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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Capture more info during event registrations. The point is to get creative in how you capture info about your supporters. Analyze the stats of previous emails. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

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How to create a nonprofit annual report

Roundtree

Mission + Metrics (2-4 pages). Share key impact metrics. Include at least one picture and one key stat with each program. . info@roundtreeagency.com. . Make sure you include at least one ambitious goal you have for the year ahead. Conclude it with gratitude for their generosity. . Remind donors why you exist.

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What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan’s argument is that because NTEN is in a leadership position in the field, it should lead in showing transparency by publishing its web stats.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 Steer clear of info@ABC.org. billion by 2025.

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

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APIs for Social Media Integration and More: A Gentle Introduction for Nonprofits

NTEN

Take a look at the kind of data they keep by looking up your own info. Metricly aggregates your data across the Web, allowing you to compare and combine your metrics in one place, and making it easier for you to stay on top of your business. Rapleaf has an API for personalization that provides you some knowledge of your constituents.

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Best Tips to Rock your Online Presence

Care2

How do think your target audiences will prefer to get info for this initiative? Produce a monthly website and online engagement report of key metrics. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). What actions do you want people to take?

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