third parties, so that’s a no-no. Then check out Simply Measured.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 1, 2012

Yup, you can target and build these important relationships by engaging with them through LinkedIn, Facebook, and Twitter. Hanis found that millennials are more likely to use Facebook while Baby Boomers like LinkedIn. LinkedIn makes this particularly easy to do. It’s easy to find nonprofit 990s at GuideStar. No problem.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2014

Tips like Nonprofit Photography Ethics , Recruiting Volunteers on LinkedIn , and Using Tumblr to Collect and Share Stories. Guides for use and measuring impact of platforms like Facebook , Medium , Twitter , and Instagram. Case studies from UNICEF , The Gates Foundation , charity:water , and Greenpeace.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2011

Mapping Your LinkedIn Network. I make a lot of referrals and I tend to get in ruts, but using the LinkedIn map as a spark to think of new people was useful. Share Learning: To share learning, you have to intentionally hit the pause button and reflect. Using the map with a specific question about a gap is far more valuable exerise.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2009

Pete Cashmore of Mashable has a post that asks an interesting question: Facebook, MySpace (MySpace reviews), LinkedIn (LinkedIn reviews), Digg and Twitter are often compared in terms of features, but which one has the most generous users?

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Recruit Through LinkedIn: On LinkedIn profiles, members can “signal” their interest in skilled volunteering for a nonprofit. The Guide Star blo g also covers big data for the nonprofit sector. You can easily follow nonprofit data nerds on Twitter by subscribing to the list I’ve put together.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 21, 2013

Dave and I have something in common – Conan O’Brien made fun of our LinkedIn Profiles on his show. ” And, of course, someone set up a spoof Twitter account. She was an inspiration – one of my favorite quotes – “To whom much is given, much is expected.” “The cows will be tweeting.”

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Twitter engagement rates for brands are actually higher on the weekend. According to this Mashable study , Pinterest actually drives more traffic to publishers than Twitter, LinkedIn and Reddit combined. If you purchase a paid Twitter account to publish promoted tweets, it will also provide enhanced analytics for regular posts.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2018

They can follow up with questions on Twitter or LinkedIn. Since many of the guests are from time zones that are far away, to make it convenient, I will pre-record a video interview for students. Nothing like first-person accounts.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2008

Source: Facebook vs LinkedIn Traffic. The illustration above shows the overlap between people who use LinkedIn and Facebook. What initially caught my eye was the demographic (age analysis) of LinkedIn VS Facebook users. I now think of my LinkedIn direct connections as also containing PANs who I only know in a superficial way.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 3, 2011

If you are wondering about the chart, it came a cool free tool called “ Export.ly “ It will analyze your Twitter audience, Facebook page, and even your email box by grabbing the data and dumping it into a spreadsheet. My LinkedIn Network Map – a set on Flickr. I used it analyze the Facebook page.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 12, 2013

Note from Beth: I’m thrilled to participate in the LinkedIn Influencer Program where I get to write regular posts about leadership, failure, analytics, big data, presenting, and training from a nonprofit perspective. It’s why people brag about their thousands of Twitter followers or their kids’ SAT scores.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

Today’s savvy nonprofits have become their own publishers , sharing their stories across various media channels (newsletters, Facebook, Twitter, LinkedIn, blogs, action alerts, etc.), all with different deadlines, writers, and content parameters.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 14, 2010

VCs need to work with communications folks to get their opportunities distributed, but a VC might also have her own Twitter feed or blog category to share new opportunities The VC could also use her own professional networks to target special skill sets (such as at LinkedIn). Filtering candidates to assess fit is a crucial step.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

But this year, the buzz leading up to the November 15 event on Twitter and Facebook, as well as on sites like YouTube and Linkedin, was even stronger. Based on our post-event survey of more than 9,000 individual donors, 67 percent heard about the event via email, 23 percent via Facebook, and 4 percent via Twitter.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2011

Quora has been around for a year and provides an independent question platform from Facebook, Twitter and LinkedIn that is similar to Yahoo! It does heavily rely on Twitter and Facebook for promotion, adding it to the increasing amount of social middleware platforms that are being developed. What do you think?

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 30, 2015

According to Social Chorus , there is only 8% overlap between employees’ Twitter followers and the brand’s Twitter followers.) The basics of LinkedIn,Twitter, Facebook. There are some other benefits as well. 3. Power of Staff As Champions. Social Media 101. How to Build Your Personal Brand. How to Build Your Network.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 4, 2011

Let’s consider the list of most used forms: Facebook, YouTube, Twitter, Google+ (assuming all continues to go well), LinkedIn, FourSquare, Gowalla, StumbleUpon, Tumblr, and your own site. The tag is still active on Twitter and other places. I found it overwhelming! This means choices will be made.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 17, 2011

Click for Twitter Summary of Mesh Session. Are you listening LinkedIn? Guest Post by Stephen Downs. Laura Efurd sent this tweet during Lisa Gansky’s discussion of the mesh concept at the GEO Growing Social Impact in a Networked World conference. Great, provocative question. On-demand Advocacy.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 13, 2010

Not many examples of live tweeting board meeting minutes or nominating committees looking for a slate of officers on LinkedIN or getting feedback for strategic plans We’re not seeing these governance tasks infused with social media as a common practice in our sector. Sounds like science fiction doesn’t it?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 24, 2008

" As you can expect, I use LinkedIn and Facebook a lot for networking. But I use these sites, as well as Twitter and FriendFeed, to stay up on what people are doing. Twitter: My updates are unlocked. LinkedIn: I treat LinkedIn as my rolodex and tend to friend people who I know or have met.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 2, 2013

Note from Beth: On December 3rd at 9 am PST, I’m going to celebrate NTEN on GivingTuesday by hosting a chat on my LinkedIn influencer blog. Organizations that flourish during these kinds of campaigns didn’t get on Twitter yesterday. To take advantage, your organization should have a social media strategy.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2010

At last year’s IS conference, some participants (mostly NGEN participants) used social media tools to share their learnings with their networks through tools like Twitter, Blogs, and Facebook.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Even better if you can tag the individual or do their Twitter handle. In this Twitter example below, the school is also encouraging the alumni network to RT this alum’s accomplishment. Be sure to use compelling photos and other visuals. Notice the the conversation is about the application deadline.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

We engage in multiple social networks, some that you probably also use: Twitter , Facebook , LinkedIn , YouTube , Flickr , Slideshare , our own blog , and a few other networks. I can also see the volume of the conversation about my brand, like mentions in Twitter, references in blogs, etc. Doing social media right takes time.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

Depending on the target audience (and your capacity), you might want to promote the event on other social channel Event Pages such as LinkedIN or Facebook. You’ll want to create a Twitter hashtag for the event and make sure it isn’t already being used. Also set up a system in advance so you can track the hashtag.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

And, then it is an ongoing activity of f eeding and tuning your network as Howard Rheingold says it in this still very relevant article about building your professional network on Twitter back in 2009. The other day I witnessed the result of feeding and tuning a network.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

There were a number of questions related to tools and tactics that I couldn't answer off the top of my head - so I decided to crowdsource them on Twitter asking for answers in the comments. How often should an organization post to Twitter or send out updates on Facebook? Also everyone says that Twitter wont' raise any money.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 22, 2007

Linkedin /bethkanter. Twitter /kanter. Jason over at Democracy in Action has created a job posting widget ! Beth Kanter. Flickr /cambodia4kidsorg. Myspace /sharingfoundation. YouTube /bethkanter. Skype /cambodia4kids. Technorati /kanter. Get your own Widget.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2014

If you find Twitter or LinkedIn boring, perhaps you are following wrong people. It is time to tune your network and add new connections by exploring the edges. When we visualize our networks, we can also ask if it is diverse enough? Diversity correlates with innovation! Are you getting new ideas from your network?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2008

For example, you can use Twitter as both a listening tool and for participation. You can listen with google alerts, technorati, twitter, and RSS readers. Tools to help you participate are Twitter and Co-Comment. Also, the categories have overlap in terms of tools. And for spreading buzz for that matter). 5 hours per week).

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2008

I think of Facebook as a middle ground between business and pleasure, sort of MySpace for post-adolescents or LinkedIn for professional late adopters like me. For him, the discomfort of the collision of his professional and private lives outweighs the benefits of using Facebook (and Twitter) for professional reasons.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2014

We engaged with our networks on Facebook, Linkedin and Twitter, without overwhelming readers with asks. We worked with individual Board members to help send personal appeals- this was key to our success! Promote CETF match, employer match, and a tangible ask – each donation goes to purchase a computer.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 19, 2009

Yesterday, I attended a webinar about social media policies called " E-Privacy: Can You Legally Monitor MySpace, LinkedIn, E-mail, & Blogs? Moreover, the foundation has its own voice and is, in fact, on twitter ;-). If you've got someone that is twittering all day long instead of working, it's not a function of social media.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Celebrate your donors in your digital channels in any way you can: create a collage of their photos similar to charity: water’s Twitter thumbnail collage pictured above, or, if you have a blog, highlight the stories of your most devoted donors or volunteers on a monthly basis. followers on Twitter and nearly 10k followers on Instagram.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Certainly, the new decision will better position us to take advantage of emerging trends on the Web — such as making your volunteer opportunities more accessible to Web services including Facebook, Twitter, and LinkedIn.

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